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The 14 Best Event Tracking Tools for SaaS Companies

Userpilot

Choosing the best event-tracking tool for your business is not easy. To make the choice a bit easier for you, we’ve created a list of the best tools for tracking events available for SaaS teams in 2023. TL;DR An event-tracking system is an application for recording and analyzing user interactions with your product or website.

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Creating An Enterprise SaaS Marketing Strategy

Userpilot

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Enterprise SaaS marketing, however, is a different story entirely. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process.

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Top 12 Product Adoption Software in 2024

Userpilot

Feature tagging and heatmaps : Track feature engagement and other event data by tagging individual features or a combination of features. The entry-level plan contains enough features for most mid-market SaaS companies, while the Enterprise plan is designed for larger companies. Conduct A/B tests with Userpilot.

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Mixpanel Cohorts: An In-Depth Review [+ Alternative]

Userpilot

TL;DR Mixpanel cohorts are groups of users who share certain properties and/or have completed specific events in a particular period of time, for example, a day or week. After choosing the report from the top menu, choose the critical events you want to base the cohort on. Such grouping is dynamic. Ready to dive in?

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Qualtrics provides enterprises with advanced survey capabilities and analytics to drive product differentiation and user satisfaction through deep insights. User interviews : User interviews and focus groups are not as easy to execute as surveys, but they offer detailed, qualitative feedback. Enterprise : Contact for custom pricing.

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Product Analytics Marketing Automation: A Guide for SaaS Companies

Userpilot

Custom event tracking helps teams track customer journeys and engage them accordingly. Segment analysis allows you to understand the behavior patterns of similar user groups. Contextual in-app messages help increase user engagement and drive account expansion. Custom event tracking in Userpilot. Why is this important?

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Product Management Insights: In-App Messaging 101

Revulytics

Contextually relevant messages delivered at the right time. In-application messaging offers the best of both worlds – giving you a new channel to reach the user, target outreach, and not only push, but pull information from users in real-time, while they’re leveraging your application. Inform users of new releases or support packs.