August, 2021

article thumbnail

Product Discovery Basics: Everything You Need to Know

Product Talk

Product discovery is becoming a trendy topic in the world of digital products. Why? What is it? And what do you need to know about it? I’ve got you covered. This article will cover the ins and outs of product discovery. What is Product Discovery? Product discovery is often defined in comparison to product delivery. We typically define product discovery in contrast with product delivery.

article thumbnail

How to align our stakeholders as a Product Manager

Product Management Today Submitted Articles

Aligning stakeholders is a well-known challenge among the Product Manager community. At some point in our careers, we have all struggled with this.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Product Vision FAQs

Roman Pichler

Listen to this article: [link]. What is the Product Vision? The product vision describes the ultimate purpose of a product, the positive change it will bring about. You can think of it as a big, hairy, audacious goal (BHAG) —or a moon shot—that inspires people and offers continued guidance for the next five to ten years. Say I wanted to create a product that helps people become more aware of what and how much they eat.

Vision 323
article thumbnail

The Two Keys to Improving Mobile Customer Experience

Alchemer Mobile

For many customers, their first interaction with a brand happens on a mobile device, so creating a stand-out mobile customer experience is key. We turn to our phones first in many circumstances, especially when we’re out and about. And even when we’re at home, we are often looking at our phones while watching TV, cooking dinner, working out, etc. Chances are, you’re reading this on your phone right now.

article thumbnail

Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

article thumbnail

Product innovation is on the edge by Dave Dame

Mind the Product

In this #mtpcon Digital Americas keynote, Dave Dame, Director of Accessibility at Microsoft, discusses the benefits of prioritising product inclusivity, encouraging cognitive diversity, and redefining the status quo in order to create futureproof products that are usable by all. Watch the talk in full or read on for the overview. Mind the Product members can also [.

246
246

More Trending

article thumbnail

Writing a Book: How Continuous Discovery Helped Me Write a Better Book

Product Talk

It won’t surprise you to hear that I use the same continuous discovery habits that I wrote about in my book to run my business. My primary objective across my business is to increase the number of product trios who adopt a continuous cadence to their discovery work. When I set out to write my book, I was focused on a specific opportunity : “I’m not sure what discovery tactics to use when.

article thumbnail

How To Identify A Weak or Strong Product Organization?

The Product Coalition

When companies decide to “become agile” they usually don’t have another important question on their agenda. Continue reading on Product Coalition ».

Agile 204
article thumbnail

New Course: Mastering Product Management

Sachin Rekhi

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. This has always been a project I've been eager to take on, but I wanted to ensure that when I did, I contributed a novel perspective to the community. So in 2020, I took a survey of all the available product management courses out there.

article thumbnail

7 Key App Marketing Strategies

Alchemer Mobile

Even if you are an experienced marketer, it is important to note that app marketing is a totally different ball game, complete with different players and rules. With 6.4 billion smartphone users worldwide (yes, that’s roughly 80 percent of the population!), mobile app marketing is a must. To help you navigate the landscape of mobile app marketing, here is our starting lineup of seven app marketing strategies that are proven to be effective. 1.

article thumbnail

Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

article thumbnail

Challenges in product – Merissa Silk

Mind the Product

Over the last 15 years, chief product and technology officer, Merissa Silk, has gone from New York media to Australian finance to German fintechs, with a number of stops in between. She joins us on the podcast to talk about what she’s learned along the way, including: Working in different cultures and industries, Influencing executives, [.] Read more » The post Challenges in product – Merissa Silk appeared first on Mind the Product.

Finance 239
article thumbnail

Dialpad’s Dan O’Connell on how an all-in-one support approach can drive revenue

Intercom, Inc.

For years, we’ve been following a best-in-breed approach, searching for the very best communication app for each specific need. Could this trend be changing? Few people are better advocates for a unified view of the customer experience than Dan O’Connell. He’s been the Chief Revenue Officer and Chief Strategy Officer at Dialpad, the cloud communication platform, since the spring of 2018, but his fascination for conversations and natural language processing came even sooner.

article thumbnail

Product Manager Job Rotation With Customer Success – A Win-Win-Win!

Product Management University

Is there any good reason not to have a regular cadence of product manager job rotation with customer success managers? I can’t think of a single one. On the other hand, there are five good reasons why it should happen as a standard operating procedure and three benefits that go beyond both roles. 5 Reasons for Product Manager Job Rotation. 1. Product Managers Are Starting Their Careers in a Huge Deficit.

article thumbnail

10 Visual Models That Let You Simplify The Most Complex Ideas

The Product Coalition

Busting Complexity For Product Managers Photo by Pavel Neznanov on Unsplash The days of the Colored Markers and huge whiteboards are long gone. I realized after lockdown that long meetings carrying intensive discussion were a luxury. It's a new era of short calls and packed schedules. Every meeting is expected to start with an agenda and end with Next Steps.

article thumbnail

Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

article thumbnail

Scooting Out of the Way

The Product Guy

Sometimes it is just too early for product management. Watch and learn more from product management expert, Benny Reich.

