The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

Product Management 52

Product Management Product Manager Certifications User Testing 52

The Product Coalition

DECEMBER 27, 2023

In the product management discipline, cross-functional collaboration is more than a buzzword — it’s a critical strategy. Essential functions like legal, compliance, marketing, and finance often get overlooked, considered as mere support rather than integral parts of the process. Challenge #2: Leadership versus Decision-Maker ?

Analytic Tools 124

Analytic Tools Weak Development Team Reporting Tools Technical Review 124

Userpilot

JULY 23, 2023

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. Use the SMART goal-setting framework to set and track targets from ideation to product launch.

Research Software 77

Research Software Data Visualization User Testing Marketing 77

The Product Coalition

MARCH 19, 2021

Targeted ads, SEO, events, and affiliate marketing partnerships are a few initial tactics to consider before your product launch. To help you keep your product launch campaign organized, create a calendar for all of your campaign initiatives, including, emails, social posts, and events.

Development 132

Development Product Research Research Software Technical Review 132

The Product Cafe

SEPTEMBER 12, 2023

Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, AI, and more. Is Product Coaching Your Next Calling? 🥂 It’s hard to explain what a Product Manager does, we get it.

User Testing 52

User Testing Product Research Customer Feedback Feedback Software 52

The Product Coalition

FEBRUARY 1, 2022

Pivoting done well means the team doesn’t lose direction and can build on the insights for new product development. In finance this is known as a “stop-loss order”. The same principle accelerates growth for products, when resources that are thinly spread across multiple initiatives are all focused on the most successful value drivers.

Weak Development Team 121

Weak Development Team Technical Review Workshop Customer Feedback 121

Roy Madden

JUNE 25, 2021

<em>Example: Track product launches and partnerships from Apple in the finance industry, even when they are mentioned in the body of an article rather than the title.</em>. Leo flags relevant articles about Apple product launches and partnerships in the finance industry and adds them to my Web Alert.

Finance 58

Finance Article Research Software Product launches 58

Userpilot

JUNE 8, 2021

Finding the right collection of product management software isn’t easy, especially with hundreds of products available in the market. Today we’re going to help you narrow down your options by compiling a list of the 15 best product management software you can include in your product stack! Final Thoughts.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

JULY 27, 2023

Chief Operating Officer: Responsible for overseeing day-to-day operations, providing strategic advice, and managing the company’s operations. Engineering Manager: In charge of planning, designing, and overseeing projects. They also manage finances and supervise one or more engineering teams. Oversee product design.

Research Software 96

Research Software Feedback Software Analytic Tools Onboarding KPIs 96

ProductPlan

APRIL 23, 2019

How Product Managers can Leverage All-Hands Meetings to Foster Alignment. How Product Managers can Leverage All-Hands Meetings to Foster Alignment. It’s the perfect platform for raising the profile of the product management organization, and asserting its importance. Try it Free. Enterprise. Integrations.

Feedback Software 65

Feedback Software Research Software Product Management Product Manager 65

Sequent Learning

SEPTEMBER 11, 2018

As you now know, Sequent Learning Networks’ Product Management Essentials workshop is a great opportunity to learn about the product management discipline, but it is a lot of information covered over a two-day span. The Product Manager Mindset. The Product Manager Mindset.

Workshop 40

Workshop Research Software User Testing Product Research 40

Department of Product

JANUARY 17, 2023

Clearly, this isn’t applicable for all products, but it’s an interesting development in the B2C space. API-driven model API product management is still in its relative infancy. A deep dive into the tools, frameworks and processes used by product managers from top companies. Sign up for the weekly Product Briefing.

Reporting Tools 52

Reporting Tools User Testing Customer Experience Product Research 52

Userpilot

MARCH 29, 2024

If finance is a problem, for example, you can opt for a virtual event or creative booth instead of an elaborate media campaign. By including Product Hunt campaigns in its product launch plan , Userpilot directly reaches those who need its product the most – product managers.

Branding 93

Branding Analytic Tools Feedback Software User Testing 93

The Product HQ

APRIL 20, 2024

Becoming a director of product requires years of experience managing products and working with other product managers. That gives you the experience and expertise to get to the next level, where you start managing other product managers. Then you’ve come to the right place.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

The Product Coalition

MARCH 16, 2019

Let’s highlight major benefits: Customer profiling Product Managers may choose to pair the launch with a sign-up collection exercise in order to better profile their end-user: inquire about their location, title or role, school or company, contact info? Preparing for a take-off. Stay cool ??

Technical Review 60

Technical Review Customer Feedback Customer Experience User Testing 60

ProductPlan

OCTOBER 4, 2022

By understanding their product strategy, hopefully, some inspiration for how your product offering can outcompete them. Competitive intelligence for product management. Product sits at the nexus and must be fluent in tactical and strategic competitive intelligence. Define roles and responsibilities.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

Gainsight

APRIL 8, 2020

Steve is an author, speaker, and product coach, as well as co-creator of the popular product management and marketing frameworks from Pragmatic Institute and QuartzOpen. In my first product management job, I was based in Virginia and my developers were in California. Although it was a long flight—I could leave D.C.

Product Research 52

Product Research Travel Technical Review Document 52

ProductPlan

FEBRUARY 14, 2023

It also makes them feel like their input and feedback are more valued while expediting the resolution of time-sensitive issues, such as product launches. Keep meetings short and focused Zoom fatigue is real; remote product leaders should be wary of overdoing virtual meetings. in a particular initiative.

