Alchemer Mobile

APRIL 5, 2022

The following data and information is from our 2022 Mobile App Customer Engagement Report. Subcategories for Finance Apps: Fintech, Banking, Insurance. Finance apps experienced another year of customer engagement gains as people became more comfortable with managing their finances through apps.

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Finance User Testing Feedback Software Research Software 261

Alchemer Mobile

MAY 18, 2022

The following data and information on Business Services apps is from our 2022 Mobile App Customer Engagement Report. Others (like expense management or work collaboration) felt the investments they made in mobile in 2020 begin to pay off as the investment in remote work continued to be a priority. Download your copy here.

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Data Visualization Reporting Tools Feedback Software User Testing 264

Alchemer Mobile

MAY 12, 2022

The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Personal Services Apps: Home and Family. Rather than comparing by benchmark, below is a short summary of both the Home and Family apps included in our data. But sentiment wasn’t all roses.

Data Visualization 264

Data Visualization User Testing Reporting Tools Feedback Software 264

Alchemer Mobile

APRIL 20, 2022

The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Shopping Apps: eCommerce and Retail. Mobile teams rose to the challenge by testing new ways to engage the increased number of consumers in their apps. Retail was lower at 81%.

User Testing 243

User Testing Feedback Software Customer Experience Customer Feedback 243

Alchemer Mobile

MARCH 16, 2022

Consumers are more skeptical of digital marketing than ever before, and peer recommendations in the form of app store ratings and reviews stand alone as the single greatest driver of discovery and conversion. When we asked, consumers were clear that the lower the star rating, the less likely they’d be to download the app.

Feedback Software 246

Feedback Software User Testing Product Research Data Visualization 246

Alchemer Mobile

MARCH 24, 2022

While customer acquisition, ratings and reviews, and social proof are externally-visible success indicators of a brand, mobile app retention plays the biggest role in increased customer lifetime value and improved ROI. The following data originates from our 2022 Mobile Consumer Engagement Report, which can be read in full here.

User Testing 264

User Testing Feedback Software Customer Feedback Customer Experience 264

Alchemer Mobile

FEBRUARY 10, 2022

There are hundreds – if not thousands – of articles in the world covering App Store Optimization (ASO) essentials. While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. App store optimization goals.

Feedback Software 246

Feedback Software User Testing Strategy Marketing 246

Alchemer Mobile

MARCH 31, 2022

The following data and information is from our 2022 Mobile App Customer Engagement Report. People are willing to answer short, simple questions and share feedback when they’re proactively asked for it at the right mobile moment. Understanding consumer sentiment starts with gauging consumer emotion. Download your copy here.

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User Testing Feedback Software Customer Experience Customer Feedback 263

Alchemer Mobile

MARCH 16, 2021

2020 reset the mobile app engagement playing field. In response, teams across all industries need to rethink their mobile feedback and engagement strategies to meet rapidly-shifting marketplace changes. Today, we’re thrilled to release our 2021 Mobile App Engagement Benchmark Report. Key Findings.

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Data Visualization Reporting Tools Feedback Software User Testing 246

Alchemer Mobile

NOVEMBER 16, 2021

You’ve made your app, it’s completely functional, easy to understand, and you believe it has a real place in the market. Creating an app is the first fight, but promoting your app and gaining loyal customers through generating app downloads will win the battle. Quick app downloads stats. million iOS apps.

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The Product Coalition

NOVEMBER 17, 2021

So you’ve decided that mobile is important for your product but now you’re faced with the choice between whether to build a native app, build a mobile web app or make your existing web app more responsive. We aren’t concerned with content or marketing websites for mobile users. How you can do this?

Research Software 176

Research Software Analytic Tools Customer Experience User Testing 176

Alchemer Mobile

JANUARY 27, 2022

Don’t get us wrong—mobile app ratings and reviews matter. Consumers are more skeptical of digital marketing tactics than ever before, and peer recommendations in the form of mobile app ratings and reviews stand as one of the greatest drivers of discovery and conversion. Increase app-initiated purchases.

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Feedback Software User Testing Product Research Advertising 246

Alchemer Mobile

FEBRUARY 2, 2021

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app.

