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492: Mastering Market Research: Sixth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

Mastering Market Research Techniques for Successful Product Management Watch on YouTube TBD TLDR Market research is essential for product managers to make informed business decisions and to create products customers love. Successful companies leverage market research to drive innovation and revenue growth.

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How to Build a Customer Feedback Form [+ Examples and Best Practices]

Userpilot

Any product manager should know how to quickly put together a comprehensive customer feedback form: they’re a secret weapon for unlocking deep user insights and gathering quality feedback. TL;DR A customer feedback form is a way to gather customer feedback in a structured way.

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Crowdsourced Testing vs. Beta Testing: What’s the Difference?

Centercode

You give them the same product. Those aspects show the difference between crowdsourced testing and beta testing. The conditions surrounding these two test types are very similar. The conditions surrounding these two test types are very similar. There are three primary distinctions: Who’s performing the test?

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30 Steps to Mobile App Launch

Alchemer Mobile

According to an InMobi survey , the number one challenge facing app developers today isn’t design or development. Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. Now it’s time to put your app and positioning to the test. It’s marketing. The bad news? The good news?

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Are you getting these 3 critical things from your customer feedback?

Centercode

When it comes to soliciting pre-release customer feedback, most teams focus on one thing: bugs. Understandably so – a buggy product in a competitive marketplace is kryptonite to a successful launch.

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AI’s Impact on Design: Insights from Goodpatch CEO Naofumi Tsuchiya

freshtrax

One area where the impact of AI technology is noticeable is in what we call “crowdsourcing businesses.” According to some institutional investors I know, sales in some categories of major crowdsourcing services, such as illustration, have significantly declined. To be successful, you need to act as though the user’s pain is your pain.

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Japan vs. US: Cross-Cultural Differences in User Research

freshtrax

Any global company should know the importance of localization – to be mindful of the target culture and adjust their services or products accordingly. User research is not an exception, and it is crucial to devise appropriate methodologies and documents that go beyond direct translation. Survey result for a project.