article thumbnail

Data-driven sales: 18 sales KPIs and metrics to grow your revenue faster

Intercom, Inc.

For our inbound leads – new leads that are generated by marketing activities – we track: Sales eligible lead delivery: The total number of inbound leads across all channels that are passed from the marketing team to sales based on shared qualification criteria. Take your inbound and outbound opportunities, for example.

article thumbnail

Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

So they created a software that provides control, visibility, and payment methods for corporate finance teams. So we said, “How can we take the innovation around payment and integrate it into a piece of software that will make it usable for finance teams and modern companies?”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Finding Product-Market Fit – Expert Advice From Prowly’s CEO Joanna Drabent

Userpilot

Going global was difficult for Prowly, but after a year and a half, they found that their differentiating factor was catering to SMBs rather than enterprises. Then we added inbound marketing which added the number of leads which, in turn, meant more conversions. First the features, then the inbound marketing.

article thumbnail

Top 11 Female Product Management Influencers to watch in 2022

Userpilot

Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School. Susan is an experienced Product Leader with a track record of working in start-ups, SMEs, and enterprise companies.

article thumbnail

Case Study: How ReadyTech Use Product-Led In The Workforce Sector

BrainMates

The modern workplace is the backbone of our economy – from start-ups to government agencies and large enterprises – and the employees that work within are the engine that keeps the business running. These product managers are driving inbound and outbound activities, so they are part of the product team and the GTM teams.

article thumbnail

BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

But looking at BrowserStack, looking at the product they had, the market, the growth rate, the customers they already had in Europe… And they were looking for somebody to scale out their enterprise business across Europe. We paused all of our enterprise field sales, but in our HQ, we decided to put the foot down and really go for it.

article thumbnail

Sales Hacker?s Max Altschuler on selling more with less

Intercom, Inc.

Is it transitioning from inbound to outbound sales? For everyone else, it’s the outbound sales process – figuring out the efficiencies, figuring out how to leverage your contacts to get referrals, figuring out how to break into enterprise accounts. So he or she gets into sales, starting out selling stuff in the finance space.

Outbound 183