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Feedback Software Analytic Tools Research Software Product Research 264

The Product Coalition

OCTOBER 1, 2022

But given the fact that this industry demands different touchpoints for its clients, it is only appropriate for insurance companies to make their services more accessible and in turn, keep track of their customers via mobile apps. So it’s imperative that insurance companies too should go for a mobile presence. Let’s begin.

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Data Visualization Artificial Inteligence Development Technical Review 180

Alchemer Mobile

DECEMBER 27, 2022

If you’re not tracking metrics, analyzing them, and tweaking your app accordingly, you’re missing out on potential optimizations that could dramatically improve customer experience. Setting mobile app KPIs (key performance indicators) for revenue, performance, and CX is an important first step toward accomplishing this.

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Feedback Software Research Software User Testing Customer Experience 130

Alchemer Mobile

MAY 19, 2021

To help you with this, we compiled a list of the top mobile in-app feedback tools of 2021. Mobile in-app feedback tools & solutions. Developers can remove the pains associated with constantly incorporating new SDKs into an app and focus on delivering products that transform the customer experience. Apptentive.

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Feedback Software Data Visualization User Testing Customer Feedback 236

Alchemer Mobile

DECEMBER 22, 2020

Here are some of the top mobile customer trends from 2020 and what they mean for your brand. One major entertainment network tags different pieces of content in their app so they can suggest new, personalized content based on previous consumer browsing behavior. But how does being helpful translate to existing apps? Conclusion.

Feedback Software 245

Feedback Software User Testing Reporting Tools Data Visualization 245

Alchemer Mobile

MAY 14, 2020

Mobile apps in the Media category have experienced an uptick in traffic these past few weeks and months as people scramble to get their hands on the latest news regarding coronavirus. Why is your app rating decreasing? Download the 2020 Mobile App Engagement Benchmark Report for Media Apps.

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Research Software Feedback Software User Testing Customer Feedback 208

Alchemer Mobile

JUNE 30, 2020

Lifestyle mobile app downloads have seen a surge in the last few months due to COVID-19. The first step to optimizing your lifestyle app for customer engagement is by understanding benchmarks. And that’s where our 2020 Mobile App Customer Engagement Benchmark Report comes in! Average app review volume.

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Feedback Software User Testing Customer Feedback Customer Experience 165

Alchemer Mobile

SEPTEMBER 24, 2020

Telehealth and healthcare mobile apps can feel cold, robotic, and impersonal. Here are some key mobile app strategies to increase patient and provider trust. Ensure Mobile App Basics are Covered. It’s important to make sure the UX of your app is intuitive and easy to navigate.

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Feedback Software Healthcare Development User Testing 195

The Product Coalition

NOVEMBER 29, 2022

How is the increase in mobile use changing the landscape of the product management role, and what are the differences between traditional product management and mobile product management? The role of a mobile product manager is still relatively new, and it’s rapidly evolving due to the increased adoption of mobile devices.

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Analytic Tools Research Software Data Visualization Technical Review 122

The Product Coalition

MAY 31, 2022

UXCam CEO, Kishan Gupta, reflects on how human behavior has evolved in the past two years and the implications it has on the mobile app world. Last week I ordered from a food delivery app. My hand reaches for the phone and finds the app before I even realize I’m hungry. Why didn’t I? to make sense of. billion in 2020)?

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Analytic Tools Research Software Data Visualization Reporting Tools 163

Alchemer Mobile

DECEMBER 5, 2022

Over the past few years, many people in the development community have sounded off about “rating nags” and the “please rate me” dialogs that some apps show, with perhaps the most pointed critique coming from John Gruber , of Daring Fireball. It’s about more than improving an app’s rankings. This is about much more than ratings.

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Feedback Software Customer Communications User Testing Software Review 130

Alchemer Mobile

FEBRUARY 18, 2021

The way consumers interact with brands through their mobile devices has fundamentally changed – forever. Back in May of 2020, we dug into the mobile data to reveal changes in DAU (daily active users) across different industries. If we look at the charts below, you’ll see data from two apps: An airline app and a lodging app.

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Travel Feedback Software User Testing Strategy 230

Mind the Product

NOVEMBER 23, 2021

An average smartphone user has 40 apps installed on their mobile phone, taking just two taps to pull your users away from your app and into another. The truth is that getting a user to download your app is only a small part of the battle. [.]

