Inbound Looker Strategy User Experience 
Amplitude
NOVEMBER 12, 2019
Another core benefit to digital products is that it’s possible to improve the user experience over time (such as by adding new features or upsell Digital products make it possible to improve the user experience over time. opportunities). that many customers worth profiling are not yet consuming your SaaS product.
Intercom, Inc.
DECEMBER 12, 2018
Strategy first, technology second. But here’s the thing: a tool is not a strategy. The real value marketing software offers is in the strategy and approach it enables. A strategy needs to be the foundation of any marketing stack, one that takes into consideration who you are, what your goals are and who you’re trying to reach.
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