Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? Product marketers define market positions, shape product messaging, and drive product pricing and customer retention strategies.

Feedback Software 97

Feedback Software Research Software Product Research User Testing 97

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. Conclusion.

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

The Product Coalition

JULY 6, 2023

The competitive landscape is more intense than ever for technology businesses, particularly SaaS (Software as a Service) companies. Not to mention, thanks to the viral effects the internet provides, modern users are incredibly savvy. PLG is an emerging concept revolutionizing how businesses attract, retain, and grow their user base.

Research Software 115

Research Software Feedback Software User Testing Product Research 115

Userpilot

MARCH 27, 2024

That said, let’s explore some secondary navigation examples, the role of secondary navigation in UX, the key differences between primary and secondary navigation, and share some strategies to aid your navigation. Primary navigation gives users immediate access to the main sections of a website or application. NYT’s page navigation.

Feedback Software 105

Feedback Software Research Software Data Visualization Product Research 105

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? We also share examples of different conversion paths and optimization strategies. Next, create user personas. A high-converting landing page is tailored for a specific user persona. If so, you’re in the right place! boarding).

Research Software 97

Research Software Feedback Software User Testing Reporting Tools 97

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

Feedback Software 102

Feedback Software Analytic Tools Research Software User Testing 102

Userpilot

JULY 4, 2023

TL;DR The chasm is the gap in the product adoption curve between the early adopter and the early majority. Build an MVP to let a small user base test out your product and provide feedback to perfect key features , messaging , and positioning. Use popular platforms like Product Hunt to launch your product to get new users.

Feedback Software 93

Feedback Software Analytic Tools Research Software User Testing 93

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? Everybody in SaaS knows it’s relatively easy to attract users. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. Use email marketing campaigns to bring back inactive users.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

MARCH 31, 2023

Understanding the nuances between them is critical to utilize them to improve your feature adoption , customer behavior, etc. In this article, we will go through analytics and metrics, their examples, and how you can analyze metrics to drive growth for your SaaS business. What are metrics in SaaS? What are analytics in SaaS?

Data Visualization 97

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 97

Userpilot

JUNE 3, 2022

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. User onboarding tools: Userpilot. Let’s get started!

Research Software 97

Research Software Analytic Tools Feedback Software Data Visualization 97

Userpilot

DECEMBER 21, 2022

How relevant is it to SaaS product management ? We also look at how to carry out the RFM analysis and some SaaS-specific examples. RFM analysis is a user segmentation tool used in sales and marketing for targeted customer engagement. The Frequency score depends on how often the user engages with a product or feature.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 98

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? A well-designed product funnel enables teams to evaluate and optimize their marketing strategy for more targeted and personalized customer engagement. This helps create user personas. This is the main question we explore in the article. Its different stages.

Analytic Tools 97

Analytic Tools Data Visualization Research Software Onboarding KPIs 97

Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

MARCH 17, 2024

Are you tracking SaaS metrics without knowing how to make the analytics process easier? The 10 analytics dashboard examples include web, digital marketing, business insights, social media, product usage, customer journey , user behavior , user retention, knowledge base , and Net Promoter Score analytics dashboards.

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Dashboard 95

Userpilot

OCTOBER 10, 2022

Are you having trouble deciding on what feature adoption metrics you should choose to measure the success of the new feature? In this article, we’ll cover the key metrics you need to develop an informed feature adoption strategy and discuss how you can improve them. What is feature adoption in SaaS?

Onboarding KPIs 91

Onboarding KPIs Feedback Software Analytic Tools Research Software 91

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What is SaaS marketing? What are SaaS best practices?

Feedback Software 118

Feedback Software User Testing Product Research Customer Experience 118

Userpilot

OCTOBER 4, 2022

Driving activation is a critically important skill for SaaS owners and product managers: in this article, we’re going to explore the most effective activation strategies for driving growth and engagement. A customer activation strategy is about devising the most effective customer journey in pursuit of that aim.

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User Testing Customer Experience Customer Feedback Data Visualization 95

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Feedback Software 92

Feedback Software User Testing Customer Experience User Friction 92

Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. Strategies – so you know which steps you should take on the way to higher, faster, and more sustainable growth.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Onboarding KPIs 97

Userpilot

NOVEMBER 16, 2022

Looking to build a customer onboarding strategy from scratch or plan on reworking an existing framework? This short guide will show you user onboarding strategies that cut to the chase, reduce time to value and lead to retention. Customer onboarding is proactively guiding and nurturing new users through your product.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. TL;DR Content localization is the process of adapting your content so that users in different countries feel as if it was originally written for them.

