Userpilot

MARCH 27, 2024

The secondary navigation of your website or application can make or break product engagement —that’s how essential it is. TL;DR Secondary navigation refers to UI elements that guide users to additional information that may not be of primary importance but is still necessary for a comprehensive user experience.

Feedback Software 104

Feedback Software Research Software Data Visualization Product Research 104

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. Best practices for effective customer acquisition and product-led growth. This article shows you how.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

MARCH 17, 2024

It will give you a better understanding of the type of metrics to monitor in your dashboard and help you draw product growth insights from them. Try Userpilot and Take Your Product Analytics to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is an analytics dashboard? Book a demo to learn more.

Data Visualization 95

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Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. The goal is to engage and nurture them with relevant content that highlights your product as a viable solution.

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 100

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Userpilot

AUGUST 10, 2023

In a dynamic and fast-evolving world, understanding where you can leverage automation is important: behavioral marketing automation is quickly becoming a valuable skill for product marketing professionals. Without further ado, let’s dive into the world of behavior-based marketing automation! behavioral targeting).

Analytic Tools 95

Analytic Tools Feedback Software Marketing Product Marketing 95

Userpilot

SEPTEMBER 11, 2023

What do you need to successfully navigate the different product launch phases? What will it take to turn your product into a bonafide growth engine ? TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market. What is a product launch?

Product launches 105

Product launches Product Research Data Visualization Research Software 105

Userpilot

APRIL 10, 2024

TL;DR A knowledge base is a centralized library that offers access to helpful information about a product or service. Your knowledge base should include articles, FAQs, checklists, video tutorials , links to customer support agents, product releases, and feedback widgets. Play video tutorials directly in-app.

Feedback Software 94

Feedback Software Analytic Tools Research Software Data Visualization 94

Userpilot

NOVEMBER 12, 2023

Customer intent helps product teams understand customer needs and build solutions that delight users. This not only enhances your product's value but also fosters loyalty among your user base. In this article, learn how to identify customer intent and maximize conversions at every stage of the customer journey.

Feedback Software 103

Feedback Software Analytic Tools Data Visualization Research Software 103

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. Benefits of localized content for SaaS companies include extending the market reach and improving customer experience and satisfaction. Start building your localization strategy by identifying the right market.

Research Software 93

Research Software Analytic Tools User Testing Onboarding KPIs 93

Userpilot

MAY 21, 2023

In our guide, we discuss; The importance of features releases The stages of a successful release Best practices for each of these stages We also mention how Userpilot can help your product team orchestrate your feature releases. Feature releases make products more useful and valuable for users. Let’s get right to it!

Onboarding KPIs 89

Onboarding KPIs Feedback Software User Testing Product Research 89

Userpilot

AUGUST 6, 2023

How do you calculate marketing automation ROI? More importantly, how can marketing teams maximize it? On top of that, our article: Defines what marketing automation is. Identifies the areas of marketing that you can automate. Introduces tools that you can use to automate your marketing processes.

Analytic Tools 95

Analytic Tools Feedback Software Research Software Data Visualization 95

Userpilot

AUGUST 16, 2023

A user retention playbook will keep your customers happy and continue using your product for longer. You can use user retention metrics to identify if there’s a product-market fit problem rather than a retention problem. When developing your product , address app performance issues to improve user retention.

User Testing 98

User Testing Customer Experience Customer Feedback Analytic Tools 98

Userpilot

NOVEMBER 16, 2022

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

Feedback Software 98

Feedback Software Analytic Tools B2B Embedded Analytics 98

Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Research Software 96

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 97

Feedback Software Analytic Tools Research Software Customer Experience 97

Userpilot

DECEMBER 3, 2022

In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. Read on to uncover product growth insights ! The customer lifecycle refers to the steps a customer progresses when considering, purchasing, using, and maintaining loyalty to a product or service.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? Let’s dig in!

Feedback Software 97

Feedback Software Research Software Product Research User Testing 97

Userpilot

MAY 22, 2023

Every successful product manager understands the importance of learning how to build customer loyalty. Segment users based on their in-app activity, JTBDs, and product usage data. Then, exploit in-app communication channels such as tooltips and modals to provide ongoing support. What is customer loyalty?

Customer Experience 86

Customer Experience User Testing Feedback Software Customer Feedback 86

Userpilot

JULY 30, 2023

Looking to leverage marketing automation segmentation to offer contextual and relevant in-app messages ? Marketing automation segmentation enables you to deliver the right message to the right people at precisely the right time. Identifying power users for product launches and sending targeted messages highlighting the benefits.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Experience 97

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses.

