The Product HQ

APRIL 20, 2024

More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. Businesses need SaaS product managers to oversee their product development efforts and ensure that they are a success. How to Become SaaS Product Manager?

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

The Product HQ

APRIL 20, 2024

Interested in finding out how to become a director of product? Becoming a director of product requires years of experience managing products and working with other product managers. That gives you the experience and expertise to get to the next level, where you start managing other product managers.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

The Product HQ

MAY 10, 2024

You have to earn the necessary digital product management and lead skills and demonstrate them to potential employers with confidence. A product lead or the lead product manager is often an experienced senior professional who drives the product strategy, leading and supervising a product team.

Customer Experience 52

Customer Experience Research Software Feedback Software Certifications 52

The Product HQ

APRIL 20, 2024

Common skills among eCommerce product managers include being able to do market research, run an online store, craft a product strategy, and develop customer journey roadmaps for websites. Running an eCommerce company also requires a working knowledge of how websites work, digital marketing, and retail.

Customer Experience 52

Customer Experience User Testing Product Research Certifications 52

The Product HQ

MAY 10, 2024

Therefore, the expected salary increase inspires many junior product managers to climb up the corporate ladder and land this position. Steps to Become a Principal Product Manager Here is a process on how to become a principal product manager: Step 1. Defining product vision.

Customer Experience 52

Customer Experience Data Visualization User Testing Reporting Tools 52

Userpilot

MAY 1, 2024

A needs analysis validates your assumptions regarding your users so you can better guide product development, marketing, and launches. If you want to build a product that attracts, engages, and retains the right users, performing user needs analysis is non-negotiable. Also, you can use them for market research and validation.

User Testing 87

User Testing Feedback Software Analytic Tools Research Software 87

The Product HQ

MAY 10, 2024

Discover the right frameworks to coordinate teams, take charge of the product lifecycle, and keep your product team engaged from beginning to end. Step 3: Gain Formal/Informal Experience in Technical Product Management In today’s competitive job market, certifying yourself in product management is not enough.

Research Software 52

Research Software Analytic Tools Customer Experience Product Management 52

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. With a customer-centric marketing strategy, you can improve your customer experience and easily drive product growth by helping new and existing users discover more value.

Feedback Software 88

Feedback Software User Testing Research Software Customer Feedback 88

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 79

Product Marketing Onboarding KPIs User Testing Marketing 79

The Product HQ

MAY 10, 2024

6 Steps to Become a Group Product Manager Here is a procedure on how to become a group product manager: 1. Know the Fundamentals of Product Management The key to becoming a Group PM with no experience is knowing the fundamentals of product management. Develop your market research and analysis skills.

Customer Experience 52

Customer Experience Product Management Product Manager Research Software 52

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 122

Vision Product Research User Testing Roadmap 122

Userpilot

MAY 30, 2024

Incorporate feedback into your product strategy. Customer interviews Similar to customer surveys, customer interviews are an excellent tool for collecting product feedback and conducting market research. Incorporate feedback into your product strategy Now, it’s time to put the collected data to use.

Product Research 71

Product Research Feedback Software Feedback Loop User Testing 71

Userpilot

DECEMBER 8, 2022

SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. Entering immature markets and devising a relatable product vision are also serious challenges. To avoid product failure, don’t launch without achieving product-market fit first.

Feedback Software 90

Feedback Software Research Software User Testing Analytic Tools 90

Userpilot

SEPTEMBER 11, 2023

TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market. There are different types of product launches. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 94

Product launches Product Research Data Visualization Research Software 94

People-First Product Leadership

MARCH 10, 2024

Scenarios where a need for product sense is sought include having the skills and insight to tackle the following: How can you enhance an existing product to better meet customer needs and preferences? What features should be prioritized in a new product to effectively solve key user pain points?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

JANUARY 31, 2022

Before I take a dive into these different product management specializations you should be looking at when building up your product team , it’s worth noting that at their very core, all product managers have the same set of responsibilities and skills. Which Product Management Specialization is Right for you?

Research Software 88

Research Software Analytic Tools Feedback Software Product Research 88

The Product HQ

MAY 10, 2024

Big data analytics is a growing global market expected to reach $550 billion by 2028. With more digital and data-driven products, the demand for traditional product managers is now shifting from sales teams to data product managers. Here is a process on how to become a data product manager: 1. How to do it?

Data Visualization 52

Data Visualization Customer Experience Artificial Inteligence Certifications 52

The Product HQ

MAY 10, 2024

This guide breaks down the path that prospective machine learning product managers take to break into such a complex profession. New Technology: Since machine learning is still so new and complicated, buyers are reluctant to embrace new ideas and products. You’ll also need sound budget management.

