Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. We explain what funnel analytics is, why it’s relevant, and how to conduct and leverage it to drive product success. This helps SaaS businesses assess the impact of product changes and identify the best time to engage users.

Data Visualization 104

Data Visualization Analytic Tools Customer Experience Feedback Software 104

Userpilot

MARCH 14, 2024

This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. Key metrics you should be measuring. You can use customer analytics to create targeted marketing campaigns, inform product development, and reduce churn , among other things. User effort score.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Customer Experience 105

Alchemer Mobile

JULY 13, 2021

What is product experience? Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. Here are six steps to take in order to improve your product experience.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Userpilot

MAY 2, 2024

It puts your product’s future at risk. In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product.

Data Visualization 105

Data Visualization User Testing Customer Feedback Analytic Tools 105

Userpilot

FEBRUARY 9, 2022

Is your new user onboarding process actually helping new users engage with your product and get value from it? You can bring in all the new users you want, but it won’t count for much unless they understand how to derive value from your product and actually stick around. What is new user onboarding?

Analytic Tools 98

Analytic Tools Research Software Onboarding KPIs Customer Experience 98

Userpilot

FEBRUARY 25, 2024

TL;DR Funnel tracking refers to the process of monitoring and analyzing the steps or stages that users go through. Marketing funnels attract and engage, using metrics like visitors and click-through rates to track narrowing interest and effectiveness. Core metrics for marketing funnel.

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Customer Experience 105

Userpilot

MAY 17, 2024

Looking to incorporate gamification UX strategies into your product design? We also explored how to avoid common gamification challenges and maximize product engagement. TL;DR UX gamification is the application of game design elements when building websites, mobile applications, and other digital products.

Customer Experience 52

Customer Experience UX Onboarding KPIs Data Visualization 52

ProductPlan

NOVEMBER 5, 2021

What is Product Adoption? Product adoption, sometimes called user adoption, refers to the use of a product or feature that results in accomplishing a product’s intended goals to achieve anticipated benefits. Awareness generates interest that leads to a user trying the product or features out.

Onboarding KPIs 52

Onboarding KPIs Customer Experience KPI User Testing 52

Userpilot

FEBRUARY 28, 2024

Building a customer path is a crucial step in getting a deeper understanding of user behavior. That’s because effective product engagement is only possible when you have enough context on the customer’s journey and can visualize the ways users interact with your software. How do you track each stage of your customer path?

Analytic Tools 105

Analytic Tools Data Visualization Customer Experience User Testing 105

Userpilot

JULY 9, 2023

How do you evaluate product usability to guide the product design process? TL;DR Product usability describes how easily customers can use a product to achieve their goals. Product usability makes a huge difference to the overall quality of the product and its chances for success in crowded markets.

User Testing 98

User Testing Customer Experience Customer Feedback Product Research 98

Userpilot

AUGUST 15, 2021

A key reason why customer engagement metrics are important to successful SaaS businesses. While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Measure engagement by feature usage to understand what brings the most value.

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 98

Userpilot

APRIL 29, 2024

SaaS renewal best practices for driving free to paid conversions include: Create a personalized onboarding experience to retain trial users. Guide trial users towards key actions with checklists. Monitor customer health metrics to identify at-risk users. Leverage reverse trials for stand-alone features.

Feedback Software 102

Feedback Software Onboarding KPIs Data Visualization Customer Feedback 102

Userpilot

MARCH 18, 2022

Wondering what product success metrics you should use in 2022? Measuring product success during the early stages of your SaaS business can help you spend wisely and reduce wasted energy. Today, let’s find out how you can leverage product success metrics to add more value for your users and drive retention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 52

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience."

Customer Experience 98

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 98

Userpilot

MAY 24, 2022

It’s literally impossible to succeed without scoring decent points on all three metrics. This article throws light on what each of these metrics means, why they’re important, and how you can improve them for your SaaS. The goal is to increase brand awareness and your company’s customer base.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

The Product Coalition

JUNE 1, 2023

Photo by Patrick Tomasso on Unsplash You’ve heard it before: Customer acquisition cost (or CAC) and customer lifetime value (or LTV) are some of the most important metrics to track in business. In this article, I’ll outline how to calculate your CAC and LTV so you can use them to optimize your product roll-out strategy.

