Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

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Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. What is a product launch checklist?

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. What is product success in SaaS?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

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Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product?

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one. Make a hypothesis.

Research Software 98

Research Software Feedback Software Analytic Tools Customer Experience 98

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. Launch your product.

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Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. The main difference between product management and project management is the focus.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

SEPTEMBER 12, 2022

It’s aimed to understand how likely customers are to recommend your product to a friend/colleague on a scale of 1-10. The greater the score, the more satisfied your customers are and the more loyalty they feel towards your brand. Userpilot can help you create rNPS and tNPS surveys to measure customer loyalty code-free.

Feedback Software 98

Feedback Software Product Research Onboarding KPIs User Testing 98

Userpilot

FEBRUARY 8, 2021

Why is customer segmentation so important for your SaaS? A small number of customers could be your main contributors to revenue and have the highest growth potential. Yet, you might be focusing on the larger group of customers that helped establish your product but are slowing churning. What is Customer Segmentation?

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Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Assess how your products/services are perceived in comparison to your competitors.

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Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. SaaS go-to-market plans can be used in several use cases.

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Research Software Strategy Customer Experience User Testing 98

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing targets businesses and organizations rather than individual consumers.

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B2B User Testing Research Software Analytic Tools 105

The Product Coalition

JULY 8, 2020

Here is why user engagement is the new key to build innovative experiences. It all starts with user feedback. Whether you’re a Product Owner, VP, manager, or UX designer building better products is the #1 responsibility that lies in your hands. And it doesn’t involve tracking every action your users do.

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Feedback Software Data Visualization Customer Feedback User Testing 83

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Userpilot

MAY 9, 2024

The customer onboarding process is essential for product success. From initial sign-up to renewals and upgrades, it guides customers to ensure they have a seamless experience and can easily achieve their goals. The article will teach you how to design an onboarding strategy for your SaaS.

Onboarding KPIs 52

Onboarding KPIs User Testing Data Visualization Analytic Tools 52

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

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Userpilot

MAY 26, 2024

This article unpacks the ‘what’ and ‘why’ of psychographic data, setting the stage for its pivotal role in fine-tuning marketing strategies and creating customer-centric products. Delving into the personal and emotional dimensions of customers equips businesses to: Design products that resonate with their target audience.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

AUGUST 29, 2022

Why are marketing data insights critical when making strategic business decisions? With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience.

Data Visualization 98

Data Visualization Customer Feedback Customer Experience User Testing 98

Userpilot

JULY 17, 2023

Searching for the best software for customer feedback to truly understand your customer sentiment ? Software for customer feedback has become essential for SaaS businesses that have customers in their hearts. UserVoice stands out as software for customer feedback with its collaboration and segmentation features.

Feedback Software 19

Feedback Software Data Visualization Customer Feedback Analytic Tools 19

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap.

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Feedback Software Research Software Analytic Tools Data Visualization 40

Userpilot

JULY 5, 2022

What is a customer service gap and how do you close it? If you’re looking for a customer service gap definition, you are at the right place. We’ve prepared a comprehensive guide on this topic so that you will find all answers at once: what the customer service gap stands for. 5 strategies for closing the customer gap.

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98

Userpilot

JANUARY 9, 2023

What is a product persona? How is different from user or buyer personas? How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Book the demo!

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

MAY 17, 2024

Looking for the perfect product feedback tools for collecting insightful data? With so many similar tools available on the market, it can seem difficult to pick the best one for your company. TL;DR A product feedback tool is software designed to simplify the process of gathering, organizing, and analyzing user feedback.

Feedback Software 52

Feedback Software Data Visualization Analytic Tools Research Software 52

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 98

Product launches User Testing Feedback Software Research Software 98

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. Let’s jump in!

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User Testing Product Research Feedback Software Framework 59

Userpilot

MARCH 21, 2023

Let’s face it, product growth is just a broad term for turning prospective visitors into users for your SaaS product. But how do you actually convert visitors into paying customers for your SaaS business? This could be generating sales for your product or service, capturing leads, or a different goal.

Analytic Tools 52

Analytic Tools Research Software User Testing Data Visualization 52

Userpilot

JULY 18, 2023

What does a product manager do? We look at: 7 key responsibilities of product managers. Different kinds of product manager roles. Qualities of a good product manager. TL;DR A product manager is in charge of the entire product lifecycle. This is essential to build a roadmap that drives the product strategy.

Data Visualization 98

Data Visualization Product Research User Testing Onboarding KPIs 98

Userpilot

SEPTEMBER 14, 2023

What are the different types of product managers? We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. The types of product managers differ in focus and required skills. Who is a product manager?

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