Userpilot

JULY 16, 2021

Are you aware of all the metrics that work for SaaS products in 2021? A simple Google search will lead you to numerous articles listing every possible metric out there. Instead of spending hours of your valuable time tracking every metric, you need to monitor SaaS metrics that actually matter.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Feedback Data Visualization 98

Userpilot

MARCH 14, 2024

This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. Key metrics you should be measuring. You can use customer analytics to create targeted marketing campaigns, inform product development, and reduce churn , among other things. User effort score.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Customer Experience 105

Userpilot

FEBRUARY 25, 2024

TL;DR Funnel tracking refers to the process of monitoring and analyzing the steps or stages that users go through. Marketing funnels attract and engage, using metrics like visitors and click-through rates to track narrowing interest and effectiveness. Core metrics for marketing funnel.

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Customer Experience 105

Userpilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. We explain what funnel analytics is, why it’s relevant, and how to conduct and leverage it to drive product success. This helps SaaS businesses assess the impact of product changes and identify the best time to engage users.

Data Visualization 104

Data Visualization Analytic Tools Customer Experience Feedback Software 104

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

FEBRUARY 28, 2024

That’s because effective product engagement is only possible when you have enough context on the customer’s journey and can visualize the ways users interact with your software. TL;DR A customer path or consumer path is a map for visualizing how users navigate across your product. Cost per impression.

Analytic Tools 105

Analytic Tools Data Visualization Customer Experience User Testing 105

Userpilot

JULY 9, 2023

How do you evaluate product usability to guide the product design process? TL;DR Product usability describes how easily customers can use a product to achieve their goals. Product usability makes a huge difference to the overall quality of the product and its chances for success in crowded markets.

User Testing 98

User Testing Customer Experience Customer Feedback Product Research 98

Userpilot

JULY 9, 2023

If you’re a UX designer or product manager wondering how to deliver a better product in terms of usability and user experience, this is the article for you. Card sorting and fake door testing are useful testing methods before the product launch. Let’s get right to it! Let’s get right to it!

User Testing 97

User Testing Product Research Customer Experience User Experience 97

Userpilot

APRIL 29, 2024

SaaS renewal best practices for driving free to paid conversions include: Create a personalized onboarding experience to retain trial users. Monitor customer health metrics to identify at-risk users. Leverage reverse trials for stand-alone features. Guide trial users towards key actions with checklists.

Feedback Software 102

Feedback Software Onboarding KPIs Data Visualization Customer Feedback 102

Userpilot

MARCH 18, 2022

Wondering what product success metrics you should use in 2022? Measuring product success during the early stages of your SaaS business can help you spend wisely and reduce wasted energy. Today, let’s find out how you can leverage product success metrics to add more value for your users and drive retention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 52

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? Improving feature adoption is easier said than done. Becoming aware of the product's existence through branding and marketing campaigns.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

OCTOBER 1, 2022

A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate. The Pirate Metrics Framework is a method of categorizing and grouping together metrics depending on the stage of the user funnel. Dave McClure’s Pirate Metrics.

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience User Testing 98

Userpilot

MAY 24, 2022

It’s literally impossible to succeed without scoring decent points on all three metrics. This article throws light on what each of these metrics means, why they’re important, and how you can improve them for your SaaS. The goal is to increase brand awareness and your company’s customer base.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

The Product Coalition

JUNE 1, 2023

Photo by Patrick Tomasso on Unsplash You’ve heard it before: Customer acquisition cost (or CAC) and customer lifetime value (or LTV) are some of the most important metrics to track in business. In this article, I’ll outline how to calculate your CAC and LTV so you can use them to optimize your product roll-out strategy.

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User Testing Customer Experience Customer Feedback Onboarding KPIs 114

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. Therefore, you need a solid product launch plan to ensure your product isn’t among the 95% of new products that fail each year.

Product launches 98

Product launches User Testing Product Research ChatGPT 98

Userpilot

DECEMBER 3, 2022

Read on to uncover product growth insights ! The customer lifecycle refers to the steps a customer progresses when considering, purchasing, using, and maintaining loyalty to a product or service. Use live demos to showcase your product and free trials and freemium models to attract potential users at the acquisition stage.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Customer Experience 98

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 98

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

APRIL 19, 2022

You need to provide consistent value to your customers in order to keep them engaged with your product. Thus, your product engagement score is one of the key metrics you should optimize to lower your churn and improve retention. What is the product engagement score (PES)? How to calculate the product engagement score?

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs User Testing 98

Userpilot

AUGUST 31, 2022

Brands that know how to create raving fans will always take the lion’s share of customers. Fans will become their biggest marketing assets, freely sharing about the product and creating a network effect that pulls others in and drives product growth. They actively promote your brand and never miss anything you say.

