MadKudu’s Liam Boogar-Azoulay on building apps to expand your product’s reach
Intercom, Inc.
JUNE 6, 2019
One sure sign of a key brand is if the vast majority of your lead generation is from inbound, organic results. Liam: Very early on, we were definitely working with bigger companies with sizable data just because the problem’s more interesting, and that’s where we saw the opportunity and our vision. Things like that.
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