Download 159

Download Product Strategy Leadership Strategy 159

The Product Coalition

JANUARY 6, 2023

If you’re reading this, you’re here because you need to get a better understanding of how users interact with your app. This article will take you through the mobile app tracking process from start to finish, the best practices for mobile application tracking, and the best mobile app tracking tools to do so.

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Analytic Tools Data Visualization Onboarding KPIs Customer Feedback 126

The Product Coalition

JANUARY 3, 2023

Usability testing is an important part of the app development process because it helps to ensure that the app is easy and enjoyable to use. This is particularly important for mobile apps, as users have high expectations for the apps they use and are quick to uninstall those that are difficult or frustrating to use.

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Research Software User Testing Product Research Testing 138

Alchemer Mobile

JUNE 14, 2023

By Justin Falk, Product Manager for Alchemer APIs, and Vanessa Bagnato, Director of Product Marketing at Alchemer We are thrilled to announce the highly anticipated release of the Alchemer Mobile API. Available Today The Alchemer Mobile API empowers organizations to unlock the full potential of their in-app feedback programs.

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Data Visualization Feedback Software Customer Feedback Reporting Tools 130

Alchemer Mobile

JUNE 16, 2020

One of the primary locations that travel brands interact with customers is through their mobile apps. However, if your app isn’t providing a seamless customer experience right now, their frustration will only be heightened. Download the 2020 Mobile Customer Engagement Benchmark Report for Travel Apps.

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Travel Feedback Software User Testing Customer Feedback 147

Alchemer Mobile

JUNE 24, 2021

Banking, fintech, and insurance companies are uniquely positioned to build relationships with mobile consumers—but few tap into their app’s full potential, leaving missed connection opportunities on the table. If you’re in finance, it’s time to reevaluate how you use your app for feedback collection and relationship building.

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User Testing Feedback Software Finance Customer Feedback 162

Alchemer Mobile

SEPTEMBER 3, 2020

This summer, our team looked at how COVID-19 has impacted mobile app usage patterns by industry. Key findings from our research include: Looking at DAU over time is the best way to understand drastic changes in app usage. For apps in the hardest-hit industries, DAU is down 60-75%. Higher frequency of app usage.

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Travel Feedback Software Research Software Data Visualization 246

Alchemer Mobile

JUNE 4, 2019

If you’ve landed on this article, you most likely already understand the immense value of capturing in-app customer feedback. The real challenge comes when you’re deciding how you actually want to execute on this concept and actually begin gathering mobile feedback in your own app. Where do you start? What tools do you use?

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Feedback Software Analytic Tools Data Visualization User Testing 240

Alchemer Mobile

JULY 11, 2019

As I’m writing this article, there are 2,687,780 mobile apps available in the Google Play store, and there were 2.2M mobile apps in the Apple App Store as of February 2019. Consumers have lots of choices when it comes to picking a mobile application! Find the job your customers are hiring your app for.

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Research Software User Testing Feedback Software Customer Experience 220

Alchemer Mobile

APRIL 9, 2020

Mobile apps in the Food and Drink category have experienced radical change these last few weeks. The COVID-19 pandemic has more and more people using app-based food delivery services, and QSRs are seeing an influx of mobile payments at their drive-throughs with the closure of dine-in establishments.

Research Software 246

Research Software Feedback Software Data Visualization User Testing 246

Alchemer Mobile

JUNE 18, 2019

According to RetailMeNot, approximately 80 percent of customers are more loyal to brands that offer rewards programs and 70 percent are more likely to participate in a loyalty program if they can access it through their mobile device. Given this, 88 percent of retailers plan on investing more in mobile marketing than any other channel.

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Feedback Software Analytic Tools Customer Feedback Customer Experience 199

Alchemer Mobile

MAY 27, 2020

Knowing where apps like yours stood last year in terms of customer engagement, surveys, in-app feedback, ratings and reviews, and other mobile KPIs can help you gain context to better understand where your brand stands today. ?Download Download the 2020 Mobile Customer Engagement Benchmark Report for Retail Apps.

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Feedback Software User Testing Customer Feedback Customer Experience 147