Mon.May 13, 2024

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5 Ways Media and Entertainment Companies Can Use First-Party Data

Amplitude

Learn how to use first-party data to improve acquisition, retention, and monetization in media and entertainment.

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489: Product Portfolio Management: Third of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

How product managers can master product portfolio management Watch on YouTube TLDR Portfolio management is a crucial aspect of product development that helps organizations strategically allocate resources, balance projects, and align their product innovation efforts with overall business goals. By understanding the essentials of portfolio management, product managers and leaders can better position their ideas, defend resources for their projects, and contribute to the organization’s succe

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Customer Feedback Surveys: Types, Questions, and Templates

Userpilot

Customer feedback surveys serve as invaluable tools for gathering actionable insights directly from your audience. However, it’s important to know when and how to trigger the forms to gather user feedback , for increased response rate and data credibility. In this article, we explain the definitions, types, examples, and best practices of customer feedback questionnaires to help you increase your response rate.

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How Amplitude Uses Amplitude to Move Users from Sign-Up to Monetization

Amplitude

Discover how the Amplitude growth team uses the Amplitude platform to master user monetization and engagement in a saturated marketing landscape.

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Product Strategy Agility: How to Use Experiments and Options to Create Products Your Customers Love

Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group

Senior leaders often want to see months - or years - long product roadmaps. But these predictions often do not create products your customers will love. While customers aren’t fickle, they often do not know what they want until you give them something to try. That means product leaders need to integrate experiments and options into their roadmaps. In this presentation, Johanna Rothman will explain: How to limit the duration of a roadmap and show possible options.

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8 SaaS Dashboard Examples to Track Key Metrics

Userpilot

When it comes to product management, you need to look at different SaaS dashboard examples to see what kind of product analytics you can measure, and how. So what are the most important types of dashboards and which ones are the best for you? Let’s go over 8 examples of SaaS dashboards and see how they can fit your business objectives: TL;DR A SaaS dashboard centralizes KPIs, metrics, and analytics to improve user experience and drive product growth.

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Best Marketing Analytics Software for SaaS

Userpilot

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. But with so many analytics solutions available in the market, how do you choose the right one? In this article, we’ll take a look at a few powerful marketing analytics software, focusing on their features and pricing.

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Session Replay: Bringing qualitative insights to Mixpanel

Mixpanel

We’re excited to announce Mixpanel Session Replay is now available in beta. Up-level your customer understanding by combining quantitative insights with replays of real-time user clicks. People know and love Mixpanel for easy, fast access to customer journey data at the aggregated level. We’re making it even easier to zoom in and literally see how individuals move through your product.

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How Vodafone’s Custom Scoring System Clarified Outcomes

dscout People Nerds

In a complex give and take between product design, UX, and research, Vodafone’s team created a custom scoring process that made every step from discovery to validation ring clear.

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The future of AI UX isn’t chatbot.

NextBigWhat

Close your eyes and imagine interacting with an AI application. What’s the first thing that comes to mind when you think about how you’d interact with it? Chances are, you’re picturing a chatbot, a text-based interface where you type in your queries and receive a response. Right? But I believe that’s just the ‘feature phone’ […] The post The future of AI UX isn’t chatbot. appeared first on nextbig [what].

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Toward a Unified Project Management Understanding

The objective of this research is to dispel misunderstandings about crucial project management terms and their definitions. It aims to accurately place these terms and facilitate a comprehensive global understanding of their meanings.

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Continuous Strategizing

Roman Pichler

Listen to the audio version of this article: [link] Product Strategy and Change Strategy means different things to different people, so let me briefly share my definition. A product strategy describes the approach chosen to make a product successful. It achieves this by stating the product’s target users and customers, the value proposition, the business goals it should meet, and its standout features.