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How to Announce Product Updates To Drive User Adoption and Conversions?

Userpilot

So your team deployed new product updates again this week. M eaning, they’ll only proceed to try out the feature if you show them how. So to get their attention, you have to anchor your product update from the “ what’s in it for them ” perspective. Here’s how to do your product updates right.

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We killed the blog. We hope you like it.

Intercom, Inc.

Over the past few years Intercom’s customer base has grown considerably beyond the startup and product-focused readership we initially focused on with Inside Intercom. We still love that audience, but we now offer products for sales , marketing and support teams and have been going deep on those topics as well. Time to kill the blog.

Blog 162
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Best Practices New Product Announcements – Marketing For SaaS Product Launches

Userpilot

What are the best practices for new product announcements? What tools and channels can a product manager use to effectively announce new products or features? Let’s dive into how, when, and where to announce your new products or features to increase their adoption and your customer base.

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Discovering Solutions: Quickly Determine Which Ideas Will Work (And Which Won’t)

Product Talk

This simple formula is how we create customer value (by delivering on opportunities) in a way that creates business value (by driving our outcome). Since 2013, Product Talk has helped teams do exactly this. Continuous Interviewing teaches you how to collect specific customer stories and how to identify opportunities from those stories.

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SaaS Product Announcement Examples [+ How To Create Them]

Userpilot

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? How do you create one? What is your product about?

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Price Increase Announcement: How to Announce Changes Without Losing Customers

Userpilot

While a price increase announcement can be seen as negative news for your customers, communicating it right will help you ease the tension and retain your customers. The most important thing is to use different channels including in-product communication , email, social media, and website.

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Hey, partner! Introducing new programs for app and service partners

Intercom, Inc.

So today we’re excited to announce two new programs for Intercom app builders and service providers: the App Partner Program and the Service Partner Program. Here’s how they work. Our 100+ sales reps will highlight how your tools integrate with Intercom in their conversations with customers and prospects.