Alchemer Mobile

DECEMBER 21, 2022

Retarget using behavior and mobile customer engagement history Retarget based on shifts in sentiment Then show the importance of targeting your customers with mobile surveys, and provide tips on how to effectively use them to drive mobile customer engagement and feedback. Let’s jump right in.

User Testing 130

User Testing Customer Feedback Feedback Software Product Research 130

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. We are always looking for more product mentors from all around the world. About The Product Mentor. Better Products. Better Product People. View the live stream….

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 86

Feedback Software Research Software Analytic Tools Product Research 86

Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 107

Technical Advisors Product Research Analytic Tools User Testing 107

The Product Coalition

JANUARY 11, 2023

A couple of weeks ago, I was attending a public Product Management event. One of the speakers said this: “it doesn’t matter which product you’re working on — if you’re not using AI, you’re missing out”. Good luck finding a Product Hunt launch that doesn’t include the term “AI”. I think that was a bit of an overstatement.

Research Software 158

Research Software Product launches Technology Data Visualization 158

Product Management Unpacked

MAY 13, 2020

It was on this day in 1931 that the field of product management was born – its birth marked by an internal memorandum written by Neil H. McElroy, manager of Proctor and Gamble’s Promotion department. His new product-centric approach called for dedicated teams, focused around a particular brand, each led by a brand man.

Reporting Tools 173

Reporting Tools Research Software Technical Review User Testing 173

The Accidental Product Manager

JUNE 6, 2022

Facebook product managers just can’t find enough news to use Image Credit: Megan Trace. The product managers at Facebook are facing a serious challenge. They have to find ways to expand their product development definition and make Facebook more interesting and relevant to their visitors.

Research Software 65

Research Software Advertising Product Management Product Manager 65

The Product HQ

MAY 10, 2024

People from several different backgrounds decide to become platform product managers and follow a rich and rewarding career that is varied, fulfilling, and well-paid. This article describes all of the essential information needed to begin the journey to becoming a platform product manager.

Reporting Tools 52

Reporting Tools Research Software Analytic Tools Feedback Software 52

Userpilot

JULY 13, 2022

Do you follow any product manager blogs? Would you like to discover new ones that will give you valuable insights into product management ? In our article, we introduce 20 of our favorite product manager blogs that every product pro should follow, regardless of their experience.

Blog 88

Blog Analytic Tools Research Software Feedback Software 88

Mind the Product

OCTOBER 8, 2018

We can and should learn product management lessons from a diverse range of environments. It’s absolutely worth looking to the likes of Google’s Sundar Pichai, but it’s also worth looking to less celebrated entrepreneurs, outside of the multinational mega-corporations, to learn about lean front-line product management.

Product Research 143

Product Research User Testing Marketing Weak Development Team 143

Userpilot

NOVEMBER 21, 2022

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. Ready to dive in?

Product launches 85

Product launches Product Research User Testing Research Software 85

Alchemer Mobile

JANUARY 27, 2022

Consumers are more skeptical of digital marketing tactics than ever before, and peer recommendations in the form of mobile app ratings and reviews stand as one of the greatest drivers of discovery and conversion. Save money on advertising. Improve survey response rates. But they’re only one piece of the puzzle.

Feedback Software 246

Feedback Software User Testing Product Research Advertising 246

Userpilot

JULY 20, 2021

The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. Let me guide you through the brass tacks of the only, may I say, “growth hack” that can safely lead your product to success. Yet Growth Marketing and Product Growth is not where I started. sources of feedback.

User Testing 105

User Testing Research Software Feedback Software Product Research 105

Alchemer Mobile

AUGUST 24, 2021

Cost Per Install (CPI), Cost Per Loyal User (CPLU) : CPI measures your customer acquisition costs for customers that installed your app in response to seeing an advertisement (tracking paid installs rather than organic installs). Oftentimes, marketers undervalue mobile advertising. Dedicate the resources your app deserves.

Analytic Tools 290

Analytic Tools Feedback Software Marketing Strategy 290

The Accidental Product Manager

SEPTEMBER 11, 2023

NASCAR product managers try to attract a new fan base Image Credit: roger blake So when I say “NASCAR” to you, what do you think of? They are also hoping that the new car can change NASCAR’s culture, to attract racially diverse team owners and team members and the younger multicultural fans that their advertisers crave.

Product Management 73

Product Management Product Manager Product Research Technical Review 73

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Write a positioning statement- how is your product different?

Product Research 77

Product Research Feedback Software Research Software Product Marketing 77

Alchemer Mobile

DECEMBER 31, 2020

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. Revive Your Product Roadmap. Product teams are tired. 21 Mobile Product Management Resources.

Data Visualization 147

Data Visualization Marketing User Testing Feedback Software 147

Userpilot

NOVEMBER 21, 2022

The elusive search for the ideal beta tester is something many product managers will be familiar with. In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. When should you use beta testing?

User Testing 79

User Testing Feedback Software Analytic Tools Research Software 79

The Accidental Product Manager

MARCH 27, 2023

Image Credit: Mike Mozart As a product manager, our goal is to get more people to buy our products. If you happen to be selling your products online, both you and your customers are very aware that your advertised price is not what they’ll end up paying – they also have to pay shipping costs.

Product Management 65

Product Management Product Manager User Testing Product Research 65

The Product Coalition

DECEMBER 21, 2020

Experimental Design For Product Testing?—?Important The use of controlled experiments to understand and test ideas also extends to the online world, in the form of A/B testing. This article assumes a basic understanding of A/B testing. This article assumes a basic understanding of A/B testing.

