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UX vs CX (User Experience vs Customer Experience): Explaining 4 Key Differences

Userpilot

UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. TL;DR The user experience (UX) is the sum of a user's thoughts, impressions, and feelings as they interact with specific aspects of your product.

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Notification UX: How To Design Notifications For A Better User Experience

Userpilot

Notification UX is critical for the success of your communication strategy and customer experience. In fact, a bad notification user experience can ruin the whole product for the user and even cause churn. Let users have more granular control over your app’s notifications. What are notifications?

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How to Reduce Screen Complexity and Improve User Experience in SaaS

Userpilot

Since an excellent UI design leads to improved customer satisfaction , more and more customers will become brand advocates , sharing their positive experiences with their peers. That sparks growth through word-of-mouth marketing. One way to minimize perceived complexity is by personalizing the product experience.

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Customer Insight 101: How To Collect Data and Improve the User Experience in SaaS?

Userpilot

You will also detect crucial friction that hinders the user experience while analyzing numerous customer touchpoints. You can collect consumer insights by gathering passive and active user feedback. In a nutshell, customer insight enables you to develop the best product on the market if you listen closely to customer needs.

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12 Useful Marketing Surveys: Types, Questions & Tools

Userpilot

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys.

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End-User Behavior Monitoring: Types, Benefits & Tools

Userpilot

Understanding how end-users interact with your product is crucial to identifying user experience bottlenecks. It also helps identify better ways to engage users. When combined with product analytics , end-user behavior monitoring can help you boost product usage and retention rates. Book a demo now to get started.

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Best Examples of AI in Marketing: Tools & Best Practices

Userpilot

Artificial intelligence is revolutionizing our everyday lives, and marketing is no different, with several examples of AI in marketing today. Marketers are now making AI an integral part of their marketing strategies. This article examines what artificial intelligence in marketing looks like today.