Mind the Product

JULY 5, 2019

Gabrielle Bufrem delivered a talk at #MTPEngage Manchester and #MTPEngage Hamburg which drilled down into the desire of a business to digitally “transform”, but not really change anything along the way. Gabrielle reminds us that every company is now a tech company. If you don’t embrace your digital channels, you will fall behind. How does digital transformation play out for corporations with deep-rooted histories of doing business in other ways?

Roadmap 176

Roadmap Customer Experience Leadership Books 176

AB Tasty

JULY 5, 2019

The world of marketing is full of quirky jargon, phrases, and acronyms like Lead Gen, B2B, API and now: squeeze. Read more. This article was originally posted on AB Tasty as 5 Things You Need to Know About Squeeze Pages.

B2B 45

B2B Article Marketing 45

TryMyUI

JULY 5, 2019

Many of the world’s greatest literary works have started with an individual given an impossible task: the Twelve Labors of Hercules; hunting a great white whale; choosing between Edward and Jacob… but UX research doesn’t need to be a Herculean task, and with TryMyUI, it isn’t! With a suite of both quantitative and qualitative tools, your UX research can be thorough, intuitive, and easy to share and collaborate on.

User Testing 61

User Testing Research Software UX Testing 61

UserTesting

JULY 5, 2019

UserTesting recently awarded World Pulse , a social network where women unite through storytelling to share resources, launch movements, start businesses, run for office, and courageously tell their stories, a grant of pro bono studies through our OneWorld program for … The post How World Pulse helps engage members through storytelling appeared first on UserTesting Blog.

Blog 36

Blog Product Research 36

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

Customer Experience