Feedback Software 59

Feedback Software Reporting Tools Crowdsource Customer Experience 59

Userpilot

FEBRUARY 20, 2020

Creating and maintaining the product marketing strategy. Creating and organizing launch content (landing pages, ads, etc.). Overseeing product launches. It’s safe to say product marketers have a lot on their plate. Setting goals for your product. Pricing your product. Launching your product.

Feedback Software 84

Feedback Software Research Software Product Marketing User Testing 84

Userpilot

JULY 6, 2021

Product marketing team criteria #2 – Can you justify the cost of a product marketing team? Product managers could write the release notes themselves or train new sales recruits. So how can you structure your product marketing team and become more flexible? marketing, technology, finance, etc.)

Research Software 98

Research Software Feedback Software Product Marketing Marketing 98

Mind the Product

AUGUST 20, 2018

Post-launch, the product manager will be responsible for managing the product lifecycle through its growth, maturity and decline phases. Part of your product launch plan will include an initial sales forecast (or business case) to aid the initial provisioning of materials and inventory of the new product.

Customer Experience 73

Customer Experience User Testing Management Management 73

BrainMates

APRIL 30, 2018

A bright and brave cross functional team of panellists were on hand to tackle an imagined (but realistic) Product Management scenario. Clive Lam, Consultant Product Manager at Brainmates. Clive Lam (Product Manager): I’d be having a look at our customer base. Marie Kellett, former CPO eftpos.

Fractional CTO 40

Fractional CTO User Testing Product Research Research Software 40

Userpilot

FEBRUARY 20, 2020

Creating and maintaining the product marketing strategy. Creating and organizing launch content (landing pages, ads, etc.). Overseeing product launches. It’s safe to say product marketers have a lot on their plate. Setting goals for your product. Pricing your product. Launching your product.

Feedback Software 65

Feedback Software Research Software Product Marketing User Testing 65

Product Bookshelf

JANUARY 9, 2021

A key theme in Inspired is that strong product teams practices separate discovery and delivery activities. Because product discovery is such a critical part of modern product management, Cagan provides a number of techniques for each phase of discovery. While that would be much easier, that would yield an awful product.

Product Research 62

Product Research User Testing Feedback Software Customer Experience 62

Roadmunk

OCTOBER 5, 2017

While product managers puppeteer a product journey end-to-end, product marketing managers tend to be the masterminds behind releasing said product to market. Despite this generally accepted understanding, coordinating product releases of any size can still get messy. Title: Product Marketing Manager.

Product Marketing 55

Product Marketing Marketing Product Research Research Software 55

The Product Coalition

MARCH 21, 2019

From a stakeholder’s perspective, why should they defer a critical strategy decision to a product manager who doesn’t share their same goals and objectives? This is why product management exists?—?to There is no silver bullet or magic formula that will make all strategic decisions clear for everyone.

Analytic Tools 60

Analytic Tools Strategy Technical Review Customer Experience 60

Business of Software Conference

SEPTEMBER 7, 2022

Raising teenagers Retention Revenue based finance Reviving the team after difficult years Reviving the team after difficult years Rewarding our team SaaS and crypto (and crypto-SaaS?).

Research Software 10

Research Software Feedback Software User Testing Data Visualization 10

Pragmatic Marketing

OCTOBER 18, 2019

As the Chief Product Officer of BAE systems, Neal joins Rebecca Kalogeris, VP of Sales and Marketing at Pragmatic Institute, to tell us his biggest takeaways and bits of advice for others on the Product Management journey. Rebecca Kalogeris. Some people on marketing - a real diverse set of individuals. Neal Watkins.

Feedback Software 70

Feedback Software User Testing Framework Customer Experience 70

Pragmatic Marketing

OCTOBER 18, 2019

As the Chief Product Officer of BAE systems, Neal joins Rebecca Kalogeris, VP of Sales and Marketing at Pragmatic Institute, to tell us his biggest takeaways and bits of advice for others on the Product Management journey. Rebecca Kalogeris. Some people on marketing - a real diverse set of individuals. Neal Watkins.

Feedback Software 70

Feedback Software User Testing Framework Customer Experience 70

Mixpanel

FEBRUARY 23, 2021

. “I’ve made this mistake myself, focusing on the product and the need you perceive rather than what the market needs… Too many startups fail at this by attempting to run fast to achieve the “perfect” product rather than the “right” product,” admitted Israel-based startup advisor and former Sr.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Intercom, Inc.

AUGUST 25, 2020

Product marketing is almost a part of product. It’s very hard to actually draw firm lines between where a product manager’s job starts and ends and where a product marketing manager’s job starts and ends. “Product marketing is almost a part of product.

Marketing 238

Marketing Feedback Software Onboarding KPIs Reporting Tools 238

Intercom, Inc.

MARCH 29, 2022

Paul Adams shared three incredible new products that will take your Intercom experience to the next level: Surveys, Switch, and our next-generation Inbox. So if a billing question came in and we needed somebody from finance, they were there. So let’s look at the product in more detail. Product demo: Intercom Surveys.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Business of Software Conference

MARCH 24, 2021

The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store. In this talk, recorded online at BoS Conf Online USA, Jason talks about the conception, design and launch of Hey email.

Feedback Software 40

Feedback Software Research Software User Testing Data Visualization 40