TOWS: Step Beyond A SWOT Analysis
Actuation Consulting
MARCH 12, 2018
Last week we considered the benefits and use of the SWOT Matrix that mapped out Strengths, Weaknesses, Opportunities, and Threats. Today, we’re going to look at the TOWS Matrix. You can use the information that emerges from this matrix to develop options for addressing issues that were revealed through SWOT. Strategic Options.
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