User Testing 114

User Testing Customer Experience Customer Feedback Onboarding KPIs 114

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Research Software 103

Userpilot

AUGUST 31, 2022

Brands that know how to create raving fans will always take the lion’s share of customers. Fans will become their biggest marketing assets, freely sharing about the product and creating a network effect that pulls others in and drives product growth. They actively promote your brand and never miss anything you say.

Feedback Software 98

Feedback Software User Testing Customer Experience Onboarding KPIs 98

Userpilot

JUNE 28, 2022

Are you wondering what customer experience KPIs and metrics you should track? Choosing the right KPIs can make all the difference when it comes to retaining your customers in the SaaS business. By using these KPIs, you can calculate how quickly you lose customers, their lifetime value, and their overall health scores.

Customer Experience 52

Customer Experience Feedback Software Analytic Tools Onboarding KPIs 52

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? Improving feature adoption is easier said than done. Becoming aware of the product's existence through branding and marketing campaigns.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

AUGUST 28, 2022

What is customer value and how you can use it to improve the actual value you deliver to your customers and establish brand loyalty? In SaaS, customer value is a user’s perception of what your product or service is worth. Use secondary onboarding to make feature discovery easier.

Feedback Software 105

Feedback Software Customer Feedback Customer Experience User Testing 105

Userpilot

JULY 18, 2022

If you aren’t and want to boost these metrics, this article is for you! Customer loyalty measures the likelihood that a customer will do repeat business with you because they love your brand. But loyal customers buy because they’re committed to the brand. Some users sign up and forget about your app.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

JUNE 22, 2022

A smooth customer onboarding process is key for any SaaS company, and in-app help can be a real game-changer. A well-designed in-app help center will help users to get instant answers to common support questions thus enhancing and simplifying the onboarding process. Mobile app users may find this feature particularly useful.

Onboarding KPIs 52

Onboarding KPIs Reporting Tools Customer Experience Customer Communications 52

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. But how does user adoption impact your business? Here are four steps for building a user adoption strategy: Do customer research and create user personas.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? It’s easy to get swept away by the plethora of vanity metrics out there. But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

SEPTEMBER 7, 2023

At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. Understand your buyer personas and user personas: Collect feedback from existing customers Use signup surveys to get new customer information Look at user behavior in-app to spot trends 2.

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Userpilot

JANUARY 24, 2022

Many SaaS product owners do it but there’s no straight answer to this question. Customer churn refers to the percentage of users who downgrade or cancel their subscription plan during a given time period. Gamification incentivizes customers to upgrade to secondary features to get more value from your product.

Feedback Software 98

Feedback Software Onboarding KPIs User Testing Customer Experience 98

Userpilot

SEPTEMBER 12, 2022

It’s aimed to understand how likely customers are to recommend your product to a friend/colleague on a scale of 1-10. The greater the score, the more satisfied your customers are and the more loyalty they feel towards your brand. This metric lets you assess business health and compare the internal NPS data against industry benchmarks.

Feedback Software 98

Feedback Software Product Research Onboarding KPIs User Testing 98

Userpilot

MARCH 29, 2023

Unlike customer satisfaction surveys , NPS indicates customer loyalty and brand sentiment in the long run. A clear and problem-free buyer journey or onboarding experience. The Net Promoter Score measures your brand’s customer experience. In other words, these metrics are more transactional than relational.

Product Research 94

Product Research Customer Feedback Customer Experience Onboarding KPIs 94

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. But how does user adoption impact your business? Here are four steps for building a user adoption strategy: Do customer research and create user personas.

Analytic Tools 91

Analytic Tools Feedback Software Research Software Data Visualization 91

Userpilot

DECEMBER 6, 2022

Most probably you already know how important it is for a brand to offer superior experiences, but how exactly can you measure customer experience? Something as abstract as customer experience cannot be measured directly. Reward loyal users and make them brand advocates. What is customer experience?

Customer Experience 98

Customer Experience User Testing Customer Feedback Data Visualization 98

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. How can a personalized experience help drive retention? Personalize the onboarding process according to users’ JTBD. Help customers gain full value from your product. Who are they?

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

The Product Coalition

NOVEMBER 1, 2022

Luckily, there is a proven way to spark your customers’ interest and convert it into monetary metrics later. Mobile customer engagement is defined as the brand’s success in engaging its audience through a mobile website and/or app. This kind of engagement is measured with user activity metrics such as DAU, MAU, and stickiness rate.

Customer Experience 138

Customer Experience User Testing Customer Feedback Analytic Tools 138