Artificial Inteligence 52

Artificial Inteligence Reporting Tools Research Software Technical Review 52

Userpilot

JULY 18, 2023

Qualities of a good product manager. How to start your PM career. TL;DR A product manager is in charge of the entire product lifecycle. They oversee the development, design, and delivery of the product and its further growth. Next, they lead the ideation process and prioritize product and feature ideas.

Data Visualization 80

Data Visualization Product Research User Testing Onboarding KPIs 80

Userpilot

DECEMBER 14, 2021

Launching a new product in the market can definitely be nerve-racking. Getting the launching strategy right, creating a market buzz, getting people to notice and talk about your product, and giving value to the customers can all be overwhelming. What if the product made with so much effort gets totally ignored?

Feedback Software 86

Feedback Software Research Software User Testing Customer Feedback 86

Product Innovation Educators

APRIL 29, 2024

How product managers can master product innovation management Today we’re talking about product innovation management, one of the seven knowledge areas for product mastery. These are the knowledge areas that make us successful as product masters who know how to create new value for our customers.

User Testing 117

User Testing Product Research Research Software Finance 117

Userpilot

JANUARY 14, 2024

In particular, we look at: What the product manager’s role involves Their main responsibilities Common product management positions Tips on how to advance your PM career Let’s dive in. Many product leaders have a background in development, marketing , sales, customer support , UX design , and data management.

Data Visualization 91

Data Visualization Analytic Tools Research Software Feedback Software 91

The Product HQ

APRIL 20, 2024

Here is some of our best advice (compiled from years of speaking to candidates trying to break into the industry as well as from our own successful experiences) around landing a job as a product manager. How to Become a Product Manager Here is a process on how to become a product manager: 1. Otherwise, skip ahead.

Customer Experience 52

Customer Experience Product Management Product Manager Research Software 52

Product Innovation Educators

JANUARY 13, 2020

How marketing and product management work together. Turns out if you ask 50 different people what marketing is, you’ll hear 50 different answers. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do.

User Testing 85

User Testing Product Research Marketing Research Software 85

ProductPlan

OCTOBER 4, 2022

In a world of data-driven decision-making, it’s essential to factor in what’s happening in the rest of the market. Your customers and prospects don’t live in a vacuum, nor can your product strategy. Implementing competitive intelligence as a strategy helps uncover future opportunities and risks. Who are our competitors?

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

PMLesson's Ace the PM Interview

MAY 4, 2022

Want to skip ahead and learn the most common product marketing manager interview questions and answers? Sneak Peak: - What is your favorite marketing campaign? Estimate the market size for a new product. If you have, you can thank an excellent Product Marketing Manager or PMM for their hard work.

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

MAY 10, 2023

What is the role of an AI product manager? Here are a few ways in which AI can make the life of a product manager easier at different stages of the product management process. Market and user research AI-powered tools can analyze large volumes of data to reveal market trends and potential opportunities.

Artificial Inteligence 77

Artificial Inteligence Feedback Software Research Software Analytic Tools 77

Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. How to collect market research data?

Data Visualization 77

Data Visualization Analytic Tools Research Software Feedback Software 77

Userpilot

NOVEMBER 20, 2023

While product managers are more customer and business-centric, technical PMs focus on the technical development and implementation of solutions. TPMs are responsible for market and customer research , but their main focus is on satisfying market needs from a technical point of view. Product vision. Product roadmap.

Analytic Tools 87

Analytic Tools Feedback Software Research Software User Testing 87

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Melissa Perri

JANUARY 4, 2020

Executives realized the importance of being close to their customers in order to build great products. -- 2013: "We don't do experiments here, Melissa. 2018: "Can you teach people how to do MVP experiments? How do we write hypotheses well? How do we run it in B2B" Managers are less afraid of experimentation.

Data Visualization 388

Data Visualization User Testing Research Software Feedback Software 388

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it.

Product Research 82

Product Research User Testing Customer Feedback Research Software 82

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Userpilot

OCTOBER 14, 2021

It can lead to customer churn , overly complex products, and unforeseen technical debt. If you're wondering how to avoid the build trap and build features with purpose, we've put together some tips for you below. This allows the team to focus on the product strategy , rather than the output and the solution.

User Testing 90

User Testing Product Research Customer Feedback Feedback Software 90

Sequent Learning

DECEMBER 20, 2023

The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Mind the Product

MARCH 20, 2020

Start today, by analysing all the information available – customer and user research, market research, and user data. Portfolio and product strategy. Customer and market insights. Start today by asking yourself how your product relates to revenue or cost. Preparing for the C-Suite.

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User Testing Product Research Customer Feedback Customer Experience 213