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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Many businesses struggle to strike a balance between freemium’s light-touch customer engagement with the more involved enterprise sales process. Crowning the customer. Shortening the sales cycle.

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Saas Startups: An Upward Trend Booming in The Future

The Product Coalition

The reasons why Saas startups are recently making a huge wave to become the next trillion-dollar industry. Over the past years, investment in SaaS startups has been increasing steadily. Saas startups that provide software as a service have a good delivery model. Key Benefits of Saas — Must know for Saas Startups 1.

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How to Make Agile Work in Fast-Growing Startups

The Product Coalition

TL; DR: How to Make Agile Work in Fast-Growing Startups For years, I worked in several Berlin-based, fast-growing startups in my capacity as Scrum Master, agile coach, and Product Owner. work in a fast-growing startup. Also, let me introduce you to the anti-patterns agile startups shall avoid at all costs. ??

Agile 176
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Even More Amazing Speakers for #mtpcon London 2017

Mind the Product

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. He spent 10 years at Google, where he created the Design Sprint process, and he has worked with over 100 startups including Nest, Slack, 23andMe, and Uber.

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The Rise Of Customer Development

The Product Coalition

Many venture capital firms were interested in investments at comparatively high valuations in technology companies available around that era. Startup funding was relatively easy to raise. Investment banking firms, substantially benefiting from initial public offerings (IPO), strongly encouraged investments into the technology sector.

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Innovation, SaaS, and Enterprise: Announcing the First Three Speakers for #mtpcon London!

Mind the Product

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. After Adobe, Lea led product at InVision, a startup focused on design collaboration where she built and designed best practices for the product team. Don’t miss out… Lea Hickman, Partner, SVPG.

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Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck)

Andrew Chen

Above: New technology has always captivated consumers! Dear readers, I’m often asked- so what kind of startups are you investing in at Andreessen Horowitz? In the 70 slide deck below, I cover a couple key concepts: Accelerating technology adoption. Technology changes, but people stay the same. Content marketing.