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The ultimate marketing technology stack for 2019

Intercom, Inc.

By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention. But here’s the thing: a tool is not a strategy. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.

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Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

When you have solid benchmarks to measure against, they can help you make sense of your own data and answer these questions. ?Download Download the 2020 Mobile App Engagement Benchmark Report for Media Apps. Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time.

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Your next wave of growth will come from conversational relationships

Intercom, Inc.

Staying personal meant offering expensive services that aren’t scalable like 1:1 phone calls or 24/7 real-time chat. They use self-service, bots, and automation to instantly answer customers’ common questions and provide support when your team is busy or out of the office. Either stay personal with customers or get efficient.

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Intercom turns 10: Highlights from our first decade

Intercom, Inc.

We came to the belief that, yes, it was, but that the tools that were available at the time were the things holding people back. We came to see that there was great, great room for improvement and that there was an opportunity to create tools that could much better support human connection.”. Raising money to fuel our growth.

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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

Late last year, I spoke at the Predict Conference on how we built Resolution Bot, our intelligent support chatbot that can instantly resolve common questions. Support teams get a lot of repeated inbound questions, which get tedious to answer. Case study: Resolution Bot. Key takeaways.

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Do You Measure Up? Metrics for Enterprise SaaS Product Managers

Amplitude

Whether the pricing model is monthly, yearly, or otherwise, subscription-based pricing models keep revenue relatively predictable. Product analytics help you uncover important insights to answer questions including what is your product’s key activation event that results in longer user retention? opportunities).

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Dialpad’s Dan O’Connell on how an all-in-one support approach can drive revenue

Intercom, Inc.

He’s been the Chief Revenue Officer and Chief Strategy Officer at Dialpad, the cloud communication platform, since the spring of 2018, but his fascination for conversations and natural language processing came even sooner. Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO.