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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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E-commerce UX Case Study: Société Store

UX Studio: Product Management

I had felt excited about e-commerce UX since I bought my first sneakers on eBay. As years went by, I became a UX designer and finally had the chance to make my dream come true. In this case study, I share with you the story of designing a high-end fashion store. E-commerce UX challenges. Why so special?

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How to Conduct a Brand Research – Practical Guide with a Case Study

UX Studio

How you present yourself to the world, visually and in terms of message, constitutes a real science and many companies do a good job of that. Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations.

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Creating an Accessible Website for Europe’s Oldest Eye Hospital Charity: a Case Study

Mind the Product

Here, the agency’s UX and Content Strategy Manager Nicola O’Connor and Senior Designer Daniel Cullinan talk us through their process. It had also recently undergone a brand refresh and so wanted this to be reflected on the new site. We ran a detailed comparison of all the colours in the brand palette to find the best combinations.

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5 Best Product Messaging Examples for SaaS

Userpilot

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

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Ethical Crossroads: Is Your UX Design Helping or Hurting?

UX Planet

More Than Just Pop-Ups: Journey by Design The dark side of UX stretches far beyond simple annoyances. Share case studies, highlight research findings, and always put the user first. Walk the Talk: Ensure your own work reflects the highest UX standards. It’s not just annoying, it’s ultimately harmful. Let’s chat!

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Top 12 UX Improvements for SaaS That Enhance Engagement and Drive Retention

Userpilot

UX design can make or break your product’s success. Poor UX can negatively impact engagement , and conversion rates, and stunt growth. There are many easy UX improvements you can make today to leave a better first impression. In this article, we cover the following: What UX design is and why UX is important in SaaS.