UX Planet

DECEMBER 21, 2023

If you’re a UI/UX designer seeking inspiration, or a product owner aiming to propel your brand into the future, join us on a journey through the design trends of 2024. Moreover, think about leveraging the psychology of color to evoke specific emotions or convey brand messages.

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Userpilot

MARCH 28, 2022

Are you looking for some good UX examples? But what makes a great UX design and can you achieve it without good UI? In this article, we are looking at some really good UX design examples that will inspire UX designers. Great UX design helps users easily achieve their goals and complete their tasks without friction.

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The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. Market research focuses on understanding consumer behavior and preferences in order to inform marketing strategies and business decisions.

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UX Planet

FEBRUARY 21, 2024

To build a successful UX team, you must develop a strategy combining planning, effective management and talent acquisition. Photo by Jason Goodman on Unsplash When building my own team for the first time as a UX leader, I faced several challenges and developed a few strategies. You might find them helpful.

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Userpilot

JANUARY 9, 2024

This is why conducting a UX audit is so important – to understand where the user experience is lacking and why. But the question is, how do you conduct a UX audit, what quantitative data should you look at, and what does a good UX design even look like? Study behavior trends to highlight any UX designs users avoid.

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Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. Let’s get started.

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The Product Coalition

MAY 2, 2023

When it comes to marketing, sometimes the answer is as simple as child’s play. Just as teachers distill complex concepts for young minds, marketers can adopt a similar strategy to captivate their target audience. Remember, teachers are pros at spotting misinformation, so make sure your message is honest and well-researched.

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The Product Coalition

OCTOBER 11, 2022

A Product Marketing Manager (PMM), is one of the least understood roles in the technology industry. Strategy On the strategic side, this means finding out what is unique within a market about a company’s offering, and steering the company and/or its product to position itself in the place that will lead to success. Empowering sales.

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Userpilot

AUGUST 6, 2023

How do you calculate marketing automation ROI? More importantly, how can marketing teams maximize it? On top of that, our article: Defines what marketing automation is. Identifies the areas of marketing that you can automate. Identifies the areas of marketing that you can automate. What is marketing automation?

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UX Planet

JANUARY 29, 2024

TimeTrek: Crafting a Time-Travel Experience — UX Case Study Imagine if you could travel to any time and place on earth. Target user and market History buffs in our app can dive into richly detailed, authentic experiences of past times. Justification: Diversifies income sources and markets the product to a wider audience.

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UX Studio

MAY 30, 2023

Unless your company is bringing great innovation to the market, there are likely to be multiple competitors offering similar products or services. How to build trust through UX design? With this in mind, how can we build trust through UX design? Validation, including error messages, should be clear and constructive.

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Userpilot

JUNE 20, 2023

So, how can you build trust with UX design ? This article examines the concept of trust in UX design and its importance. It also explores 15 strategies that help UX designers build trust in potential users. Creating a positive first impression with a warm welcome message and data-backed onboarding. What is user trust?

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Userpilot

NOVEMBER 16, 2021

Here at Userpilot , we’re seeing more and more SaaS companies using in-product messaging as a way to communicate quickly and efficiently with their customers. In-product messaging displays to your customer inside your product while they are using it. A definition of In-Product Messaging. Not really, no. Not really, no.

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Userpilot

MARCH 9, 2022

Product communication through in-app messaging is crucial, as it can influence user behavior or promote a new feature. Here are some examples of in-app messaging that will help you make the most of personalized messages and help users feel like you care about their job-to-be-done or JTBD. What is in-app messaging?

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The Product Coalition

DECEMBER 23, 2021

UX does matter. So, let’s have a closer look at the most important UI/UX issues to bear in mind when assuring the quality of financial products. Businesses can focus on UX/UI testing for accessibility. During testing UX, the team should make sure the path to entering biometrics is simple and quick.

