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How to Improve Customer Retention: 20 Actionable Strategies

Userpilot

Leverage targeted in-app messaging to announce new features, drive upgrades, and overcome user friction. Offer educational resources like guides and webinars to help users maximize product value. Create a customer retention analytics dashboard to measure success across key metrics. Customer retention reduces overheads.

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Aligning Product Managers and Product Marketing Managers for Success – Interview With Aatir Abdul Rauf

Userpilot

Friction arises from differences in target personas , messaging misalignment, timeline conflicts, lack of clear ownership, and communication gaps. They articulate the value of the product and make it compelling to prospects through messaging and positioning exercises. Product usage dashboard in Userpilot.

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The support leader’s guide to proactive support: Provide help before it’s needed

Intercom, Inc.

With the right strategy and proactive support tools – think Outbound Messages , Product Tours , Mobile Carousels , and Banners – you can alert customers to known issues, like delivery delays, bugs in your product, and website downtime. Instead of deflecting conversations, your team can prevent common issues from occurring in the first place.

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What is User Engagement Analysis? Top 9 Metrics to Track

Userpilot

Webinars not only educate existing users and keep them engaged but also attract potential customers seeking a solution to their problems. User engagement could also refer to the strategies that businesses use to drive user interactions with the product, such as in-app messages or emails. Core feature engagement dashboard in Userpilot.

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17 SaaS Customer Success Best Practices to Improve Customer Retention

Userpilot

Using targeted in-app messages to guide users through key features effectively. Providing educational content to keep users engaged and informed. Then create small, concise messages to educate customers about each of these features. Introducing secondary features to exceed expectations and customer satisfaction.

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

It’s linked to positive WOM and reduced customer acquisition costs. Host webinars with guest experts to educate customers and attract new prospects. Encourage positive word-of-mouth through referral programs. Implement a retention dashboard to track vital metrics across user segments.

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Microcopy UX: Tips and Examples for Great UX Writing

Userpilot

A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. In Userpilot, you can use AI to create microcopy for in-app messages and onboarding flows. For example, run A/B and usability tests. Get the demo to see how!