Mixpanel

FEBRUARY 2, 2024

One of the biggest challenges of building a product is that your users often don’t know what features they want or need. They just know what outcome they want to achieve by using the product. What exactly is a “data-first” approach to product development? What exactly is a “data-first” approach to product development?

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Intercom, Inc.

MAY 1, 2019

Every product design project is a bit like climbing a hill. This is a story of climbing uphill for Product Tours , our recently launched onboarding tool. A high-quality customer onboarding experience is crucial for long-term growth of a business. Starting in broad strokes.

Feedback Software 143

Feedback Software Onboarding KPIs Research Software User Testing 143

Userpilot

JUNE 12, 2023

Any savvy product manager should have a rock-solid understanding of goal-oriented user onboarding. If you want to brush up on your knowledge of the onboarding process – and how you can keep users engaged and achieving their goals throughout – you’ve come to the right place! Product managers are busy people.

Analytic Tools 74

Analytic Tools Feedback Software Onboarding KPIs User Testing 74

Userpilot

DECEMBER 6, 2022

Product usage data plays a critical role in your organization’s growth. Understanding how customers are using your software is key to designing a better product that meets their needs. In this article, we’ll cover the product usage metrics you need to track, ways to capture this data, and make use of it.

Analytic Tools 89

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 89

Intercom, Inc.

MARCH 15, 2018

As a startup scales, the importance of infrastructure engineers simply can’t be overstated. They’re the ones making sure your app is secure, that uptime looks good, and that the rest of your engineering org has the right tools to build features your users need and want. product called Yahoo!

Engineering 214

Engineering Feedback Software Onboarding KPIs Customer Experience 214

Userpilot

JUNE 3, 2022

Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. In this article, we’re going to dig deep into the world of customer onboarding. Next, you’ll want to analyze how your onboarding funnel is working.

Analytic Tools 87

Analytic Tools Onboarding KPIs Research Software Feedback Software 87

Split

AUGUST 5, 2020

Testing in production is becoming more and more common across tech. The most significant benefit is knowing that your features work in production before your users have access. The following plan is both guidance and order of operations for what to implement if you want to start testing in production.

Product Research 86

Product Research User Testing Testing Onboarding KPIs 86

Userpilot

JANUARY 7, 2022

The majority of SaaS executives are so concerned with engineering and raising money that they don’t give enough thought to building a SaaS onboarding process. Here’s the brutal truth: it doesn’t matter how beautifully engineered your product is or how many millions of dollars you’ve raised.

Analytic Tools 87

Analytic Tools Feedback Software Onboarding KPIs User Testing 87

Userpilot

MARCH 9, 2023

He immediately cracks us up with the way he introduces his business: “We’re like Netflix for Engineering Calculations. But not every engineer gets to discover the calculators they’re looking for – and drops off before getting their job done. So we really need another metric to tell us whether we are successful or not.

Customer Experience 52

Customer Experience Engineering User Testing Onboarding KPIs 52

Split

AUGUST 30, 2022

When resources are tight and companies can’t afford downtime, feature management is a lifesaver and your frugal best friend. Lean on feature flags with intuitive data attribution, so you can have visibility into what’s working and worth the investment. Ignite Productivity Without Burning Out Teams.

Onboarding KPIs 52

Onboarding KPIs Reporting Tools Data Visualization Customer Experience 52

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! In structure by metrics, different teams work to improve different KPIs.

Analytic Tools 80

Analytic Tools Feedback Software Research Software Product Research 80

Userpilot

FEBRUARY 2, 2023

In many cases, content is the first touchpoint of your customer journey – your prospects’ first interaction with your product. Content testing is how you ensure that your content is relatable and well-perceived by your audience. What content should you test? Then, choose a testing method and your test participants.

User Testing 85

User Testing Research Software Feedback Software Product Research 85

Userpilot

JULY 19, 2021

It is not enough to support your users only when they have issues with your product. Furthermore, we explore how to choose the best platform for your company and the must-have features for the best customer engagement tools. In short, you use CEP software to manage and optimize product experiences along the user journey.

Analytic Tools 97

Analytic Tools Research Software Reporting Tools Customer Communications 97

Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. Key features to look for when shopping around for marketing tools. Here are the key features to look for in an analytics tool: segmentation, tracking capabilities, A/B testing , and data visualization with analytics dashboards.

Data Visualization 84

Data Visualization Analytic Tools Feedback Software Research Software 84

Userpilot

APRIL 27, 2021

We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important? Table of Contents.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? Depending on how many your product has, it may require several hours of interviews and a number of surveys to do each. SaaS User Persona Example -Userpilot: Product Manager 2. Creating a user persona can be hard sometimes.

