Intercom, Inc.

NOVEMBER 5, 2018

In addition to using the Get a Demo and Google Calendar apps, you can now add your calendar to your Messenger profile and make it easy for VIP leads and customers to book meetings with you at any time. Simply input your calendar url into your Intercom public profile. Any changes that you make will be only visible to you.

Customer Experience 120

Customer Experience Data Visualization Analytic Tools Customer Feedback 120

Intercom, Inc.

NOVEMBER 5, 2018

When high-value visitors arrive, you can automatically greet them with a live chat message that’s personalized with details from their company profile. When a visitor arrives from a specific destination….

Reporting Tools 239

Reporting Tools User Testing Data Visualization Customer Experience 239

Intercom, Inc.

NOVEMBER 6, 2018

Sales reps tend to pursue companies way outside their ideal customer profile in the hopes of catching a big whale. Be realistic when prospecting: Don’t try to close Walmart if your typical customer is a mom and pop shop. Instead, focus on customers who are currently getting value from your product and approach similar ones.

User Friction 120

User Friction Customer Experience Product Research Banking 120

The Product Coalition

NOVEMBER 6, 2018

You had a lightbulb moment when working as a software engineer on a high profile product at Hewlett Packard in the 1980s?—?and Every member of the team understands their purpose and the product vision and is passionate about solving the problems assigned to them in ways that their users and customers love, yet work for their business.”

Reporting Tools 60

Reporting Tools Research Software Product Research Product Management 60

Advertiser: ZoomInfo

In this eBook, you’ll discover how to improve your demand generation program—and your bottom line—in four data-driven steps: Nail down your ideal customer profile (ICP). Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky. Leverage intent data. And much more!

Data Visualization

ProductCraft

NOVEMBER 9, 2018

If your product addresses the future of the microbiome or empowers product and UX folks while saving developers time, chances are FirstMark Capital managing director Catherine Ulrich might like to chat.

UX 90

UX Development Management Management 90

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Candidate and company profiles: Preview and expand search results to find a candidate's job history and career experience or a company's details. Basic search: Easily search using keywords, job title, location, industry, and more.

Systems Review

Advertiser: ZoomInfo

And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience. More specifically, updated data can help organizations outline key accounts for their campaigns. Not so fast, though.

Weak Development Team

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Data helps brands better profile customers, understand their needs, and forge valuable emotional connections with them. Customers' expectations for digital interactions are constantly rising, which puts pressure on brands to continuously optimize their digital strategies in order to stay ahead of the competition.

Customer Experience

Advertiser: ZoomInfo

Learn how to carry out a data-driven demand gen strategy by: Nailing down your ideal customer profile (ICP). In this eBook, you’ll learn how to identify and target your ideal prospects — when they’re most receptive to hearing your message — using different types of data. Ready to impress your boss with killer results? Leveraging intent data.

Data Visualization

Advertiser: Data Robot

Numerous high-profile examples demonstrate the reality that AI is not a default “neutral” technology and can come to reflect or exacerbate bias encoded in human data. The risk of bias in artificial intelligence (AI) has been the source of much concern and debate.

Artificial Inteligence

Speaker: Steve Johnson, VP of Products, Pragmatic Institute

A simple tool to profile product management activities. Steve Johnson explores the many roles of Product Management in this fun talk focused on why product managers should obsess on problems instead of solutions. We'll cover: A better metaphor for product manager. Is the product manager a "mini-CEO"?

Product Management