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A New Inbound Approach To Customer Success

Gainsight

If you’re familiar with HubSpot, then the word that probably comes to mind is “inbound.”. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing.

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Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time. Average inbound and outbound message volume. The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market.

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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

Support teams get a lot of repeated inbound questions, which get tedious to answer. We took an off-the-shelf Python search engine and built another test bot that could answer our own inbound support queries. Case study: Resolution Bot. Key takeaways. But building machine learning products is always risky.

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Intercom turns 10: Highlights from our first decade

Intercom, Inc.

In 2018, we released a completely reimagined Business Messenger , a full-fledged “front desk for your website or app,” complete with a homepage and a library of embeddable apps. Or support teams could have bots as the front line of defense to triage inbound inquiries, get more information from customers, or even solve problems.”.

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The future of customer acquisition with HubSpot’s Meghan Keaney Anderson

Intercom, Inc.

Source: HubSpot Research, State of Inbound 2018. Source: HubSpot Research, State of Inbound 2018. “What’s happening is there’s sort of this consolidation of the way that we find information online to really two, three major giants: Amazon, Facebook, Google.

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Your next wave of growth will come from conversational relationships

Intercom, Inc.

From a 2018 Salesforce survey, 80% percent of customers say that the experience a company provides is as important as its products or services; 57% have stopped buying from a company because a competitor provided a better experience. Send proactive support messages that anticipate issues and reduce inbound conversations.

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Easier help is better help: Announcing completely redesigned Articles in the Intercom Messenger

Intercom, Inc.

We’ve had articles in the Messenger since the last major update in 2018. Reduces inbound conversation volume. And a user’s subjective perception of friction is as important as any objective measure of “better” that you can think of. We’ve embedded the full help center experience in our Messenger.

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