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20 Product Manager Blogs Worth Following in 2022

Userpilot

Do you follow any product manager blogs? In our article, we introduce 20 of our favorite product manager blogs that every product pro should follow, regardless of their experience. Product manager blogs offer practical advice and help you expand your product management knowledge. Our favorite product management blogs.

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Alchemer Launches Alchemer Workflow – the Fastest, Easiest, Most Effective Way to Close the Feedback Loop with Customers and Employees.

Alchemer Mobile

First-to-market features drive deeper engagements to increase customer adoption, retention, growth, and advocacy. February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. None of us believe ‘thank you for your feedback’ closes the loop.

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Who is more customer-centric: B2C product managers or B2B product managers?

Product Management Unpacked

finds interesting differences between how B2B (business-to-business) and B2C (business-to-consumer) product managers approach product management, especially as it relates to customer research. Understanding, championing and prioritizing customer needs and wants is critical to a product manager’s role. A recent report by Pendo.io

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Hey, partner! Introducing new programs for app and service partners

Intercom, Inc.

And as businesses, we could all use partners to forge stronger relationships with our customers. So today we’re excited to announce two new programs for Intercom app builders and service providers: the App Partner Program and the Service Partner Program. Partnerships have always been key to the way we work at Intercom.

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How Mobile Apps Improve the Effectiveness of Customer Loyalty Programs

Alchemer Mobile

According to RetailMeNot, approximately 80 percent of customers are more loyal to brands that offer rewards programs and 70 percent are more likely to participate in a loyalty program if they can access it through their mobile device. Customers now expect to gain points and achieve milestones for purchases made through apps.

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Writing a Book: How Continuous Discovery Helped Me Write a Better Book

Product Talk

I know many authors who use their blog as a way to test content. But blog analytics (views and shares) don’t track impact. This gave me a great feedback loop to measure the efficacy of my content. Some teams got stuck because they couldn’t find customers to interview. Luckily I got plenty of feedback to fuel me.

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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

TL;DR Brand activation involves building awareness for a company through engaging interactions with potential customers. HubSpot implements certification programs to drive brand activation. Dropbox invests in customer loyalty programs to drive word-of-mouth. Let’s dive in!

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