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Top 7 Reasons For Customer Churn in SaaS and Tips to Address Them

Userpilot

And how can customer success teams address them to ensure product growth? TL;DR Customer churn refers to the rate at which a business loses customers within a specific period. Reasons why customers churn: #1: Customers churn when there is a bad product-customer fit and your product’s features don’t align with their needs.

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Product Analytics Metrics: What To Track & How To Optimize Them?

Userpilot

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics? What is The Importance of Product Analytics?

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11 Product Experience Examples to Ensure Product and Business Success

Userpilot

Product experience (PX) refers to the entire customer journey within a product and how it shapes the customer’s perception of the product. Poor SaaS product experience like this dissuades customers from the product, driving them to your customer support team or your competitors. What is product experience in SaaS?

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What can Non-Product People Learn From Product People?

Mind the Product

In March last year, my colleague and Mind the Product’s Director of Training, Rosemary King, wrote about how the company departments working alongside a product team could better work together to meet their common goals and to improve working practices. Take Stock Regularly. “If The concept is so simple, but so effective.

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8 Ways to Use An Onboarding Survey in SaaS That Drive Customer Success

Userpilot

You can ask onboarding survey questions during signup to gain a better insight into your customers, and use their answers to pre-populate the dashboard the users sees for the first time. Targeted help and advice (by scheduling a free call with the customer success team). There’s never a bad time to gather user feedback.

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What is Marketing Resource Management and How it Can Streamline Your Marketing Efforts?

Userpilot

Marketing Resource Management (MRM) refers to a set of marketing technologies and processes focused on streamlining and centralizing marketing assets, operations, workflows, and information into a single system. As part of your MRM system, a budgeting tool centralizes expense plans and ensures every department and team has enough.

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15 Ways for Effectively Scaling SaaS

Userpilot

This guide explores 15 practical strategies you can adopt when scaling your SaaS business. TL;DR Scaling SaaS refers to the capacity of a business to grow without compromising performance and quality. Here are the 15 most effective ways to scale your SaaS business: Create a solid customer acquisition strategy.