Mironov Consulting
SEPTEMBER 22, 2020
Almost without fail, I find that the “maker” side of software companies (developers, designers, product folks, DevOps, tech writers…) and the “go-to-market” side of software companies (sales, marketing, support, customer success.) The ‘P’ nominally stands for ‘product,’ but it’s almost always not a product.
Mironov Consulting
OCTOBER 19, 2022
Product management doesn’t run Engineering; Engineering runs Engineering. And at least in public, Engineering and Product leadership need to be shoulder-to-shoulder , actively supporting each other at every turn. But there are some engineering team configurations that I see as problematic. So
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ProductPlan
APRIL 5, 2022
To make this a home run, you need sales and marketing to come up to bat. Marketing needs to know the value of the new product. The first internal group to train is marketing. They’re on the hook to generate qualified leads for the new product. Support’s training must therefore delve into far more detail.
ProductPlan
APRIL 5, 2022
To make this a home run, you need sales and marketing to come up to bat. Marketing needs to know the value of the new product. The first internal group to train is marketing. They’re on the hook to generate qualified leads for the new product. Support’s training must therefore delve into far more detail.
Centercode
AUGUST 7, 2020
When you’re managing beta and delta testing, you’re tasked with providing accurate, useful insights to several different stakeholders — reporting and prioritizing issues for Engineering and QA, feature acceptance for Product Management, contextualizing insights for UX, even testimonials for Marketing.
Userpilot
OCTOBER 26, 2023
TCO includes not only the initial purchase or development costs but also ongoing expenses like licensing, support , training, maintenance, and upgrades. A SaaS product also comes with lower upfront and maintenance costs. With existing software like Userpilot, you can achieve ROI faster because of the time saved on development.
Johanna Rothman
SEPTEMBER 28, 2018
Again, I am not saying this is the only way a product organization would look, but this is a possibility. The senior manager has P&L (Profit and Loss) responsibility for the entire product line, including Product Management (for this product line), Customer Support, Training, etc.
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