Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  This is a must-close.”

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

The Product Coalition

FEBRUARY 26, 2022

If support teams are focused on arguing with the finance department, that leaves very little time to improve how they deliver exceptional customer service. This is especially true in enterprise software and it’s this idea that talking with sales teams is broadly fruitful. For two specific reasons.

User Testing 172

User Testing Weak Development Team Customer Experience Customer Feedback 172

Business of Software Conference

NOVEMBER 28, 2019

Things like Qualifying the lead properly at the beginning, in fact sales qualification is one of the favorite topic of sales professions and I should add I’m not a sales professional. I’ve never worked in sales. And never had any sales training. I don’t want to do cold calling.

Analytic Tools 40

Analytic Tools Research Software Data Visualization Software Review 40