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492: Mastering Market Research: Sixth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

Mastering Market Research Techniques for Successful Product Management Watch on YouTube TBD TLDR Market research is essential for product managers to make informed business decisions and to create products customers love. Successful companies leverage market research to drive innovation and revenue growth.

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Alchemer CTO, Brandi Vandegriff, Receives CIO of the Year Award from Colorado Technology Association

Alchemer Mobile

Vandegriff recognized for exceptional leadership of technology and teams, positively impacting Alchemer customers LOUISVILLE, COLORADO, March 13, 2024 – Alchemer, a global leader in experience management and enterprise feedback technology, today announced that Brandi Vandegriff has won the Colorado Technology Association’s CIO of the Year Award.

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! Business strategy – the company’s guiding principles, necessary for the long-term growth and sustainability of the organization.

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Alchemer Hires Former Qualtrics Sales Executive As Chief Revenue Officer

Alchemer Mobile

Key leadership addition positions Alchemer to continue impressive organic and acquisition momentum. Hodges most recently spent 18 years at Qualtrics and Oracle, companies recognized for having great sales-driven cultures. Alchemer is a KKR portfolio company. For more information about Alchemer visit www.alchemer.com.

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How to Build a Go-to-Market Team for Your SaaS Company

Userpilot

Creating a killer go-to-market strategy is critical to the success of established SaaS companies as it is for new brands, and everything rises and falls on how robust your GTM team is. For most companies, the go-to-market team includes the GTM Manager and product, marketing, and sales folks.

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Design-Driven Leadership is Product Management

Ronke PM

Table of Contents Product and design partnership What does design-driven leadership mean? Design-driven leadership is product management Final thoughts The very essence of leadership is creating a space that enables our teams to dream big, imagine, and bring what was once unthinkable to life - therefore, changing humanity.

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Product/Market Fit is Failing Because of Your Company Structure

Mind the Product

Product experts have tried to tackle this issue but they gloss over the impact a company’s structure and leadership team have on product/market fit. And variances in industry and company size add complexity to this issue. Structuring Success – Identify a Product Leader to own Product/Market fit.