Case Study Market Research Research Software User Experience 
Userpilot
APRIL 24, 2024
Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. However, as Lisa experienced, this was not the case in the B2B space.
Userpilot
JANUARY 8, 2024
As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. To get quicker results, you’ll need to leverage paid marketing.
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UX Studio
NOVEMBER 26, 2018
But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. So many questions regarding research.
Userpilot
AUGUST 16, 2022
In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one.
Userpilot
FEBRUARY 21, 2022
What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product?
The Product Coalition
MARCH 11, 2024
Duolingo , the gamified language learning app, has revolutionized accessibility in education. Boasting over 500 million users , it offers a freemium model: free basic language courses with an option to upgrade to Duolingo Plus for an ad-free experience, offline lessons, and streak repair.
The Product HQ
JUNE 10, 2024
A lot of companies tend to do tons of market research first before hiring product professionals. Regardless of whether it’s an enterprise or a startup, every company likes to see some prior experience. You can have a kickass resume or CV that shows your work experience, education, and more.
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