Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Let’s dive in!

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

MAY 5, 2022

There are several reasons why a SaaS business will choose a micromarketing campaign over traditional marketing strategies to engage existing users and attract new ones. In this blog post, you’ll learn: What micromarketing is. The appeal of the micromarketing strategy lies in how much success a business gets from implementing it.

Research Software 90

Research Software User Testing Customer Experience Data Visualization 90

The Product Bistro

NOVEMBER 13, 2021

My Tralfaz blog, operating as a stream-of-conscience outlet has over 1,200 posts, and is messy beyond belief. As I started this with a bent to highlight my specific skills that I could market (strategy, pricing, inbound marketing analysis) the posts were heavily tilted to the practical.

Analytic Tools 195

Analytic Tools Embedded Analytics Inbound Customer Experience 195

Intercom, Inc.

DECEMBER 14, 2022

Our new no-code bot builder offers the ultimate configurable and visual bot-building experience, helping you create a sophisticated automation strategy efficiently and without any technical knowledge. Every month, we release a blog post covering all the new features we’ve built for our customers. Check them out in our app store.

Data Visualization 104

Data Visualization Feedback Software User Testing Customer Communications 104

Userpilot

JULY 5, 2022

It will help you develop a solid strategy in four simple lessons. HubSpot Academy’s Inbound Marketing Course. If you’re looking to learn more about the business side of SaaS, you’ll want to check out HubSpot’s course on inbound marketing. Developing a solid social media strategy. CXL Institute. How to nurture leads.

Analytic Tools 52

Analytic Tools Research Software Inbound Data Visualization 52

Usersnap

JULY 11, 2021

In this blog post, I’ll show you numerous steps for providing the best customer support available. One-to-one communication: if you’re planning a strategy for your product launch, you put a lot of thoughts into your marketing activities and which channels you should handle. appeared first on Usersnap blog - the feedback platform.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Userpilot

NOVEMBER 17, 2021

In the same year of its launch, Saravana closed on 5 inbound enterprise customers for BizTalk360. For instance, since 2004, Saravana had been writing about the Microsoft BizTalk technology on his blog. The blog helped Saravana to connect with a niche audience interested in enterprise cloud technology. A few things helped here.

Customer Experience 85

Customer Experience User Friction Enterprise Document 85

Userpilot

MARCH 8, 2022

There are some well-known names as well as new faces on the list, from all over the world – together with their LinkedIn profiles and medium blogs, so you can follow their journeys and insightful posts yourself. How product strategy uses a company's vision to fuel profitability. CEO of Product Labs.

Technical Advisors 109

Technical Advisors Product Research Analytic Tools User Testing 109

Intercom, Inc.

MAY 8, 2019

So the shift in strategy then has to be okay, how do you drive engagement within those platforms and how do you grow an audience within those platforms and then once you have that audience, what do you actually do with it? Source: HubSpot Research, State of Inbound 2018. Source: HubSpot Research, State of Inbound 2018.

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Intercom, Inc.

FEBRUARY 1, 2022

Support tools, like chatbots , can help you with your personalization strategy by automatically gathering rich context about each customer, such as their plan, transaction history, or previous queries. Preparing an adequate knowledge base, help center, or blog with a clear navigation path is vital for empowerment.

User Testing 118

User Testing Customer Experience Data Visualization Customer Feedback 118

Intercom, Inc.

DECEMBER 28, 2022

We’ll be releasing the third edition of the Customer Support Trends Report and announcing it in the blog and newsletter very soon so watch this space. There was Severance on Apple TV, Andor on Disney+ and Product Principles on the Intercom blog! P.S. Keen to get ahead of the competition in 2023? Niamh O’Connor , Brand Editor.

Reporting Tools 118

Reporting Tools Technical Review ChatGPT Customer Experience 118

Mixpanel

JANUARY 12, 2023

As I’ve seen it applied, most keyword research is used to create a laundry list of blog posts to create words to fit into a sales page, so Google Search prioritizes your work. For example, I recently worked on a blog conversion project. It seems inherent that we would start by redoing the blog homepage. Keyword research.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

Userpilot

APRIL 8, 2022

From the get-go, Joanna was responsible for managing and growing the company via strategy, sales and funding as well as cultivating the company culture. Then we added inbound marketing which added the number of leads which, in turn, meant more conversions. First the features, then the inbound marketing.

