Product Management University

MARCH 24, 2021

The goal of your product strategy isn’t to p**s people off. It’s to demonstrate that your product direction is aligned with the goals and priorities of your target customers, current customers included. Product Strategy In the Ideal World…. Sales wants your product strategy aligned to its pipeline.

Product Strategy 298

Product Strategy Strategy Differentiation Vision 298

Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Most companies use all 3 strategies to some extent. Let’s dive right in!

Feedback Software 97

Feedback Software Analytic Tools Research Software User Testing 97

Alchemer Mobile

NOVEMBER 9, 2022

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. The top challenges of product management.

User Testing 246

User Testing Feedback Software Technical Review Research Software 246

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 126

Vision Product Research User Testing Roadmap 126

Lenny Rachitsky

FEBRUARY 11, 2024

Brought to you by: • Sidebar —Accelerate your career by surrounding yourself with extraordinary peers • Whimsical —The iterative product workspace • WorkOS —The modern API for auth and user identity — Jake Knapp and John Zeratsky are the authors of best-selling books Sprint and Make Time.

Customer Experience 85

Customer Experience Framework Finance Blog 85

The Product Coalition

NOVEMBER 14, 2022

Vision requires strategy. Strategy requires execution. A lesson I’ve learned the hard way is that vision, strategy and execution don’t matter if your organisation isn’t effective in delivery. We have to look into the future and align an entire business with our stance on where our product will be in 1 to 5 years’ time.

Product Management 125

Product Management Product Manager Vision Management 125

Andrew Chen

DECEMBER 18, 2017

Of course everyone knows the mechanics of setting up a blog – but the hard part is finding your voice, figuring out topics that are interesting for other folks to read, and building a long-term habit. ” Ironic that VCs blog/tweet all day now ;). It’s awesome, but insanely hard to get started. The lessons.

Blog 110

Blog Analytic Tools Research Software Feedback Software 110

Intercom, Inc.

JANUARY 18, 2023

We create our business strategies around driving growth, and look to growth as the key indicator of the health and viability of our companies. We create our business strategies around driving growth, and look to growth as the key indicator of the health and viability of our companies. And where should you start?

User Testing 118

User Testing Customer Feedback User Friction Strategy 118

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? We also share examples of different conversion paths and optimization strategies. From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Userpilot is a product growth platform.

Research Software 90

Research Software Feedback Software User Testing Reporting Tools 90

Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers. A persuasive leader.

Books 80

Books Blog Feedback Software User Testing 80

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. In-app strategies for converting free or trial users to paying customers. Best practices for effective customer acquisition and product-led growth.

Analytic Tools 103

Analytic Tools Research Software Feedback Software Customer Experience 103

Userpilot

MARCH 17, 2024

It will give you a better understanding of the type of metrics to monitor in your dashboard and help you draw product growth insights from them. TL;DR Analytics dashboards are tools for visualizing key metrics in your business. This makes it convenient for business teams to evaluate and interpret the results of any kind of analytics.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Dashboard 90

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. Top 5 Customer Success Blog Posts of 2018. CSM & Product’ Is the New ‘Sales & Marketing’. You can’t have a business without a product and you can’t maintain a customer base without Customer Success.

Webinar 71

Webinar Blog Customer Experience Customer Feedback 71

Userpilot

JANUARY 16, 2024

Metts & Andy Welfle Userpilot can help you deliver better product experiences at every stage of the user journey. Based on Joel Marsh's popular UX Crash Course blog, covers the fundamentals of UX design in 100 concise, easy-to-digest chapters. We covered: A general overview of the books. Get the book.

User Testing 94

User Testing Books Customer Feedback Customer Experience 94

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Start building your marketing conversion funnels but creating all product user personas.

Analytic Tools 97

Analytic Tools Data Visualization Feedback Software Research Software 97

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. The goal is to engage and nurture them with relevant content that highlights your product as a viable solution.

B2B 102

B2B Analytic Tools Feedback Software Data Visualization 102

The Product Coalition

JANUARY 12, 2023

The digital age has changed the way we do business, and digital transformation is at its heart. "Digital "Digital transformation" is the process of using technology to redefine processes, products, and services to create more value for customers and organizations. What Is Digital Transformation?

Artificial Inteligence 132

Artificial Inteligence Data Visualization Analytic Tools Research Software 132

Dear Strategy

MARCH 15, 2023

Not to make excuses, but it’s been a busy time for both myself and my company. You see, the reason I started the Dear Strategy podcast was mostly to educate. So, if I’m not too crazy about writing, and I absolutely love podcasting, then why have a blog in the first place? But – remember – I’m a strategy guy!

Framework 52

Framework Workshop Blog Education 52

The Product Coalition

OCTOBER 20, 2023

How does AI assist businesses in such an uncertain industry? If your product or service matches the expectations of your audience of potential customers, it can be extremely beneficial. If your product or service matches the expectations of your audience of potential customers, it can be extremely beneficial. billion U.S.

Data Visualization 107

Data Visualization Artificial Inteligence Reporting Tools Customer Communications 107

Lenny Rachitsky

MARCH 7, 2024

Brought to you by: • WorkOS —The modern API for auth & user identity • Eppo —Run reliable, impactful experiments • OneSchema —Import CSV data 10x faster — Ray (Jiayi) Cao is the global head of product strategy and operations for monetization product at TikTok.

