freshtrax
AUGUST 21, 2023
In this article, we will examine the future marketing potential of the entertainment industry from the perspective of fan marketing. In continuation of the first part of this series, this article will be presented in the form of a dialogue between two btrax team members: Ayaka, a marketer, and Mana, a business producer.
BrainMates
NOVEMBER 27, 2022
Case Study: How Pets.com Failed Product Development. Many of these are cases where products were developed with little or no understanding of the actual market demand for them. The vast majority of successful products are developed after undertaking a market analysis. Here’s The Product – Start Marketing Now!
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The Product Coalition
DECEMBER 14, 2019
The market is saturated with hundreds of FinTech software development companies, so it can be challenging to choose the one that best fits your business. Are you looking for the best FinTech developer to build a robust payment app, personal accounting app, or banking application?
Alchemer Mobile
APRIL 11, 2018
These metrics provide valuable information about how your product is really being used by your customers, but how do you develop a strategic perspective on the overall health and progress of your product, and more importantly, what actions should you take from what you learn? We’ll cover that and more in today’s post.
Nulab
APRIL 27, 2022
The company took a big risk and implemented a highly successful pivot strategy by disrupting the home entertainment industry. Develop a plan that everyone on your team is on board with before making drastic moves. Just ask Netflix, who not only crushed their competition but completely transformed the entertainment landscape.
The Product Coalition
MARCH 3, 2019
The steps of Waterfall often include a “discovery phase”, a period of design and scope definition, a cycle of purchasing and inviting bids (in the common case where the firm involved doesn’t have in-house development resources), a build phase, and a go-to-market phase. You can imagine how there might be some issues here.
Userpilot
MAY 13, 2021
A product either needs to entertain, inspire, or inform customers. Product intelligence helps product marketers use data to better understand consumers’ relationships with the products they love using. A product either needs to make us more effective at work, entertain us, inspire us, or inform us. Conclusion. Product managers.
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