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User Testing Feedback Software Research Software Product Marketing 91

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. Goals are important aspects of the product strategy.

Product Research 85

Product Research User Testing Customer Feedback Research Software 85

Userpilot

DECEMBER 15, 2021

Before we get into the strategies and frameworks for monetizing integrations, keep in mind this: If any integration is fundamental to your product functioning and delivering value, it should not be treated as an upsell. Joint webinar/blog post. Reference: Calendly & Webex LinkedIn, Newsletter, & Blog.

Customer Experience 88

Customer Experience Data Visualization Customer Feedback Webinar 88

Userpilot

APRIL 6, 2022

This blog post will give you insights into: What a SaaS marketing plan is. Exactly how it differs from a traditional marketing strategy. A SaaS marketing plan covers all the strategies and tactics, from lead generation to converting potential customers to paying customers, to ensuring they stick with your product for a long time.

Research Software 52

Research Software User Testing Onboarding KPIs Customer Experience 52

Nulab

FEBRUARY 10, 2020

You’ll need to try a lot of strategies to find out what works best for you, but we’re happy to share what we’ve learned to help you along. Now, this is not an article on SEO; however, we’ll outline the main strategies you can employ to improve your SEO rankings, as it’s one of the most important steps in increasing your website traffic.

Data Visualization 102

Data Visualization Startups Analytic Tools Reporting Tools 102

Userpilot

SEPTEMBER 5, 2022

Some customer success training programs include: Customer success strategy workshop, by CSM Practice. So when it comes to choosing courses for your career as a customer success manager, we’ve found these to be worth: Customer success strategy workshop, by CSM Practice. Strategy and success planning. Account planning.

User Testing 84

User Testing Customer Experience Customer Feedback Certifications 84

Intercom, Inc.

APRIL 29, 2021

We recently sat down with Joei to chat about her new series, how to work unexpected new formats into your content marketing strategy, and balancing creativity with lead generation. Blog articles, podcasts, ebooks, and videos have been the bread and butter for content marketers for a long time now. I’m super excited.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Gainsight

JANUARY 8, 2019

Photo source: SaaStr Blog. Photo Source: Onelogin blog. Photo source: VMworld blog. INBOUND | September 3-6, Boston, MA. INBOUND, hosted by Hubspot, brings together over 24,000 marketing, sales, and customer success professionals to share and discover new ways to delight customers. Photo source: Box blog.

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Userpilot

AUGUST 29, 2022

Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. That being said, if you have the engineering resources available, engineering as marketing is an excellent strategy for lead generation since competition is lower than in traditional marketing channels.

Research Software 79

Research Software Engineering User Testing Marketing 79

Userpilot

MARCH 9, 2023

Improving user activation with Userpilot What role does Userpilot play in ClearCalcs’ user activation strategy? The post [CASE STUDY] How this “Netflix for Engineering Calculations” SaaS Improves User Activation with Cohort Analysis appeared first on Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog.

Customer Experience 52

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Userpilot

OCTOBER 8, 2021

The emergence of the product-led growth strategy. Marketing-based growth necessitated the creation of content such as blog articles (like this one!), To be clear: both of these user acquisition strategies still work in 2021. The best product growth platform is Userpilot. social media posts, Youtube videos or podcasts.

Analytic Tools 89

Analytic Tools Research Software Data Visualization Product Research 89

Userpilot

OCTOBER 31, 2022

Optimize your marketing strategies. Curating a winning marketing strategy requires complete knowledge of your target audience and how best to reach them. Using negative personas, you can better curate a product marketing strategy that avoids the wrong audience and addresses the needs of your target audience.

Feedback Software 76

Feedback Software User Testing Research Software Data Visualization 76

Usersnap

NOVEMBER 26, 2023

Creating Effective Roadmaps in Jira Product Discovery With Jira product discovery roadmap features , you can visualize the journey from ideation to execution, ensuring that every step aligns with your product strategy. The post How to use Jira Product discovery in 4 steps appeared first on Usersnap Blog.

