Remove 2018 Remove Blog Remove Branding Remove Positioning
article thumbnail

Product Managers Discover Older Customers

The Accidental Product Manager

Older consumers have power in numbers: in 2018, there were 52 million Americans over the age of 65, a figure that will nearly double to 95 million by 2060. Product Managers Respond To A Changing Market Customers over age 55 say their favorite retail brand no longer understands them or what they need. Subscribe now: Click Here!

article thumbnail

If You’re Not Checking UXD, You’re Gambling

UX Planet

This blog delves into the pivotal role of UXD, accompanied by real-world examples, to underscore why checking and elevating your UXD is not just a strategic move — it’s a business imperative. ? Consider the infamous redesign of Snapchat in 2018, which led to a user uproar and a significant drop in user engagement. ?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Guest Blog Post: Four Quick Takeaways From #BoS2019

Business of Software Conference

I learned a lot at the Business of Software Conference when I attended as a first-timer in 2018. 1: Do you have a stance on positioning? My interest was piqued at the beginning of the day when April Dunford gave an entire talk on how to position for growth (she’s literally written the book on it, which you can buy here).

Blog 45
article thumbnail

6 Ways Your Business can Benefit from Negative Reviews

Alchemer Mobile

Even big brands have had their fair share of angry outpour from disgruntled customers and survived. In fact, most brands hear feedback from less than one percent of their customer base. Businesses lost $75 billion in 2018 because of poor customer service. So, you’ve somehow received a couple of bad online reviews. Certainly not!

article thumbnail

Top 11 Female Product Management Influencers to watch in 2022

Userpilot

There are some well-known names as well as new faces on the list, from all over the world – together with their LinkedIn profiles and medium blogs, so you can follow their journeys and insightful posts yourself. You can follow her insights from her professional career on her Medium blog. CEO of Product Labs.

article thumbnail

New Product Launch Checklist: How to Plan a Successful Launch

Userpilot

Craft your product positioning statement. Next, analyze their product, brand, and marketing strategy. Decide on your product positioning statement Armed with the information from your market research, you’re now ready to craft your positioning statement. Benefits of product positioning.

article thumbnail

The Ultimate Conversation Design Course Guide

UX Planet

The last time I personally recommended learning resources— let’s just say a few brands weren’t particularly enthusiastic I left them off the list. Inga’s list in particular was the Medium blog post I would reference multiple times a week. It was exactly what I needed: positive reinforcement to keep me going. A sure do-not-miss!