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Beyond launch day: How to plan successful B2B product rollouts

Mixpanel

Believe it or not, rolling out a new product can be a lot trickier for B2B companies. Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. And there are several reasons why.

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5 Types of B2B Customer Insights for SaaS and How to Collect Them [+Best Tools]

Userpilot

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. However, customer insights can help your teams understand all aspects of your B2B partners. What are B2B customer insights?

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6 B2B SaaS Metrics That Matter and How To Measure and Improve Them?

Userpilot

What are the B2B SaaS metrics you should be tracking right now? But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. So let’s dive in and see what B2B SaaS metrics you need to track to unlock growth.

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10 Interactive Software Walkthroughs With Examples

Userpilot

Style it to match your brand. Groupize Groupize is a meeting and event management platform that needed help with easy-to-grasp product walkthroughs. Upon signing up, users will see a sample event scheduled for them, and a human product specialist will join to show the nitty-gritty of how the product works. Onboarding checklist.

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How to Leverage Funnel Analytics to Streamline Product and Marketing Efforts

Userpilot

Funnel analysis helps teams understand user interactions with the brand and the product at different touchpoints so that they can optimize the customer journey to drive business results and create a better customer experience. Tag these events for tracking in your analytics tool. Finding such events could be straightforward.

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Beyond product analytics: How Mixpanel uses Mixpanel for all business data

Mixpanel

With Warehouse Connectors, you simply need somebody with access permissions to your data warehouse, such as a data analyst, to enter authentication credentials, initialize the instance, and map existing tables into Mixpanel events; and that can all be done within our friendly UI. You can get more details about this offer here.

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SaaS Conversion Funnel: How to Track & Drive Growth

Userpilot

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. It nurtures them into qualified leads and drives them toward brand advocacy.