Product Research 52

Product Research Feedback Software Analytic Tools Research Software 52

Gainsight

SEPTEMBER 22, 2023

HubSpot shot to fame due largely to its laser focus on inbound marketing. Detailed blog articles about pain points, learning paths, and videos can also effectively engage buyers and create a genuine—and eventually profitable—connection. Technology companies, in particular, adopted these points of differentiation to gain market share.

Education 52

Education User Friction Customer Experience Customer Feedback 52

The Product Coalition

OCTOBER 29, 2018

I’m also constantly up-to-date on the newest and hottest tech companies via tech blogs and influencers. Oh, remember to flip on the profile setting that indicates openness to new opportunities to multiply your inbound recruiting. inbound) Recruiter ?—?depending What is its exit strategy? Who are its main competitors?

Inbound 60

Inbound Product Research Startups Weak Development Team 60

The Product Coalition

MARCH 23, 2018

I have traditionally been a believer that any form of marketing other than what is classified as, “Inbound” is typically a waste of money and time. As I think about it however, I actually think that this idea of, “Inbound marketing” is actually a bit ridiculous. You write blogs and PUBLISH them, you create forms and PUBLISH them.

Inbound 60

Inbound Marketing Outbound Customer Experience 60

Userpilot

JULY 2, 2022

Even if you’ve been in the market for long, you still want to invest in inbound marketing to educate potential customers and increase their chances of signing up with credit cards. You can’t convert all your trial users, but applying the strategies below could help you turn a good percentage of them into paid users.

Analytic Tools 106

Analytic Tools User Testing Customer Experience Data Visualization 106

Intercom, Inc.

JUNE 21, 2018

I hosted Max on our podcast, where he shares the strategies he’s used to grow Udemy and Sales Hacker, hiring tips for sales teams, and much more. I was sharing what we were doing on my blog at the time. Is it transitioning from inbound to outbound sales? If you enjoy the conversation, check out more episodes.

Outbound 183

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Userpilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? So let’s see how you can build a growth marketing strategy and check out the strategies involved and relevant use cases. How to build a growth marketing strategy? Here are the steps to build a successful growth marketing strategy.

Onboarding KPIs 86

Onboarding KPIs Strategy Marketing User Testing 86

Userpilot

FEBRUARY 4, 2022

Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing. Finally, we have the enterprise model. Source: Canva.

Feedback Software 92

Feedback Software Research Software Reporting Tools Onboarding KPIs 92

Userpilot

JULY 22, 2023

What is a land and expand strategy? In this guide, we’re going to show you how a land and expand strategy can help you grow your revenue generation from existing clients by deploying a foot-in-the-door approach with your sales team! Select the right expansion strategy for your product, business goals, and pricing model (i.e.

Feedback Software 70

Feedback Software User Testing Strategy Onboarding KPIs 70

Brian Balfour

OCTOBER 12, 2016

It is such a popular question that it was asked on Inbound. But going deep requires you to solve problems where the answer isn’t in some hacktics blog post. Writing on my blog. Every professional opportunity that I’ve had has come from my blog. I got my first job at ZoomInfo because my hiring manager read my blog.

Marketing 94

Marketing Data Visualization Customer Experience User Testing 94

Intercom, Inc.

APRIL 29, 2020

I shared how we’re navigating these big changes, from the immediate impacts on customers, to the implications for our marketing and product plans, and, finally, to our customer communications strategy. You can check out my full slide deck and blog post below. Adjust your product strategy and roadmap.

Customer Experience 228

Customer Experience User Friction Customer Feedback Data Visualization 228

Intercom, Inc.

JUNE 6, 2019

A predictive lead scoring tool for B2B SaaS companies, MadKudu’s strategy is all about integrating with other platforms – including Intercom – to link customer intelligence and customer engagement. So I wanted to hear why that strategy makes sense for MadKudu and his advice for other teams thinking about building apps for their product.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

Oren Steinberg

MARCH 7, 2017

Startups can sell into large corporations by focusing on these 10 simple strategies ( based on my own experiences ): 1. By positioning yourself as the expert in the field, and by writing quality content on the subject matter, you can get the big corporate attention via inbound marketing. appeared first on Oren Steinberg - blog.

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