Research Software 97

Research Software Analytic Tools Feedback Software Data Visualization 97

Userpilot

OCTOBER 29, 2023

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

Research Software 103

Research Software Feedback Software Analytic Tools User Testing 103

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Roadmaps are a new Pendo feature for communicating and sharing product vision.

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Reporting Tools 92

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What is SaaS marketing? Sounds simple, right? Not necessarily.

Feedback Software 117

Feedback Software User Testing Product Research Customer Experience 117

Userpilot

JANUARY 14, 2023

It also highlights successful customer education programs to guide your customer education strategy. Successful customer education programs to consider: Using tailored contextual tooltips and onboarding checklists to show new users around your product and help them get the most out of it. What is a customer education program?

Customer Experience 98

Customer Experience Feedback Software Education Customer Feedback 98

Userpilot

JULY 30, 2023

You should put more focus on acquisition than retention when you’re launching new features /products or aiming to expand your customer base, or when the market share or churn rate is low. To improve user retention, you can use Userpilot to execute the following strategies: Offer contextual in-app guidance.

Customer Experience 94

Customer Experience Customer Feedback User Testing Data Visualization 94

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What is product-led growth? What does PLG stand for in marketing?

Analytic Tools 97

Analytic Tools Feedback Software Onboarding KPIs Marketing 97

Userpilot

JULY 17, 2023

Many SaaS founders agree that customer insights are a key driver of product growth. In this guide, we’re going to show you how to use data analytics to improve the customer experience! Implementing data analytics can increase engagement, reduce friction , aid personalization, and improve marketing efficiency.

Data Visualization 98

Data Visualization Customer Experience Analytic Tools Customer Feedback 98

Userpilot

JANUARY 12, 2023

After-hours support also sets you apart from competitors, allows you to reach global markets, and helps you build a positive brand reputation. This is a resource center customers can turn to on-demand to view helpful content like guides, how-to videos , and tutorials. Automate support with contextual in-app support.

Embedded Analytics 95

Embedded Analytics Customer Experience Customer Satisfaction Software Review 95

Userpilot

MARCH 25, 2024

TL;DR User sentiment is the feeling a person has about your brand, product, or service quality. Tracking customer sentiments provides insights that help you make product improvements, enhance the customer experience , and boost customer satisfaction. That you can analyze these texts to identify the emotion behind them?

Data Visualization 101

Data Visualization Feedback Software Analytic Tools Reporting Tools 101

Lenny Rachitsky

APRIL 2, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. and the stock has nearly 3x’d in the past two years, largely thanks to methodical product iteration and experimentation. Subscribe now P.S. Check out my recruiting service (helping you hire Sr.

Analytic Tools 120

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Userpilot

JULY 15, 2019

In-app marketing – Everyone’s doing it in bits and pieces. This guide will give you a holistic idea of in-app marketing, what to improve and how to attract, acquire and retain more users. Ultimately, using in-app marketing to retain customers and upsell to your users is a no-brainer.

Analytic Tools 82

Analytic Tools Feedback Software Research Software Marketing 82

Userpilot

JANUARY 16, 2024

Metts & Andy Welfle Userpilot can help you deliver better product experiences at every stage of the user journey. Based on Joel Marsh's popular UX Crash Course blog, covers the fundamentals of UX design in 100 concise, easy-to-digest chapters. We covered: A general overview of the books. Get the book.

User Testing 100

User Testing Books Customer Feedback Customer Experience 100

Userpilot

AUGUST 2, 2023

With the amount of data companies have available, there is no excuse not to use data-driven email marketing. Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. What is data-driven email marketing? Book a demo now.

Data Visualization 95

Data Visualization Analytic Tools Customer Experience User Testing 95

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. With a customer-centric marketing strategy, you can improve your customer experience and easily drive product growth by helping new and existing users discover more value.

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98

Userpilot

JULY 22, 2023

Customer behavior analysis helps you to understand what goes on in your customer’s head and respond to it to help with product growth. This comprehensive guide will provide you with practical steps and expert strategies to conduct a thorough customer behavior analysis. Analyze customer behavior to continue optimization.

Data Visualization 93

Data Visualization User Testing Customer Feedback Analytic Tools 93

Userpilot

SEPTEMBER 4, 2023

Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. And while each segmentation method has advantages, psychographic segmentation can truly turn your product into a growth engine. What is psychographic segmentation?

Product Research 95

Product Research Data Visualization User Testing Research Software 95