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How to Track User Sentiment in SaaS: Steps and Tools

Userpilot

TL;DR User sentiment is the feeling a person has about your brand, product, or service quality. Act on insights to drive positive sentiment. Brand24 – best for brand sentiment analysis. User sentiment, also known as customer sentiment, refers to how users feel about a product, service, brand, or even an industry.

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How to Improve Customer Retention: 20 Actionable Strategies

Userpilot

Leverage targeted in-app messaging to announce new features, drive upgrades, and overcome user friction. Foster an online brand community to increase loyalty and create competitive advantages. Create a customer retention analytics dashboard to measure success across key metrics. Customer retention reduces overheads.

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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article.

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Step-by-Step Guide to Building a Review Funnel in SaaS

Userpilot

Building an effective review funnel that converts is pretty straightforward, but brands can get lost on its value. This article discusses how you can build the perfect review funnel that influences product growth and attracts a consistent stream of positive online reviews on your website or third-party platforms. Look no further!

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

It’s linked to positive WOM and reduced customer acquisition costs. Encourage positive word-of-mouth through referral programs. Implement a retention dashboard to track vital metrics across user segments. As they become brand advocates, they promote your product via WOM, which is by far the most effective marketing channel.

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Beyond launch day: How to plan successful B2B product rollouts

Mixpanel

Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. This is crucial because it determines how we might position and market that feature, how we enable our sales team, and so on.

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What is User Engagement Analysis? Top 9 Metrics to Track

Userpilot

Customer engagement is a wider concept than user engagement encompassing customer interactions with the brand across all customer journey stages. User engagement could also refer to the strategies that businesses use to drive user interactions with the product, such as in-app messages or emails. That's one way to explain the term.