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Voice of Customer: Why VoC should lead your product development process

Usersnap

Do you consider customer feedback? Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle.

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Successful Roadmaps Avoid One Thing: Drift

The Product Coalition

Product managers and their teams start with enthusiasm, hit the ground running, and create a solid roadmap. And we now had a handful of committed customers in the new market. The same is true for your roadmap — it takes more than diligence. In the moment, it’s tempting to tell stakeholders and customers what they want to hear.

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Building an Efficient Release Management Process

Split

By optimizing release management flows, teams can facilitate on-demand deployments that enhance business agility without compromising stability. Understanding precisely how to improve release management is key for more efficient software development. Effective release management is pivotal for agile software development.

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A Tale of Two Roadmaps?—?And Why You Can’t Succeed With Only One

The Product Coalition

The first was a precise set of tasks, milestones, and deliverables for the diligent civil servants tasked with building — the engineers, designers, and product managers. The second was a simplified, big-picture version meant to guide the city’s council of stakeholders — a select panel of investors, business executives, and customers.

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How Our Cross-Functional Teams Decide What to Build at Whispir

The Product Coalition

I wrote a variation of this for the various product teams at Whispir recently and then as fate would have it, a CEO I know reached out to me on LinkedIn asking the same thing?—?so with very little effort but a huge amount of diligence and thought, and you can do it in 15 minutes if you have access to all the research already.

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Malte Scholz: Ideas and Execution Create Innovation

The Product Coalition

Within it, there is no shortage of products and services that claim they can help you optimize the organization, productivity and efficiency of your product development team’s performance. Companies are working to win the spot of “the best product management platform” in the hearts and minds of their customers.

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Top 5 Observational Research Best Practices

BrainMates

Observation is an important part of mixed methods user research. Whether observing people using a technology or system in the workplace, at home, or out in public, it can provide insights not available in quantitative data. Due to the volume of content being produced, the metadata task was often outsourced to a junior.