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Mixpanel

JANUARY 19, 2021

Test yourself with this word problem: Imagine you’re a product manager responsible for your company’s new “business messaging and collaboration” product. Your team suggests two ideas: Change onboarding so it nudges new users to invite their team to collaborate right away. A lofty goal! Now or never!).

Data Visualization 119

Data Visualization Analytic Tools Onboarding KPIs Customer Experience 119

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 90

User Testing Feedback Software Research Software Product Research 90

Userpilot

SEPTEMBER 25, 2023

And how can your SaaS business use them to facilitate product growth ? TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. For each stage, choose the metrics to track performance and decide which team owns them. What is a product-led growth (PLG) motion? A PLG motion.

Analytic Tools 86

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 86

Userpilot

OCTOBER 11, 2023

TL;DR The growth experimentation process is a systematic approach to testing new ideas. Finally, utilizing the right growth experimentation framework can help improve conversion (alongside other metrics ) at key touchpoints in your product. Let's get right into it! Why is growth experimentation valuable?

User Testing 91

User Testing Product Research Customer Experience Onboarding KPIs 91

The Product Coalition

NOVEMBER 26, 2019

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. The team is forever busy with engineering and design projects (some visible and some well hidden), while business-critical projects are dragging on at a snail’s pace. The bigger context?—?users,

Onboarding KPIs 78

Onboarding KPIs Product Research Agile User Testing 78

Userpilot

AUGUST 2, 2023

Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. TL;DR Data-driven email marketing relies on customer data insights to drive decisions to help increase email metrics. Don’t overload the customer with emails. Book a demo now.

Data Visualization 82

Data Visualization Analytic Tools Customer Experience User Testing 82

Userpilot

MAY 18, 2023

UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. TL;DR The user experience (UX) is the sum of a user's thoughts, impressions, and feelings as they interact with specific aspects of your product. What is customer experience?

Customer Experience 81

Customer Experience User Testing Analytic Tools Feedback Software 81

Userpilot

JUNE 22, 2021

When new users drop off, product metrics suffer. Onboarding new users is one of the best ways to prevent this from happening. To provide the best onboarding experience, you naturally need the best onboarding software for SaaS. What to look for in the best onboarding software for SaaS? Conclusion.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Best practices for effective customer acquisition and product-led growth. Begin by promoting your paid ads on social media platforms and search engines.

Analytic Tools 97

Analytic Tools Research Software Feedback Software Customer Experience 97

Sachin Rekhi

AUGUST 4, 2021

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Userpilot

APRIL 20, 2023

Improving product adoption is a pivotal part of any product manager’s job. To help with this, we’re going to unpack exactly what adoption is, break down the product adoption process, and show you techniques for boosting the adoption rate. What is product adoption? Why is measuring product adoption important?

Analytic Tools 70

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 70

Userpilot

SEPTEMBER 12, 2022

What are some examples of product manager goals? Which of them should a product manager focus on in particular when building and launching a product ? The focus of product management is overseeing product development at all stages of its lifecycle. Product improvement should be one of the top product manager goals.

Product Research 78

Product Research User Testing Onboarding KPIs Feedback Software 78

Mixpanel

APRIL 26, 2024

We think that’s important because onboarding a new analytics tool has traditionally been time-consuming, overwhelming, and confusing. But still, we’re always striving to add more simplicity and support in our onboarding and implementation processes. It only takes 20 minutes to get started with Mixpanel.

Data Visualization 52

Data Visualization Onboarding KPIs User Testing Analytic Tools 52

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. What is a product launch checklist?

Product launches 82

Product launches User Testing Product Research Analytic Tools 82

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. However, it often requires wider changes like cultural adaptation, search engine optimization, or adjustments to the UI, date formatting, currencies, and payment systems. Content localization is absolutely essential for SaaS companies.

Research Software 78

Research Software Analytic Tools User Testing Onboarding KPIs 78

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Customer Experience 87

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 87

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. The post-launch phase is all about user onboarding.

Research Software 89

Research Software Feedback Software Onboarding KPIs Product launches 89

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 89

Feedback Software Research Software Analytic Tools Product Research 89

BrainMates

APRIL 21, 2020

Imagine if product management was like this. We write lengthy market and product requirements detailing the solution we want, “supported” by overly ambitious business cases. Job-to-be-done – Why will your customer be more likely to buy your product or service if you do the thing you are proposing?

Onboarding KPIs 80

Onboarding KPIs Product Research Reporting Tools Research Software 80

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. The main difference between product management and project management is the focus.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Research Software 90

Userpilot

OCTOBER 15, 2023

But you may be thinking, what exactly is the role of a growth marketer, and how do they help grow your product ? While a growth marketer emphasizes experimentation to drive growth and bolster retention, a product marketer centers on activation and adoption. This article will help answer that exact question.

Analytic Tools 95

Analytic Tools Feedback Software Data Visualization User Testing 95