Userpilot

NOVEMBER 20, 2023

TL;DR Technical product managers work with engineering and development teams on the technical performance of software products. While product managers are more customer and business-centric, technical PMs focus on the technical development and implementation of solutions. In-app survey created in Userpilot.

Feedback Software 93

Feedback Software Analytic Tools Research Software User Testing 93

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

JUNE 12, 2023

We’ll also show you tools that will simplify everything. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys?

Data Visualization 77

Data Visualization Product Research Research Software Analytic Tools 77

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. Sentiment analysis makes it possible to compare your product to competitors, evaluate the impact of your product/marketing efforts, and gather actionable growth insights. Why should you perform sentiment analysis? Get your free Userpilot demo today!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one.

Research Software 94

Research Software Feedback Software Analytic Tools Customer Experience 94

Userpilot

JANUARY 9, 2023

This article considers all you need to know about retention marketing. What tools can help you personalize the customer experience? Customer retention marketing is any marketing that aims to keep both new and current customers happy. How can a personalized experience help drive retention? Let’s begin!

Feedback Software 88

Feedback Software Analytic Tools Research Software Customer Experience 88

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. Choosing the right tool to work with can make your life easier. Sample user persona for a product marketer.

Product launches 99

Product launches Product Research Data Visualization Research Software 99

freshtrax

DECEMBER 9, 2021

User research is not an exception, and it is crucial to devise appropriate methodologies and documents that go beyond direct translation. The US is very unique in that its UX industry is very advanced thus there are many services and tools that are specifically designed for user research. – Demographics of participants.

User Testing 98

User Testing Research Software Product Research Customer Feedback 98

Userpilot

NOVEMBER 19, 2022

During the prelaunch stage, their task is to carry out market and customer research. To achieve that they use a range of techniques, like review research, user interviews, feedback , or product usage tracking. Product service management combines product management and marketing responsibilities into one role.

Data Visualization 95

Data Visualization User Testing Research Software Feedback Software 95

Userpilot

JUNE 30, 2023

We’ve handpicked the right survey questions under different research categories to make everything easy. TL;DR VoC survey employs quantitative and qualitative research to understand customer needs , pain points , and perceptions of your company at different touchpoints in their journey. What is the voice of the customer survey?

Customer Feedback 89

Customer Feedback User Testing Feedback Software Data Visualization 89

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. A short feature research survey to explore what future improvements your customers would like to see on your product. Properly automated with specialized software.

Customer Feedback 75

Customer Feedback User Testing Feedback Software Product Research 75

Usersnap

SEPTEMBER 12, 2023

In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. What is pricing research? What is product monetization?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. You normally use customer discovery questions as a part of the initial market and customer research.

Product Research 80

Product Research Customer Feedback Data Visualization User Testing 80

Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy. Market and customer research.

Product launches 91

Product launches Product Research User Testing Research Software 91

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Market Research. Go-to-market strategy. One way to get to know your customers is to conduct customer research.

Product Research 83

Product Research Feedback Software Research Software Product Marketing 83

Userpilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. We provide a product launch checklist to ensure you launch successfully and consider examples of successful SaaS product launches. Every new product launch is equal parts intimidating and exciting.

Product launches 84

Product launches User Testing Product Research ChatGPT 84

Alty

FEBRUARY 16, 2017

Use the provided information to build an app you want (not the one they assumed you want). If you are up for a quick solution, download an app specification template here. How to Write a Perfect App Specification: The Basics. Is it your first app project or did you launch a few others before? We are dying to know.

Research Software 50

Research Software User Testing Technical Review Data Visualization 50

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing. Who is a product marketing manager?

Product Marketing 85

Product Marketing Onboarding KPIs User Testing Marketing 85

The Product Coalition

MARCH 19, 2021

do they read reviews, purchase through social media apps? With this information in hand, you can develop a more detailed marketing strategy and even find ways to improve your product based on your buyer persona research. What solution does this product offer? Communication preferences?—?does It’s good branding.

Development 132

Development Product Research Research Software Technical Review 132

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is actually the function for which a traditional marketing degree most prepares you since it covers many of the core marketing responsibilities including messaging, positioning, pricing, and market research. You may also be able to do a bit of competitor research.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

ProductPlan

JANUARY 27, 2022

Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey. Accelerated by the shift to distributed teams and remote working, these tools have become invaluable resources.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

Userpilot

OCTOBER 13, 2022

To differentiate your product successfully, conduct market research, track product usage , and collect feedback to identify user needs. Product-market fit is a good indication of how competitive your product is. All the development, marketing, and branding decisions need to be informed by your product vision.