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UX Planet

FEBRUARY 22, 2024

More Than Just Pop-Ups: Journey by Design The dark side of UX stretches far beyond simple annoyances. Walk the Talk: Ensure your own work reflects the highest UX standards. was originally published in UX Planet on Medium, where people are continuing the conversation by highlighting and responding to this story. Let’s chat!

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Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

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Userpilot

OCTOBER 1, 2022

Notification UX is critical for the success of your communication strategy and customer experience. Notification UX design best practices: Make notifications valuable by sending the right message to the right user at the right time. For example, when you send a message to a friend on WhatsApp. What are notifications?

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Userpilot

DECEMBER 3, 2022

UX design can make or break your product’s success. Poor UX can negatively impact engagement , and conversion rates, and stunt growth. There are many easy UX improvements you can make today to leave a better first impression. In this article, we cover the following: What UX design is and why UX is important in SaaS.

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Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing.

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Userpilot

MARCH 25, 2022

A continuous message testing process is essential for getting the most out of your product marketing efforts. As a marketer, you should create strategies that relate to prospective buyers and convert them into paying customers. In this post, you’ll discover the importance of message testing and how to get it right.

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UX Studio: Product Management

OCTOBER 1, 2022

I decided to compile a list of the most common UX design tools that every beginner should know about. In this list, you can find prototyping, UX / UI software and collaboration tools. Wireframing and prototyping tools Every UX designer needs a wireframing tool, but not everyone uses the right one for their requirements.

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The Product Coalition

FEBRUARY 3, 2022

How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. But what product-market fit is, exactly? The market can consist of two crucial components?—?target

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UX Studio: Product Management

JULY 29, 2021

Knowing how to sell UX research is an important part of every UX researcher’s toolkit. First, we’ll start by seeing how knowing how to sell research will help you in your UX journey. Let’s envision your UX career for a moment. How to make a case for UX research. How UX research can improve the product.

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Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences. moment in the most direct way.

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Userpilot

MAY 10, 2023

Artificial intelligence is revolutionizing our everyday lives, and marketing is no different, with several examples of AI in marketing today. Marketers are now making AI an integral part of their marketing strategies. This article examines what artificial intelligence in marketing looks like today.

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Userpilot

OCTOBER 5, 2023

Growth teams that leverage marketing automation are better equipped to achieve their goals and drive business success. In this article, you will learn: What marketing automation means for growth teams and how it’s different from traditional marketing automation. Various aspects of growth that you can automate.

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Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

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UX Studio: Product Management

AUGUST 1, 2021

UX research is a key ingredient and UX metrics are the solution. What’s the difference between “metrics” and “UX metrics”? Why should you use UX metrics? Metrics & UX metrics. UX metrics are one type of metric. It is the very best time to define a measurement plan with UX metrics.

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Userpilot

AUGUST 2, 2023

With the amount of data companies have available, there is no excuse not to use data-driven email marketing. Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. Perform A/B testing to see which subject lines and messaging improves metrics.

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Userpilot

JULY 9, 2023

Product usability makes a huge difference to the overall quality of the product and its chances for success in crowded markets. Usability vs. User Experience (UX). Product usability is one of the factors responsible for product success and can be a key differentiator in competitive markets. Source: UX Planet.

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Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

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Userpilot

MAY 18, 2023

What's the difference between UX vs CX? UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. Read on to find four key differences between UX and CX and how to improve both. That's not entirely true.

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Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. This article examines why product-market fit analysis is important and how to gather insights into achieving a product-market fit by getting feedback and validating your idea. What is product-market fit?

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Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys.

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? This means marketing doesn't stop when a lead (trial user) is acquired.

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UX Studio: Product Management

SEPTEMBER 24, 2021

If you want your design to tell an immersive story that users enjoy, you should pay more attention to the messaging which conveys the story of your product. . This is where we talk about UX Writing. We all like those fairy tales, but in UX, we don’t believe in happy endings; we believe in iterations.

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