Research Software 94

Research Software Analytic Tools User Testing Onboarding KPIs 94

Userpilot

NOVEMBER 5, 2023

Wondering how to scale customer success in SaaS and drive product growth ? If you’re a leading SaaS company, you know that growth is directly tied to helping customers achieve their desired outcomes. This article discusses ten tips that can help you to effectively scale customer success teams in SaaS.

Analytic Tools 99

Analytic Tools Feedback Software Customer Experience User Testing 99

Userpilot

DECEMBER 1, 2021

When working with SaaS products, a constant task you’ll find yourself obsessed with is how to increase user adoption. Let’s assume your tool helps the user easily schedule work meetings. User adoption is how you measure how much of your product the user is regularly using.

Feedback Software 98

Feedback Software Customer Experience User Testing Onboarding KPIs 98

Userpilot

MARCH 11, 2022

The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. We’re taking a look at The State of SaaS Onboarding , Mixpanel Product Benchmark Report, Satmetrix 2021 NPS Benchmarks, and Openview Benchmarks and Research. Best blogs for product managers.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

APRIL 23, 2023

Do you know which product health metrics to track to achieve long-term success for your SaaS business? Tracking these metrics helps you gain growth insights, track user engagement , and measure customer satisfaction. Conversion rate measures the percentage of users performing the desired action.

Onboarding KPIs 91

Onboarding KPIs Analytic Tools Feedback Software Customer Experience 91

Userpilot

APRIL 11, 2023

This article explores the latest customer retention statistics across different industries and highlights tips to help you define a winning customer retention strategy. SaaS companies generally enjoy a high retention rate, with an average CRR of about 90%. Using checklists and interactive walkthroughs to drive product adoption.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98

Userpilot

OCTOBER 30, 2022

And it doesn’t matter what systems or tools you use; you’ll struggle if user satisfaction isn’t the bedrock of your customer retention strategy. Read on as we explore ways to keep users happy and retain them. Empathy is critical in customer marketing and building strong relationships with users.

Feedback Software 96

Feedback Software Data Visualization Customer Communications Customer Experience 96

Userpilot

NOVEMBER 16, 2022

Onboarding users is an extremely tricky exercise. Any savvy product manager will tell you that an effective user adoption strategy template would be a huge asset to crafting onboarding experiences that drive adoption and growth. Adoption : This is a significant phase of the onboarding process.

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience User Testing 98

Userpilot

JANUARY 29, 2023

TL;DR Product experience involves everything you do within the user journey that shapes users’ perception of your product. To design a successful product experience, you’d need to collect and analyze product data, map customer touchpoints, and collect and review user feedback. What is product experience in SaaS?

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience Data Visualization 98

Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? Most importantly, how does it benefit your SaaS business? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

Research Software 98

Research Software Onboarding KPIs Definition Product Marketing 98

Userpilot

JUNE 8, 2023

Do you want to leverage event data to make data-driven decisions to enhance user experience? Event data allows you to understand your users’ behaviors and needs on a deeper level. It encompasses a wealth of data like user actions, feature usage, and beyond. Segment users using event properties in Userpilot.

Feedback Software 95

Feedback Software Analytic Tools Data Visualization Events 95

Userpilot

APRIL 26, 2022

Want to accelerate your SaaS product but don’t know how to drive adoption? Product adoption isn’t complete until users adopt all the features they need to achieve their goals. So, let’s see what you can do to improve feature adoption and ensure a high customer retention rate.

Analytic Tools 98

Analytic Tools Research Software Onboarding KPIs Data Visualization 98

Userpilot

APRIL 14, 2023

Which of the currently available digital adoption platforms is the best choice for product, marketing, and customer success teams in 2023? If you’re looking for a new adoption tool or thinking of switching, there are plenty of great choices out there. A good adoption solution requires an engagement layer for in-app guidance.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Data Visualization 98

Userpilot

NOVEMBER 22, 2022

With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The seven-step process to create an effective customer education strategy. Finally, constantly test and improve your customer education strategy by collecting feedback and acting on it.

Education 97

Education User Testing Customer Feedback Customer Experience 97

Userpilot

APRIL 30, 2022

This is a decision you and your product team will have to make at some point in your go-to-market strategy to drive growth. Choosing the right growth strategy is important for all SaaS companies because it plays a role in how successful your company will be. What is product-led growth in SaaS? Product-led growth in SaaS.

Feedback Software 104

Feedback Software User Testing Customer Feedback Customer Experience 104

Userpilot

OCTOBER 23, 2022

A B2B SaaS customer journey map is key to creating a wholesome product experience for your customers. To get it right, SaaS companies must step back and see the product from the customer’s viewpoint. The SaaS customer journey consists of six different stages: awareness, acquisition , adoption , expansion , renewal , and advocacy.

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Feedback Software B2B Customer Feedback Customer Experience 75