Feedback Software 98

Feedback Software User Testing Customer Experience Onboarding KPIs 98

Userpilot

DECEMBER 13, 2021

What is a product adoption process? In this blog, we’ll explain why, and how you can get more of your users adopting your product – becoming long-term, stable, and profitable customers. That is, they need to promote product adoption. Automate product adoption with product growth software.

Research Software 98

Research Software Feedback Software User Testing Customer Experience 98

Userpilot

OCTOBER 19, 2021

Although best known for its analytics , Pendo features two other toolsets that are of value to product marketing teams. There's a product tour system that guides users towards feature adoption. Pendo’s analytics includes the following 4 features: Paths, Funnels, Reports, and Retention. Dashboards.

Data Visualization 98

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 98

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Personalize the onboarding process according to users’ JTBD. Help customers gain full value from your product. Userpilot’s many features help you implement robust personalization strategies.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Using high-quality user feedback , customer research, and product analytics to improve the customer experience and drive product adoption.

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Analytic Tools Research Software User Testing Feedback Software 52

Userpilot

JULY 25, 2022

These customers will be committed to the brand and not easily swayed by availability, price, or any juicy offer from competitors. Loyal customers don’t only buy repeatedly from you, they also refer others to your company and easily participate in your feedback surveys. What is customer loyalty?

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Feedback 98

Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing. Which does your company need?

Feedback Software 105

Feedback Software Research Software Product Marketing Marketing 105

Userpilot

AUGUST 5, 2023

Are your NPS passives holding your product or service’s growth back? NPS (Net Promoter Score) passives are customers who have moderate feedback about your product but are not enthusiastic supporters. Passives give a score of 7 – 8 and are moderately satisfied with your product but lack the passion of the promoters.

Data Visualization 98

Data Visualization Feedback Software Product Research Analytic Tools 98

Userpilot

APRIL 14, 2022

Some strategies to improve the customer retention rate include customizing the onboarding proces s to increase engagement , offering self-service opportunities to reduce the cost of customer support, and implementing surveys to gauge information. These are customers who keep renewing their subscriptions and actively engage with your product.

Feedback Software 98

Feedback Software Analytic Tools User Testing Onboarding KPIs 98

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? SaaS product marketing is the strategies and tactics applied to software products and apps to create demand and drive the adoption and retention of said product by the end-user. What is SaaS product marketing?

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

Userpilot

SEPTEMBER 30, 2022

Digital customer experience references the part of the journey that’s experienced virtually in digital channels, such as mobile app experiences, website browsing, social media interactions, etc. It’s the sum of a customer’s digital interactions with your brand. What is digital customer experience?

Customer Experience 98

Customer Experience User Testing Data Visualization Feedback Software 98

Userpilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. Send voice-of-the-customer surveys like CSAT , CES , NPS , and feature surveys to collect and analyze customer feedback.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

OCTOBER 4, 2022

The Pirate Metrics Framework organizes the traditional funnel into five stages in the customer journey: Acquisition, Activation, Retention, Referral, and Revenue ( AARRR ). Loops also come in three types of common designs: viral, content-led, and product-led. Pirate metrics framework. What are growth loops?

Customer Experience 98

Customer Experience User Testing Onboarding KPIs Software Review 98

Userpilot

OCTOBER 24, 2022

Looking for an NPS program to collect customer feedback and improve their experience with your SaaS product? Net Promoter Score (NPS) is one of the most widely used metrics to measure customer experience. You can identify your power users , turn them into brand advocates, and convert passive users into promoters.

Feedback Software 98

Feedback Software Analytic Tools Research Software Software Review 98

Userpilot

SEPTEMBER 4, 2023

Discover how to achieve remarkable growth results through customer journey optimization at the upcoming Product Drive talk by Audrey Melnik (Co-Founder of Unlocking Growth). Customer journey optimization refers to the strategic process of analyzing and enhancing a customer's entire experience with a brand.

Data Visualization 98

Data Visualization User Testing Analytic Tools Customer Feedback 98

The Product Coalition

NOVEMBER 1, 2022

Luckily, there is a proven way to spark your customers’ interest and convert it into monetary metrics later. Mobile customer engagement is defined as the brand’s success in engaging its audience through a mobile website and/or app. This kind of engagement is measured with user activity metrics such as DAU, MAU, and stickiness rate.

Customer Experience 138

Customer Experience User Testing Customer Feedback Analytic Tools 138

Alchemer Mobile

JANUARY 12, 2021

Brands save money by increasing retention and activating their current customers for repeat purchases. Increase the number of referrals: Killing two birds with one stone, companies can reward customers for referring friends. This keeps the current customer happy and engaged while the brands gain a new customer at a much lower cost.

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Feedback Software Data Visualization User Testing Reporting Tools 147

Userpilot

SEPTEMBER 8, 2021

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Software Review 98