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Customer Insight 101: How To Collect Data and Improve the User Experience in SaaS?

Userpilot

What is customer insight, and why is it essential for SaaS companies? As a product manager, you should collect customer insights to understand how users feel about your products and services. What part of the user journey makes them happy or upset? So let’s learn how to collect and act on customer data!

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How to Segment Customers for a Better Customer Experience

Userpilot

Wondering how to segment customers to increase their engagement with your SaaS product? It covers: What customer segmentation is and its benefits. Customer segmentation use cases. TL;DR Customer segmentation is the process of grouping users based on shared properties. If yes, this guide is for you!

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How to Improve Customer Perception [+ Examples for SaaS]

Userpilot

Customer perception can make or break your brand reputation. But why is customer perception important, and how can you improve it? Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement !

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Omni-experience shopping, the future of retail

UX Planet

Omni-experience shopping: the future of retail The retail industry is undergoing a significant transformation due to digital technology and changing consumer expectations. Online shopping has evolved rapidly over the past decade, creating more inclusive experiences through technology adoption.

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Customer Feedback Surveys: Types, Questions, and Templates

Userpilot

Customer feedback surveys serve as invaluable tools for gathering actionable insights directly from your audience. However, it’s important to know when and how to trigger the forms to gather user feedback , for increased response rate and data credibility. Types of surveys include: Customer Satisfaction Score (CSAT).

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A Deep Dive into the Software Development Life Cycle (SDLC)

The Product Coalition

The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. It helps us meet customers’ demands, needs, and expectations. You should be able to define the project scope and goals clearly by outlining the objectives, functionalities, and features of the software.

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What is Customer Experience Design: Principles, Strategy & Best Practices

Userpilot

Without good customer experience design, you may as well give up before you even start. No customer wants to experience a clumpy product or service that feels like it’s being held together with chewing gum. CX design focuses on all interactions on the whole customer journey.