User Testing 165

User Testing Product Research Testing Customer Experience 165

The Accidental Product Manager

JUNE 12, 2023

That’s why being a cruise line product manager can be a very good job. Now that they have once again been granted permission to sail, how are their product managers going to go about finding ways to get their customers to come back and travel the high seas with them? Clearly passengers are willing to climb aboard.

Reporting Tools 65

Reporting Tools Product Management Product Manager Product Research 65

Userpilot

SEPTEMBER 11, 2023

What do you need to successfully navigate the different product launch phases? What will it take to turn your product into a bonafide growth engine ? TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market. What is a product launch?

Product launches 93

Product launches Product Research Data Visualization Research Software 93

The Product Coalition

MARCH 24, 2021

Helpsters four step product discovery process Subliminal product management messaging At first I I didn’t know if I was over thinking it and/or I’m just hyper aware of work stuff but I couldn’t help (pardon the pun) to draw comparisons between the Helpsters and real life product management.

Product Management 114

Product Management Product Manager Product Research Banking 114

UX Studio

FEBRUARY 2, 2022

You can easily get lost and puzzled when you start looking at all the infinite UX research tools that have become available lately. That’s why I decided to compile the most common UX research tools for you and hopefully, you will be able to find the proper ones for your needs. Pros: UXtweak allows you to do as many tests as you like.

Research Software 59

Research Software Analytic Tools Feedback Software Data Visualization 59

The Accidental Product Manager

DECEMBER 12, 2022

Product managers are taking a different approach to vaping Image Credit: Lindsay Fox. It’s currently a tough time to be a product manager for vaping products in the U.S. Vaping products exploded on the scene a while back and have become very popular. Why Vape Vitamins?

Product Management 65

Product Management Product Manager Research Software Government 65

The Accidental Product Manager

MARCH 6, 2023

The ease of doing this is one of the challenges that product managers are facing these days. Online product managers realize this and they are currently looking for ways that they can stand out from among all of the other sellers who are online. Since it is so easy to do, everyone seems to be doing it.

User Testing 65

User Testing Product Management Product Manager Advertising 65

Mind the Product

APRIL 21, 2017

How can we design products that users love, while also building a sustainable business model through advertising? User experience and advertisements seem incompatible. . Meanwhile, product managers are tasked with maximising this user engagement and also developing revenue from it. Here’s how: 1. Looks Matter.

Advertising 70

Advertising Customer Experience User Testing Data Visualization 70

The Product Coalition

FEBRUARY 2, 2023

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time.

User Testing 139

User Testing Feedback Software Product Research Research Software 139

The Accidental Product Manager

DECEMBER 14, 2020

Is it possible that new sources of data will help product managers in hard times? Your best laid plans for how you were going to boost the success of your product at the beginning of the year got turned on their heads. Product managers have to be ready to act upon what the data is telling them.

Data Visualization 117

Data Visualization Product Management Product Manager Analytic Tools 117

UX Studio: Product Management

DECEMBER 7, 2022

Including UX research in any UX project is crucial for all businesses with any digital platform. This is great news, but finding the best UX research agency can be challenging for companies in need. To help you find the right match we collected the best UX research consultancies you can work with. . Competitor Analysis.

User Testing 52

User Testing Research Software Product Research UX 52

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. They also trial sales and advertising sales support.

Data Visualization 91

Data Visualization User Testing Research Software Feedback Software 91

The Product Manager Coach Blog

SEPTEMBER 5, 2023

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Plus, don’t forget to download the free guide, 10 Tips for Being a Better Product Manager , at the end of this post!

Research Software 52

Research Software Feedback Software User Testing Product Management 52

Product Innovation Educators

APRIL 4, 2022

Reflecting on your passion and purpose – for product managers. Today I’m inviting you on a reflective journey of discovery—a journey to consider your why —which I call your purpose. Summary of some concepts discussed for product managers. [02:02] 02:02] What does our why mean? It taps into our passion.

Automotive 100

Automotive Product Management Product Manager Product Research 100

The Product Coalition

MARCH 3, 2023

Focusing on product-led or go-to-market-led growth is no longer enough. In recent years, PLG, or Product-Led Growth, has become a significant buzz in the tech world, and rightfully so. Products that delight customers and fuel growth loops are essential. It isn’t about Product-Led, OR Sales-Led, OR Marketing-Led Growth.

Customer Experience 125

Customer Experience Customer Feedback User Testing User Friction 125

Product Talk

SEPTEMBER 6, 2023

In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. Introduction: What Is Product Discovery?

Product Research 237

Product Research User Testing ChatGPT Research Software 237

The Accidental Product Manager

NOVEMBER 28, 2022

Changes at Google will have an impact on product managers Image Credit: Mary Crandall. In order to be a successful product manager, we need to have data. In the world of consumer products product managers have been having it pretty easy in the past few years. So what’s going on?

Data Visualization 65

Data Visualization User Testing Product Management Product Manager 65

The Product Coalition

MAY 10, 2023

Maximizing Product Success Through Effective Metric Utilization As a product manager, understanding how your product is performing is crucial for making data-driven decisions that drive success. Let’s say you are a product manager for a social media platform that allows users to share photos and videos.

Onboarding KPIs 112

Onboarding KPIs Data Visualization Feedback Software Research Software 112