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The 14 Best Event Tracking Tools for SaaS Companies

Userpilot

Choosing the best event-tracking tool for your business is not easy. To make the choice a bit easier for you, we’ve created a list of the best tools for tracking events available for SaaS teams in 2023. TL;DR An event-tracking system is an application for recording and analyzing user interactions with your product or website.

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User Activity Patterns: How to Identify Them For SaaS

Userpilot

Feature and events reports. Cohort analysis Cohort analysis groups users based on shared characteristics or behaviors, such as sign-up date, company profile, or acquisition channel, and tracks their behavior over time. Feature and events dashboard in Userpilot. Average session duration. Product retention rate.

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End-User Behavior Monitoring: Types, Benefits & Tools

Userpilot

Event tracking in Userpilot. You can even divide your user base into different segments and create a persona for the group you want to observe. You will, however, need access to an analytics dashboard to generate and monitor these reports. You can even use trend analysis reports to identify common patterns in product usage.

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

User interviews : User interviews and focus groups are not as easy to execute as surveys, but they offer detailed, qualitative feedback. Segmentation : This breaks down your customer base into groups based on their behaviors, preferences, and feedback. This can help identify trends, preferences, and areas for improvement.

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User Activity Trend: What Is It & How to Track It

Userpilot

Make sure you specify the right features or events you want to track based on the goals you set in the first step. Additionally, the analytics dashboard comes in handy for monitoring user activity and behavior. Feature reports – These help you track feature usage and event occurrence over time. Trend analysis in Userpilot.

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Analyzing User Behavior Through Lifetime Event Usage

Revulytics

Lifetime Event Usage is a measurement of the number of times that a user generated an event throughout their lifetime, i.e., starting from when the tracked application was installed until the last time that the user was active. Lifetime Event Usage Report. The total number of times that an event has been generated by all users.

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What Is Feature Usage Rate and How to Measure It

Userpilot

You can also use event tracking if you want to track multiple events as a group in instances where a process may have multiple events. All these count as multiple events, all within the same process. A common user segmentation approach is to group users into active and inactive ones.