article thumbnail

Learn How Dunkin’ Uses Apptentive to Improve Mobile Customer Experience

Alchemer Mobile

Back in 2019, the Apptentive team had an opportunity to sit down with the team at Dunkin’ to learn more about how they use Apptentive to improve the Dunkin’ customer experience. We found that with Apptentive, the Dunkin’ team is able to quickly create meaningful product changes, deploy important communication to customers, and consistently keep a pulse on customer sentiment.

article thumbnail

Early and often: the secrets to product success

Mind the Product

Businesses today are more competitive than ever—constantly working to innovate and dominate a particular market. But oftentimes, businesses rush to get their products out the door without understanding what’s needed to build an offering that will truly benefit their target customer base. According to renowned innovation expert Clayton Christensen, there are over 30,000 new products introduced [.

Marketing 214
article thumbnail

Announcing multichannel transactional messaging: Make sure your customers get the message

Intercom, Inc.

We’re excited to announce that you can now send transactional messages using Intercom, empowering you to send all your customer messages from one easy-to-use platform. And because it’s Intercom, we’ve reimagined what “transactional messaging” looks like. In addition to email, you can now choose from a range of conversational message types – like push notifications, in-product messages, banners – so you can engage and inform your customers in the right place, at the right time, using the channel

Messaging 218
article thumbnail

Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

article thumbnail

Create the Right Conditions for your Innovation Team to be Successful

Strategyzer

As part of our “What makes a good innovation coach?” webinar , Aya Caldwell (Executive Director for Digital Product at Novartis) shared with us three areas of focus she's constantly working on with her teams to create the right conditions for innovation success.

Webinar 145
article thumbnail

3 Tips in Developing a CRO Workflow to Maximize Conversions

The Product Coalition

Conversion rate optimization (CRO) is key to any marketers hoping to improve their website’s performance and marketing campaigns… Continue reading on Product Coalition ».

article thumbnail

A product is not the product

Product Management Today Submitted Articles

‘Product’ is not just the final product we ship to the customer (the WHAT), but also the way we ship that to the customer (the HOW).

130
130
article thumbnail

How to Collect More In-App Feedback (and What to Do With It)

Alchemer Mobile

Your customers are already on their phones – meet them where they’re at through in-app feedback collection. This eliminates the amount of steps customers have to take to give you feedback, which further increases the number of people willing to give you that feedback. In-app feedback is also immediate, so you get insight into what’s happening in real-time.

article thumbnail

Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

article thumbnail

Getting started with User Story Mapping – Jeff Patton

Mind the Product

There’s nothing more useless to a product team than a big backlog. Bringing backlogs to life—making them usable, relevant, and getting value from them—is something that transforms ordinary teams into extraordinary ones. To guide us on how to do that, we asked Jeff Patton, creator of User Story Mapping, to join us on the podcast. [.] Read more » The post Getting started with User Story Mapping – Jeff Patton appeared first on Mind the Product.

article thumbnail

What is proactive support?

Intercom, Inc.

For years, customer support was seen as a cost center, not a value driver – a necessary response to inevitable customer questions or frustrations. But now that customer experience has become a critical differentiator for modern consumers, this reactive approach to customer support is no longer good enough. That’s why forward-thinking businesses are turning to proactive support: so they can anticipate customer needs and deliver support when, and where, it’s needed.

article thumbnail

How to Escape the Vicious Cycle of Distraction

Nir Eyal

You have time for everything, even if it doesn’t feel that way. People are always saying “there aren’t enough hours in the day” to get stuff done. And yet research suggests that the average working American has four hours of leisure per day. If we have so many hours to play with every day, why […] The post How to Escape the Vicious Cycle of Distraction appeared first on Nir and Far.

144
144
article thumbnail

Product Discovery Playbook

The Product Coalition

Product Discovery is an exercise in working out whether there are customers that want the product (or feature) you’re working on and that you can deliver a solution to them. Product Discovery comes in different shapes and sizes, depending on the situation. A Product Discovery for a new feature will likely run a little differently to a Product Discovery for an entirely new venture.

article thumbnail

Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

article thumbnail

12 Frameworks for Finding Startup Ideas — Advice for Future Founders

First Round Review

Hoping to start a company someday? We’ve gone back through our archives to surface the best advice on problem selection from first-time entrepreneurs and repeat-founders.

Framework 144
article thumbnail

18 Product Management Challenges and How to Overcome Them

Alchemer Mobile

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. To understand specific hurdles people working in product face, we surveyed 500 product managers and asked them to weigh in on their biggest challenges.

article thumbnail

Meet your new best friend: Product ops

Mind the Product

Product ops is a new function on the product team designed to shoulder some of the load, creating processes that scale as the company grows, and freeing up product managers to focus on strategy and execution. But while that might sound amazing, it’s a challenge to draw lines when product managers have been so used [.] Read more » The post Meet your new best friend: Product ops appeared first on Mind the Product.

Strategy 203