Handbook Marketing Strategy Weak Development Team 
Intercom, Inc.
FEBRUARY 5, 2019
Developing a sales strategy is one of the core activities every business will have to undertake. You can delay it until you’ve acquired your first 100 or 1,000 customers, but at some point you’ll need to find sustainable traction in the market. A well defined sales strategy is your path to meaningful, sustainable growth.
The Secret PM Handbook
AUGUST 4, 2017
We find and validate market problems for which customers will pay for a solution. And then we take the solutions to market. Finding market problems. Over the years I’ve written quite a bit about finding and validating market problems. How Badass Are You At Finding And Validating Market Problems?
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Userpilot
MARCH 18, 2021
A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. This article will dive into how each department should own its own customer retention strategy – and how it should all fit together! TL;DR- 13 Customer Retention Strategies.
The Product Coalition
JANUARY 26, 2024
In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. The real world has limited resources, unrealistic deadlines, and new teams that have not been able to do research at all. Twenty five mini-research ideas for finding something meaningful to work on.
Product Innovation Educators
JULY 17, 2023
Some companies will retreat and cut their spending by cutting bolder long-term innovations, and we saw in the recession around 2010 that was a bad strategy. There are many risks and uncertainties like the supply chain, market size, and expected profitability. Get the product out in their face fast, early, often, and cheap.
Intercom, Inc.
DECEMBER 19, 2018
Intercom, the product, continued to develop at a fast pace with hundreds of new features big and small – from an entirely reimagined Messenger to a thriving Intercom App Store to next generation chatbots, Custom Bots and Answer Bot. Eoghan McCabe, CEO , and Matt Hodges, VP of Commercial Product Strategy. The best of the blog.
The Secret PM Handbook
MAY 12, 2017
Product managers tell me – and the people managing product managers tell me – that one of their biggest challenges is communicating with the development team. People complain about: Developers being poorly motivated, or having a bad attitude about what you want them to build. Or as we think we are. and “What?”
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