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Technical Review: A Trusted Look Under the Hood

TechEmpower - Product Management

Many CEOs of software-enabled businesses call us with a similar concern: Are we getting the right results from our software team? We hear them explain that their current software development is expensive, deliveries are rarely on time, and random bugs appear. What does a business leader do in this situation?

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Modus Security: What’s Your Threat Surface?

Modus Create

The news is filled with tales of hackers breaking into financial institutions, DDoS attacks on credit card companies, and data breaches due to poor software configuration. Phase 1: Due Diligence and Discovery. Due diligence comes first but has its origins in other engagements Modus has conducted over the years.

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How Our Cross-Functional Teams Decide What to Build at Whispir

The Product Coalition

I wrote a variation of this for the various product teams at Whispir recently and then as fate would have it, a CEO I know reached out to me on LinkedIn asking the same thing?—?so with very little effort but a huge amount of diligence and thought, and you can do it in 15 minutes if you have access to all the research already.

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Are you Solving Customer Problems or Just Building Features?

ProductPlan

Where are product teams getting their feature ideas? Most concerningly, 19% of respondents reported that their top source of ideas comes from senior management, who are often disconnected from both customers and the product development process. Why do product teams become feature factories?

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B2B Marketing Funnel: What is It and How to Build One?

Userpilot

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Your job here is to provide content that positions your product as the best fit, so it stands out (e.g. Review stage (BoFu). Collaborate with the sales team to generate high-quality leads and boost revenue directly.

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How to Evaluate Startup Offers for Software Engineer

PMLesson's Ace the PM Interview

You’ve got multiple offers from startups engineering positions, but how do you choose which one to take? With so many factors to consider, this article aims to compile the most important factors into one easy-to-read resource for software engineers evaluating startup offers. It’s the wild west out there.

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Voice of Customer: Why VoC should lead your product development process

Usersnap

Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle. Do you consider customer feedback?