The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. This should be your first step into product strategy. Since product strategy is so hard, many companies simply skip it. Even higher-level goals can be refined and detailed.

Vision 104

Vision Product Strategy Strategy User Friction 104

Userpilot

MARCH 10, 2024

Cohort analysis enables you to see how different segments engage with your product. Feature and event reports help you dive deep into the performance of individual features and custom events. A/B tests help you test two or more variations of UX to find the one that’s better aligned with your users’ preferences.

Data Visualization 88

Data Visualization User Testing Customer Feedback Customer Experience 88

The Product Coalition

APRIL 24, 2023

A customer feedback repository is the place you keep all your feedback data. What is a customer feedback repository? A feedback repository is a central location where product teams can collect and organize customer feedback. Gathering customer feedback is crucial for creating successful products.

Feedback Software 102

Feedback Software Analytic Tools User Testing Customer Feedback 102

ProductPlan

JUNE 14, 2022

For an organization to follow through and turn that idea into a viable product, the team needs both a product vision and a product strategy. Both of these play a critical role in motivating those responsible for bringing the product from concept to market. What do these product vision have in common?

Vision 59

Vision Product Strategy Strategy Feedback Software 59

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 122

Vision Product Research User Testing Roadmap 122

Userpilot

MAY 1, 2024

A user needs analysis conducted with product analytics data lets you build products that address user pain points and exceed their expectations. In this article, we dig deeper into what user needs analysis is and how you can get started with it. Let’s take a look at its key benefits.

User Testing 92

User Testing Feedback Software Analytic Tools Research Software 92

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 86

User Testing Research Software Customer Feedback Feedback Software 86

The Product Coalition

MARCH 24, 2021

Innovators have to build first reference customers in the mainstream market to prove having a promising business model and a compelling offering. Starting with a niche market ensures focusing on a very specific customer problem and probably little to no competition. As we do not have yet data available from live customers?—?or

User Testing 129

User Testing Research Software User Friction Customer Experience 129

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. VoC surveys help you make better product decisions, remove friction , build customer trust , and minimize future negative feedback.

Customer Feedback 88

Customer Feedback User Testing Feedback Software Data Visualization 88

Userpilot

FEBRUARY 20, 2024

We also share software products you can use to create a foolproof product roadmap and drive product-led growth. TL;DR A data product roadmap is a product development strategy where the product manager and their team use insights from various data sources to inform decisions.

Data Visualization 91

Data Visualization Feedback Software Research Software User Testing 91

Intercom, Inc.

APRIL 29, 2020

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. At SaaStr Summit , I spoke about how businesses can adapt during these uncertain times by focusing on customer impact. Embracing a philosophy of change.

Customer Experience 228

Customer Experience User Friction Customer Feedback Data Visualization 228

Userpilot

DECEMBER 13, 2023

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

Research Software 84

Research Software Analytic Tools Feedback Software User Testing 84

Userpilot

MAY 30, 2024

TL;DR A customer feedback loop is a process where feedback from users is collected, analyzed, and applied to improve a product. Implementing a customer feedback loop helps you identify and address customers’ needs. This boosts customer satisfaction and fosters loyalty and trust. The steps include: 1.

Product Research 74

Product Research Feedback Software Feedback Loop User Testing 74

Userpilot

MAY 28, 2024

Teresa Torres is a renowned author, speaker, and product discovery coach. She promotes a structured, sustainable approach to continuous discovery, enabling product teams to integrate customer feedback into their daily decision-making processes. You can buy the book here. Continuous Discovery Habits by Teresa Torres.

Data Visualization 68

Data Visualization Product Research Books Feedback Software 68

Userpilot

APRIL 16, 2024

In SaaS, a product experience strategy provides the building blocks for making customers stay, engage with your app, and eventually become loyal advocates for your product. So what strategies can help you elevate the user experience? What is a product experience strategy?

Data Visualization 87

Data Visualization User Testing Customer Experience Analytic Tools 87

Userpilot

APRIL 16, 2024

Create data-driven product strategies – End-user behavior analytics takes the guesswork out of product development. Whether you want to release a new feature or launch an upgrade, you can use a ton of data to make user-centric decisions. This information comes in handy for improving UI design and layout.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

NOVEMBER 23, 2023

The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. As companies scale, they often cannot satisfy customer needs equally well.

Feedback Software 87

Feedback Software Analytic Tools Product Research User Testing 87

Userpilot

JULY 18, 2023

They oversee the development, design, and delivery of the product and its further growth. The product manager’s responsibilities include conducting market and customer research using primary and secondary sources like interviews, surveys , or industry publications. Who is a product manager?

Data Visualization 85

Data Visualization Product Research User Testing Onboarding KPIs 85

Userpilot

MAY 1, 2024

TL;DR Digital product experience encompasses all customer touchpoints and interactions with a digital product across its lifecycle. It’s also not the same as user experience. Product experience management helps to: Enhance the entire customer journey and deliver personalized experiences.

Customer Experience 91

Customer Experience Feedback Software Analytic Tools Product Research 91

Intercom, Inc.

SEPTEMBER 1, 2021

This means better outcomes for everyone: from the teams we work with to, more importantly, our customers. product marketing team. Involve PMM in the entire product process (or: it’s not all about launches). Ultimately, it helps us to deliver better products and marketing. This covers four general areas.