Strategy 85

Strategy Product Strategy Advertising User Testing 85

The Product Coalition

DECEMBER 11, 2023

If you are the new product leader of your company, your company might be in product leadership debt. In such situations, you would typically be asked to come up with a strategy and roadmap ASAP, but you are still just learning the domain. Photo by Mae Mu on Unsplash My youngest daughter just turned three. Can you believe it?

Strategy 78

Strategy Onboarding KPIs Leadership Roadmap 78

The Product Coalition

NOVEMBER 23, 2021

I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. Create B2B onboarding strategy for a premium organic products for <Startup V> catering to niche user segment focused on wellness, health & lifestyle” Why was it needed to define the problem for onboarding strategy?

Startups 126

Startups Strategy Technical Review B2B 126

The Product Coalition

APRIL 8, 2024

Product management is an attractive career path, and getting into the field is harder than ever. Why is product management an attractive career? For starters, product Managers generally have attractive salaries. Built In lists the average Product Manager salary at $128,820. What does it take to be a good product manager?

Product Management 111

Product Management Product Manager Customer Experience User Friction 111

The Product Coalition

JUNE 10, 2022

Not having clear, concise product categories, subcategories and navigation, is painful for customers. Potential solutions to improve these pain points are: Keeping slick product navigation. To increase the experience Amazon Fresh should ensure that customer doesn’t scroll way too down to find the product categories.

Onboarding KPIs 136

Onboarding KPIs Customer Experience User Friction Product Management 136

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing targets businesses and organizations rather than individual consumers.

B2B 103

B2B User Testing Research Software Analytic Tools 103

The Product Coalition

MARCH 29, 2022

According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. There can be a lot of fluff and uncertainty around social media strategy. Instead, you can think of a brand as how people perceive your product, business, or even you as a person. What is Branding?

Branding 143

Branding Reporting Tools User Testing Research Software 143

The Product Cafe

JANUARY 18, 2024

Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, AI, and more. ☕ Thanks for reading Product Café Newsletter ☕️! ✨ Even before this year started, our team was super busy.

Artificial Inteligence 52

Artificial Inteligence Technical Advisors Customer Experience Certifications 52

Business of Software Conference

OCTOBER 23, 2019

I learned a lot at the Business of Software Conference when I attended as a first-timer in 2018. If you’re looking for something to jog your memory – or even better, a reason why you and your teammates should be at BoS2020, here are 4 quick takeaways* from Business of Software Conference 2019. BoS2019 was no different.

Blog 45

Blog User Friction Customer Experience Events 45

Sachin Rekhi

JANUARY 11, 2021

While I can't claim Taylor Swift's level of productivity during the pandemic with two major album releases, 2020 was still a prolific year of writing for me, publishing 18 new essays and remastering 3 existing ones. I thought I'd take a moment to recap the product essays that resonated the most with readers in case you missed any of them.

Technical Review 136

Technical Review Data Visualization Framework Vision 136

Gainsight

FEBRUARY 8, 2024

Once primarily focused on customer satisfaction and retention, CS teams are now being called upon to think more commercially and demonstrate their direct impact on business revenue. In this blog post, we delve into the transformative changes reshaping the CS landscape and explore how CS teams can adapt to this new reality.

Customer Experience 52

Customer Experience Customer Feedback Customer Satisfaction Education 52

Lenny Rachitsky

APRIL 2, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. PMs and VPs of Product), Lennybot (an AI chatbot trained on my newsletter posts, podcast interviews, and more), and my swag store (great gifts for your favorite PM, or yourself!) But the story didn’t end there.

Analytic Tools 118

Analytic Tools Customer Experience Weak Development Team Data Visualization 118

Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 114

Technical Advisors Product Research Analytic Tools User Testing 114

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 95

ChatGPT Data Visualization Onboarding KPIs Research Software 95

Userpilot

DECEMBER 20, 2022

SaaS business models depend on repeat purchases to grow revenue and meet profit goals. This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

Feedback Software 96

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 96

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. Start building your localization strategy by identifying the right market. Start building your localization strategy by identifying the right market. Content localization is absolutely essential for SaaS companies.

Research Software 88

Research Software Analytic Tools User Testing Onboarding KPIs 88

Userpilot

FEBRUARY 25, 2024

Analyzing user behavior can help you understand how users perceive your product and brand. Product analytics can help you track changing user behavior for your app but here are some industry-wide changes that are influencing purchasing decisions in 2024. Accessibility features are making UX design more inclusive.

Analytic Tools 100

Analytic Tools Data Visualization User Testing Reporting Tools 100

Userpilot

OCTOBER 30, 2022

And it doesn’t matter what systems or tools you use; you’ll struggle if user satisfaction isn’t the bedrock of your customer retention strategy. And it doesn’t matter what systems or tools you use; you’ll struggle if user satisfaction isn’t the bedrock of your customer retention strategy.

Feedback Software 92

Feedback Software Data Visualization Customer Communications Customer Experience 92