Product Research 85

Product Research User Testing Feedback Software Research Software 85

Userpilot

MAY 27, 2024

TL;DR Product thinking is the process of identifying problems and coming up with solutions by placing the user in the center. This practice also invites you to think of your business goals and current technology limitations. Identify and assess market opportunities, by researching market gaps and trends to tailor profitable products.

Research Software 95

Research Software Analytic Tools Feedback Software Data Visualization 95

The Product Coalition

JULY 8, 2020

The reports you get out of these platforms are keys and deliver real insights on product performance. It’s easy to spot patterns mixing cohort charts and user attributes and events but you never get to the why. is a good start but can be extended to specific metrics for every app section. Using messaging channels.

Feedback Software 82

Feedback Software Data Visualization Customer Feedback User Testing 82

DISQO

OCTOBER 24, 2019

I believe 2020 will be the year for managed partnerships between big firms and tech startups, which offers a more efficient path for growth than pure consulting solutions, traditional mergers & acquisitions, or building in-house solutions from scratch. Emerging technologies and partnerships with startups will close that gap.

Reporting Tools 58

Reporting Tools User Testing Data Visualization Research Software 58

Revulytics

MARCH 20, 2018

In his book, “ What Do You Want Your Customer to Become ,” author and MIT Research fellow Michael Schrage challenges his readers to think beyond the traditional criteria that go into calculating what is agreed upon across industries as one of the most important metrics to measure – customer lifetime value.

Data Visualization 60

Data Visualization Analytic Tools Customer Feedback User Testing 60

ProductPlan

OCTOBER 4, 2022

You can utilize this information to help decipher their messaging and sales tactics, and their pricing. The product team will tap more tactical research when working with sales and marketing to build out battle cards or hone their messaging. Moreover, it provides insight into their ecosystem of suppliers and distributors.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

Product Beautiful

AUGUST 24, 2016

As a product manager, you may view events as largely tactical and time-consuming endeavors. But the truth is that events aren’t just a sales and marketing tactic. They can and should be a strategic part of your market research—a way to glean feedback from your market as much as they are a place to push your message.

Events 40

Events User Testing User Friction Strategy 40

The Product HQ

MAY 10, 2024

Research shows that a majority of open jobs are filled through networking and 80% of job seekers reported that their network helped them land a job of their choice. For example, an event is organized where leading data product managers and data infrastructure product managers are invited. How to do it? Your pitch is the key.

Data Visualization 52

Data Visualization Customer Experience Artificial Inteligence Certifications 52

Userpilot

MAY 17, 2024

Looking for the perfect product feedback tools for collecting insightful data? With so many similar tools available on the market, it can seem difficult to pick the best one for your company. TL;DR A product feedback tool is software designed to simplify the process of gathering, organizing, and analyzing user feedback.

Feedback Software 52

Feedback Software Data Visualization Analytic Tools Research Software 52

DISQO

OCTOBER 24, 2019

I believe 2020 will be the year for managed partnerships between big firms and tech startups, which offers a more efficient path for growth than pure consulting solutions, traditional mergers & acquisitions, or building in-house solutions from scratch. Emerging technologies and partnerships with startups will close that gap.

Reporting Tools 40

Reporting Tools User Testing Product Research Data Visualization 40

DISQO

OCTOBER 24, 2019

I believe 2020 will be the year for managed partnerships between big firms and tech startups, which offers a more efficient path for growth than pure consulting solutions, traditional mergers & acquisitions, or building in-house solutions from scratch. Emerging technologies and partnerships with startups will close that gap.

Reporting Tools 40

Reporting Tools User Testing Product Research Data Visualization 40

ProductPlan

JANUARY 21, 2022

Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey. Accelerated by the shift to distributed teams and remote working, these tools have become invaluable resources.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Ronke PM

OCTOBER 5, 2023

Product teams and their multidisciplinary partners embody customer centricity by using a first principles framework to deconstruct problems into smaller fragments and utilize them to create creative, innovative solutions. They can make better design and user experience adjudications.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Sample Answer Spotify's "Wrapped" campaign is my favorite marketing campaign. They look at listening trends at both the platform level and the individual user level. Over my career, I've done my best to shape my engineering skills to be able to one day work directly in autonomous vehicle technology.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. None of this is possible without the right tool for the job – Userpilot can help.

Feedback Software 77

Feedback Software Research Software Analytic Tools Product launches 77

PMLesson's Ace the PM Interview

MAY 5, 2020

At Google, Product Marketing Managers are responsible for knowing the user, knowing the magic and connecting the two. Being able to demonstrate how products solve people's problems, making sure products are communicated in a user-first mentality and allowing the technology speak for itself.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52