Marketing 138

Marketing Product Marketing User Friction Customer Feedback 138

Product Innovation Educators

AUGUST 21, 2023

He is responsible for the company’s entire product portfolio, shepherding a lean virtual team of 10 Project Managers & UX Designers. Working here has been a homecoming for me, where I’ve been given the opportunity to put my background in ecommerce product management to work for a mission that I deeply care about. [5:54]

Product Research 91

Product Research User Testing Research Software Marketing 91

The Product Coalition

OCTOBER 22, 2018

Brilliant meeting so many new people and catching up with so many Receptive customers too. It was called: F Customer Feedback Video will be available soon too. F Customer Feedback Hello, I’m Hannah Chaplin the CEO at Receptive. However, customer feedback is actually a huge opportunity for your business. It matters.

User Testing 60

User Testing Feedback Software Customer Feedback User Friction 60

Userpilot

JULY 8, 2022

Ever wondered what your users think about your product’s features, UI design, and quality? Product experience insights help you understand how customers feel about your product, and how they react and interact with it. Product analytics helps you observe how users engage with your product.

Data Visualization 91

Data Visualization Customer Feedback Customer Experience Feedback Software 91

Userpilot

JULY 20, 2022

It also outlines its stages, looks at the House of Quality, and how to make sure the Voice of your Customers is heard. Quality Function Deployment (QDF) is a framework that helps teams translate customer requirements into technical requirements, and design the product and processes needed for its development. Are you ready?

User Testing 96

User Testing Feedback Software Customer Feedback Customer Experience 96

The Product Coalition

NOVEMBER 11, 2021

What’s the big deal in making Products? You listen to customers, get their requirements, build Products to address the requirement! You are not discovering the pain points of one entity. Every month you talk to many customers, many users. Customer A wants an On-Prem solution. Was that not easy?

Product Management 149

Product Management Product Manager Customer Experience User Friction 149

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. Data analysis is vital for informed decision-making. PMs need to know how to use product analytics tools to gain actionable insights. Product manager skills: market research.

Analytic Tools 87

Analytic Tools Research Software Data Visualization Product Research 87

Lenny Rachitsky

APRIL 9, 2024

I once defined the job of a product manager as to “ deliver business impact by marshaling the resources of your team to identify and solve the most impactful customer problems. Here’s the day-to-day product-shaping work of a PM, and how I believe AI will impact it: 1.

Data Visualization 118

Data Visualization ChatGPT Research Software Product Management 118

Userpilot

NOVEMBER 8, 2022

Unlike a go-to-market strategy, which focuses on the product launch phase alone, a marketing strategy refers to a longer-term approach toward achieving success with your brand. A product strategy , on the other hand, focuses only on the product (answering the who, what, and why of the product).

Feedback Software 84

Feedback Software User Testing Product Research Strategy 84

Ronke PM

MAY 26, 2023

At the heart of an effective and productive cross-functional team is a product leader who participates in quarterly business reviews (QBR). These discussions intend to ascertain and extrapolate our product and/or services' effect on our customer‘s businesses. What are Quarterly Business Reviews (QBR)?

Customer Feedback 52

Customer Feedback User Friction Product Management Product Manager 52

Userpilot

OCTOBER 20, 2023

TL;DR Product-led growth is becoming the go-to growth strategy and PLG tactics can help sales-led companies to improve customer experience. To create customer-centric products, PMs will have to draw on multiple data sources, like user behavior analytics. AI is becoming pivotal in product management.

Data Visualization 99

Data Visualization Analytic Tools Feedback Software Reporting Tools 99

Userpilot

JULY 18, 2023

Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products! Roadmapping software visualizes and plans product development over time, facilitating coordination and alignment across teams.

Analytic Tools 88

Analytic Tools Feedback Software Research Software Reporting Tools 88

ProductPlan

AUGUST 10, 2023

Yet the customer experience continually improves while KPI targets come into view. Alternatively, how can we let our current customers suffer and miss out on easy wins just to chase after something that might not even work and won’t generate meaningful revenue for years?

Reporting Tools 94

Reporting Tools Feedback Software Product Research User Testing 94

Userpilot

NOVEMBER 30, 2023

TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences. It’s essential to build user-friendly products that satisfy their needs and offer a positive customer experience. How do you do it efficiently?

Product Research 83

Product Research User Testing Research Software Data Visualization 83

Userpilot

SEPTEMBER 14, 2023

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Who is a product manager?

Research Software 89

Research Software Analytic Tools Feedback Software Product Research 89

Userpilot

JUNE 29, 2022

Did you know that product storytelling increases the chances of your product being remembered by 2200% ? Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse.

Feedback Software 94

Feedback Software User Friction User Testing Customer Experience 94

Userpilot

JANUARY 9, 2023

Building user personas helps the entire team better understand user needs and build solutions that satisfy them well. Customer and market research that goes into building product personas also drives feature development. Start by collecting basic user details via user persona surveys at sign-up.

Feedback Software 88

Feedback Software Research Software Analytic Tools User Testing 88

Userpilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions.

Feedback Software 94

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 94