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User Experience Analytics in SaaS: Tools, Data Collection & More

Userpilot

User experience analytics is one of the secret ingredients for boosting SaaS growth. This ensures your product remains enjoyable for users, boosting retention and loyalty. This data type identifies the “what” of a user experience problem. What is user experience analytics? across the customer journey.

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Creating An Enterprise SaaS Marketing Strategy

Userpilot

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Enterprise SaaS marketing, however, is a different story entirely. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process.

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

A few of the major features to look out for in customer insight platforms are user surveys, behavior analytics , segmentation , and data visualization. Userpilot offers in-app surveys , user action tracking, and behavior analysis to provide granular insights and improve user experience and product development.

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Top 12 Product Adoption Software in 2024

Userpilot

A product adoption software or digital adoption platform is a type of software that enhances the user experience and aids user adoption through helpful flows, in-app guidance, tooltips, etc. It guides users through a product’s features and functionalities to drive engagement and boost long-term adoption.

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7 Best SaaS Funnel Analysis Tools in 2024

Userpilot

TL;DR Funnel analytics refers to the analysis of events across all stages of every customer journey. It includes keeping track of user drop-offs , friction points , and conversions. The benefits of using funnel analysis tools range from creating personalized customer experiences to optimizing conversions at important touchpoints.

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Mixpanel Cohorts: An In-Depth Review [+ Alternative]

Userpilot

TL;DR Mixpanel cohorts are groups of users who share certain properties and/or have completed specific events in a particular period of time, for example, a day or week. They are more specific than user segments in Mixpanel and static so when analyzing their data, you are always looking at the same users.

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Product Analytics Marketing Automation: A Guide for SaaS Companies

Userpilot

Feature tagging enables marketing teams to track feature usage and improve adoption across user segments. Custom event tracking helps teams track customer journeys and engage them accordingly. In-app surveys are an effective way to collect user feedback data and language samples that you can use in marketing copy.