Remove Education Remove Inbound Remove Industry Remove Positioning
article thumbnail

How Digital Customer Education Can Win You More Business

Gainsight

Digital customer education has traditionally been tied to the post-sale stages of the customer journey—think onboarding and ongoing product adoption. Here’s how to win more business with digital customer education —and how it can help you stand out from the crowd in the increasingly complex business world. Very little.

article thumbnail

8 steps to craft a winning sales strategy, according to industry leaders

Intercom, Inc.

When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. To help get you started, we’ve curated advice from industry leaders at and outside of Intercom. Some industries deal in annual contracts, NDAs and SLAs.

Outbound 177
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How Mobile Market Industry Leader Adjust Became a Japanese Success Story

freshtrax

Adjust , the industry leader in mobile measurement, fraud prevention and cybersecurity, provides high-quality analytics and security solutions for mobile marketers worldwide. Education is a key tenet to Adjust, and as thought leaders in the industry, we produce a lot of research and resources for marketers in Japanese.

article thumbnail

B2B Marketing Team Structure: Essential Roles and Their Responsibilities

Userpilot

You should consider the industry, company size, duration, and budget while structuring your marketing teams. The inbound marketing team for attracting and engaging potential customers through guides , webinars, and events. They include: Industry: Your industry plays a significant role in shaping the structure of your marketing teams.

B2B 74
article thumbnail

13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

13 top examples of SaaS brand activations include: Userpilot hosts industry webinars to generate brand awareness. For instance, you can induce customers to share their positive experiences with your product on social media. All of these courses are paired with an industry-recognizable certificate that makes them attractive.

article thumbnail

20 Product-Led Growth Examples to Inspire Your Own Strategy

Userpilot

More and more established businesses – even outside the SaaS industry – have transitioned to product-led growth. Hubspot offers extensive education to drive customer success. Once prospects sign up for the 30-day free trial, Basecamp collects their emails and shares newsletters and educational content.

article thumbnail

Marketing-Led Growth: How It Differs From Other Growth Strategies?

Userpilot

Content marketing is an effective way to increase brand awareness and educate customers on how to use the product for their use cases. Webinars play an important educational role. Such an outbound approach distinguishes it from the MLG strategy, which focuses more on inbound initiatives like content creation and distribution.