Remove Embedded Analytics Remove Testing Remove User Experience Remove User Friction
article thumbnail

Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?

article thumbnail

UX Research Process: A Step-By-Step Framework

Userpilot

It’s essential to build user-friendly products that satisfy their needs and offer a positive customer experience. It also helps teams empathize with users and foster customer-centric organizational cultures. This includes data from your analytics tools (e.g. The next step involves data analysis.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Microcopy UX: Tips and Examples for Great UX Writing

Userpilot

Well-crafted UI microcopy can help users overcome friction and improve conversion rates at key touchpoints. Microcopy helps users complete their tasks, conveys empathy and understanding, and improves the accessibility and inclusivity of the product. This leads to increased customer loyalty and builds trust.

article thumbnail

How to Increase Customer Lifetime Value with Personalized Retention Marketing?

Userpilot

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? How can a personalized experience help drive retention? Let’s begin!

article thumbnail

16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

article thumbnail

Aha Moment: The Ultimate Guide for Product Managers (+Examples)

Userpilot

Next, list all possible Aha moments and assess them from the user’s perspective. Narrow the options down to 2-3 choices per user stage. For each potential Aha moment, design an onboarding flow and test them side-to-side in A/B tests to select the one that leads to the most conversions. That’s where the Aha moment is.

article thumbnail

Active vs Passive Customer Feedback: Which is Better for SaaS?

Userpilot

Customer feedback is the data you collect on customers’ evaluation of your product/services. Feedback is essential for SaaS companies because it helps product teams improve the user experience. Active feedback is when a company contacts customers directly to seek their opinion. What is customer feedback?